Author: anwaryusef

Anwar Y. Dunbar is a Regulatory Scientist. Being a naturally curious person, he is also a student of all things. He earned his Ph.D. in Pharmacology from the University of Michigan and his Bachelor’s Degree in General Biology from Johnson C. Smith University (JCSU). Prior to starting the Big Words Blog Site, Anwar published and contributed to numerous research articles in competitive scientific journals reporting on his research from graduate school and postdoctoral years. After falling in love with writing, he contributed to the now defunct Examiner.com, and the Edvocate where he regularly wrote about: Education-related stories/topics, Science, Technology, Engineering and Mathematics (STEM), Financial Literacy; as well as conducted interviews with notable individuals such as actor and author Hill Harper. Having many influences, one of his most notable heroes is author, intellectual and speaker, Malcolm Gladwell, author of books including Outliers and David and Goliath. Anwar has his hands in many, many activities. In addition to writing, Anwar actively mentors youth, works to spread awareness of STEM careers, serves on the Board of Directors of the Friends of the David M. Brown Arlington Planetarium, serves as Treasurer for the JCSU Washington, DC Alumni Chapter, and is active in the Dave Ramsey Financial Peace Ministry at the Alfred Street Baptist Church. He also tutors in the subjects of biology, chemistry and physics. Along with his multi-talented older brother Amahl Dunbar (designer of the Big Words logos, inventor and a plethora of other things), Anwar is a “Fanboy” and really enjoys Science-Fiction and Superhero movies including but not restricted to Captain America Civil War, Batman vs. Superman: Dawn of Justice, and Prometheus. He is a proud native of Buffalo, NY.

Careers For Those In Search Of A Vocation

The first principle of my blog is Creating Ecosystems of Success, and a key focus of my blog is Career Discussions. Choosing the right career could be the difference between a prosperous and fulfilled life and one that is unfulfilled. Likewise there will always be a need for certain vocations. The following contributed post is entitled, Careers For Those In Search Of A Vocation.

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There are different kinds of jobs in the world. Some people are just looking for a part-time position to help them pay the bills, but others are looking for a full-time role. Some people are looking for a temporary job whilst they figure out what they want to do with their lives, and other people are looking for something with more permanence. Careers are often viewed as permanent job paths, but that doesn’t mean everybody has a career they want to maintain forever. Perhaps you’re working in a job you dislike and you want to find a better path. Here are some careers for those in search of a vocation.

Teaching.
You might want to consider a career in teaching if you feel unfulfilled in your current career. This is a very rewarding career path for people who aspire to do a job that allows them to help others. You’ll be helping to shape the future by preparing young minds for the world that awaits them as adults. Obviously, it’s not always an easy job, but it’s a career that’s well-suited to those who can face a challenge. And, academically, it suits professionals of multiple backgrounds (of course). You just need to choose a subject that works well for you in terms of your qualifications and interests. You should do some research on teacher training courses. It can take a few years to become a qualified teacher, but it’s worth it for the opportunity to change lives.

Trucking.
Trucking is another career opportunity that could take your life in a different direction. Obviously, a trucker’s lifestyle is quite independent, and you’d have to be content with the idea of being on the road for days, weeks, or sometimes months at a time. It can be quite difficult for people with families or other loved ones who they might not get to see for extended periods of time. Of course, if you love the idea of getting out there and seeing the world, then it could be the perfect career for you. You should look at some truck driving companies that are hiring. You’d have to do some training before you could be qualified to become a trucker, but it’s a possible career route for anyone with the right mentality.

Marketing.
If you’re a creative person, then a career in marketing might be perfect for you. Many artistic people tell themselves that they have to compromise when it comes to their jobs. Kids are often told by their parents and teachers that creative careers aren’t always financially stable, but it depends on how you define a creative career. Yes, if you try to become a famous painter, then you might struggle to earn a stable income until you’re well-known, but there are plenty of job opportunities in the business world for artistic people. If you’re gifted with words, then you could channel that into enticing slogans and adverts. Perhaps you’re good at creating videos or short films and you could turn that into a marketing career; companies always need adverts for TV and YouTube.

The Real Reasons Animals Are Used For Testing

A key focus of my blog is Science, Technology, Engineering and Mathematics (STEM). In the biological sciences, animal models are frequently used to answer human health-related questions in numerous areas. Examples are Pharmacology, Toxicology and Virology. Some sectors are working to eliminate this usage altogether with in vitro and in silico methods, but until then, they are our most reliable scientific models. The following contributed post is entitled, The Real Reasons Animals Are Used For Testing.

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Animal testing is something which is a controversial subject. It has been long used to help companies test things such as medicine and cosmetics as well as food stuffs, and many of the animals who are tested on will go on to lead a healthy life.

Of course, there is a double edge to this sword, and when testing failed treatments and cosmetics on animals it can have detrimental consequences to all. Whether you are for or against animal testing in our world, we have to take a look at the uses it has in the world we live in.

If you have been often unsure about animal testing and what it is used for, these are some of the top reason why animals have been used to test products.

To advance understanding

Science provides the building blocks of the world and when we aim to discover and understand the world, science is key. It is a fact that experimentation allows us to understand science and the world, and in biology, animal testing is something that has allowed us to understand a myriad of things in the past. For example, with genetic testing using samples from different creatures, we have been able to discover the genomes of all living things, and create a roadmap of evolution. We have been able to use Jellyfish DNA to explore the secret of life, as well as using other clever biological mechanisms to heal and innovate. The reason we often test on animals such as mice and rabbits is that they have similar genomes to us, and their body anatomy is similar enough for us to utilise to learn from. Transgenic mice and other specially bred animals are at the forefront of scientific research.

To study disease

Disease is a scary thing, and all living creatures can fall privy to microorganisms and their dangers. Humans and animals share a lot of common illnesses, and as such it is common for animals to be used to study a disease and its symptoms, as well as to discover and test treatments to combat it. For example, rabbits suffer from atherosclerosis as we do, and testing of the disease has allowed humans to make huge advances in treatment. Using an infected animal as a model, we can test and study how a disease takes hold, and what mechanisms happen in the body. This allows us to develop treatments to save animals and humans alike.

To develop and test treatment

As we said above, one of the most prevalent uses for animals in the lab is to allow us to test treatments. By inducing an animal with a specific illness, we can begin to develop and test treatments to see if they have a positive effect. This is something which has always been incredibly important for medicine and it has had a huge impact on the ability we have to treat minor and major illness. Without the efforts of scientists in this way, we would not have treatments for Parkinson’s, Cancer, or Emphysema.

Getting Your Voice Heard In Business

The first principle of my blog is Creating Ecosystems of Success. Two key focuses are Financial Literacy/Money and Business/Entrepreneurship. In today’s information age, it’s easy to get lost in the shuffle. It is thus critical for you business and operations to be heard above all others. The following contributed post is entitled, Getting Your Voice Heard In Business.

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In a world of constant information and communication, expressing your views has never been easier. All you need to do is to take it to your favorite social media platform, start a blog, or even publish a video on YouTube about it. The digital world gives you a range of opportunities to share your opinions, whether you’re acting as an individual or as a business. Nevertheless, while everybody can have a voice, it doesn’t mean that every voice gets heard. In fact, your audience is becoming more and more selective to make sense of the cacophony of opinions that are fighting for their attention.

Getting heard is a matter of smart strategy when it comes to appealing to your target audience. Ultimately, your business vision encompasses your commercial activities, your day-to-day processes, and your market positioning. What you have to say is not only designed to affect your target, but also to improve your brand awareness, your productivity, your reputation, and your revenue. In other words, as a company, your voice serves as a marketing tool, a negotiating instrument, and a growth strategy. Making sure it is heard is not about being the loudest voice in the market, but it is about being the smartest voice around.

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Give your clients a reason to listen
The market is a busy place. It’s fair to assume that your business isn’t the only one out there trying to capture the audience’s attention. You have to give your target a reason to listen to what you have to say if you want to get your message across. Prioritizing effective communication is vital to stand out from the crowd. Indeed, you have to plan your communication strategy in terms of delivering advantages to your audience. From offering updates to dealing with queries rapidly, people are more likely to listen to you if you create value.

Make sure your voice is Law
Getting your message across is crucial in a business environment where negotiation, agreement, and contracts rule over commercial relationships and partnerships. Indeed, there is a big difference between saying what you want and ensuring that legal requirements are met. That’s precisely why companies outsource help with contract negotiation experts to manage their business relationships. A change of contract with a client or a supplier, for instance, requires a specialist attorney to not only capture your message but implement it as part of your transaction process.

Stop every now and then to listen
The first rule of getting heard is to listen to what others around you are trying to say. As a business, your primary interlocutors are on the market; they, too, share their opinions. If you want to capture their attention, you need to start by listening to what your audience, suppliers, partners, and competitors are saying. Marketing research gives you a more in-depth insight into what market actors expect and want. Indeed, the first step of establishing a communication standard is to understand your interlocutors. Only then can you start a dialogue, aka respond to what is said and build a relationship.

As a business, building your voice is only the first step of your communication with the market. However, creating an environment in which your voice is heard and respected requires the creation of additional value for your audience, prior knowledge of the market, and legal expertise. Otherwise, your voice is nothing but business cacophony to the audience.

Taking Responsibility For Your Company Data

Three of the focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship and Technology. A major part of running your business in the modern age is managing its data. The inability to properly manage your company’s data will cost you both time and money. The following contributed post is entitled, Taking Responsibility For Your Company Data.

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Whatever your line of business, when you put the time and effort in, it becomes of value to you. It is an investment into your companies goals and as such, should be treated with the same level of care that you would treat any other investment.

This is very true of your companies digital history. Everything that you make, every document or spreadsheet is there for a purpose. It was created in an attempt to drive your business forward and as such it holds an intrinsic value.

But, data is so transitory. You can send it, move it, delete it. You could find that accidentally end up overwriting important files quite easily. Your important customer data could get corrupted by a virus, and be unopenable. Your information may get stolen, or your hard drive could completely die and you will be left with nothing.

In this day and age, losing data is like losing all of your money. If you are holding onto customer information that could put them at risk, you may be liable and end up paying some hefty fines for not properly managing your data protection. If the information is completely gone, you may not have a customer database to work from or projects that have taken many hours of work could be lost.

Retrieving Lost Data

There are a number of ways forward when you hit this situation. The first thing to consider doing is to bring in a specialist who can deal with backup & disaster recovery. There are occasions where information can be restored. It may be helpful to utilize the services of a managed IT service provider to look after your data needs. That way, when the worst happens, you will always have their support on hand.

Implementing Better Systems

One of the best ways is to avoid this kind of situation altogether. By utilizing a system where your data cannot even be lost completely, you will be protecting your business from catastrophe. Cloud-based systems offer this exact thing. Your data is saved in realtime as you create it. It is not stored physically on any of your devices and can be accessed anywhere as long as you can log in. You can choose to share your documents with others, and you won’t need to email them copies. Any changes that you ever make will be visible at their end.

Using systems such as these not only protect your data, they make the handling and management of it far easier. You will have a much more streamlined and efficient office when it comes to using cloud-based systems.

Manage Your Permissions

Be sure and devote some time to getting your permissions and access levels set up correctly on all of your important files and folders. While you can share editing functions across an entire team, you may not want some of your staff to be able to do this. Having the correct settings in place will also protect your data from those within your organization.

How You Can Maximize The Security In Any Business

Two of the focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. One of the most important parts of any business is it’s security. Maximizing the security of your business will insure that can continue doing what it’s supposed to do, and that’s to make money. The following contributed post is entitled, How You Can Maximize The Security In Any Business.

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In order to ensure that all the work you’ve put in reaps all of the rewards it deserves, you need to be able to get over the line safely. You can put in all of the effort, and get all of the formalities sorted, but you never know who or what might get in the way of your prosperity. That’s why you need to have all kinds of security. Keeping everything safe and away from trouble is key, and every successful business has all kinds of measures in place.

If you’ve started up a new venture, and you feel as though you lack in terms of some fortification, then you should probably look at what you can do to shore things up a little. For now, though, here are five additions you could introduce to your business:

Guards

If you’ve got some pretty valuable items or your workplace requires a lot of privacy, then bringing in some big guns to stand guard might be a great idea. Whenever people see a place with a large individual stood outside it, they immediately think twice before misbehaving. Even those that aren’t scared of guards, stewards, or bouncers still back away because they don’t want to cause a scene. There will be heaps of security firms out there that will have trained and experienced guards readily available. Make sure you choose a guard that’s appropriate to the size of your business and the assets that you have inside your premises, as you may need some kind of armed guards if your facility contains more sensitive, expensive or dangerous stock that needs extra protection. Check that they have the necessary equipment like a level 3 plate carrier and subsequent self protection so that they can keep your business as safe and secure as can be.

Cybersecurity

You’re probably going to be spending an awful lot of time on your computer or laptop during your working hours, so you’re going to need to make sure everything is safe and sound digitally. IT companies can help you out with all of that stuff with what’s called ‘managed IT support.’ They’ll oversee everything that your computer systems do and feel. They’ll be able to detect any threats, and put out fires before they’ve even thought about starting. You can also get many Data Backup Solutions from lots of IT companies – they’ll basically store all of your valuable files and data, and keep everything secure on their end.

Cameras And Alarms

Nowadays, we have lots of great technology that can deter criminals from causing any trouble. CCTV cameras work wonders for companies trying to protect themselves. Again, people will see the piece of high-tech equipment and think twice and commit anything stupid. If they do, in fact, go through with it, then they’ll be caught. Alarms will also help out – if any ne’er-do-wells decided to break in, then everyone will be alerted to their presence. Make sure you choose an alarm that’s reputable and known for its reliability, as you want to be able to leave your business knowing that your assets are safe and sound. Check a few reviews left by other businesses before you invest in an alarm.

Fences, Gates, And Locks

You’ve probably got some locks for all of your doors, windows, safes, and everything else, but you could always do with more. The more puzzles in the way; the more problems criminals are going to have. If you want to take things one step further, consider added extras such as anti-climb paint that makes it very difficult (and very dirty) for someone to scale your walls or fenced or install barbed wire – always notify people using a clear sign when using barbed wire to cover yourself legally.

Finally, literally adding a few more pieces to fortify your premise would be a good idea. People won’t be able to reach you if you have genuine obstacles in the way. Have some extra fences or gates build around the perimeter if you’re able to do so.

4 Innovative Marketing Solutions To Grow Your Business

Two of the focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. Arguably the most important part of your business is it’s marketing. Figuring out how to properly market your business can be the difference to outlasting your competition and further propelling you forward. The following contributed post is entitled, 4 Innovative Marketing Solutions To Grow Your Business.

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How do you grow your business? It starts with finding more customers, making more sales, and generating a larger revenue. The more you earn, the wider your profit margins become. As a result, you have extra money to invest back into your company, allowing you to expand.

Business growth is centered around your marketing strategy. By marketing and advertising your company, you make everyone more aware of it. You reach consumers that may have never heard of you before, and you can generate a lot of new leads, which convert into sales.

Naturally, there are various marketing ideas you can try out. But, it helps to be a little bit creative. Keeping that in mind, here are some innovative marketing solutions that will grow your business:

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Create an affiliate program

Affiliate programs are basically a way for you to create a little marketing team. The idea is simple; you let people sign up for the program, and they promote your business for you. In return, they get a commission on any sales that occur through their promotion. If you have a look here, you can see some actionable steps to create an effective affiliate marketing program. It’s an innovative idea because you’ve come up with a low-cost way of, essentially, paying people to promote your business. The benefit of this is that it only costs you money in commissions, which will only occur when sales are made. So, you’ll be making money as well; perfect!

Get taxi drivers to advertise for you

Taxi drivers, or private car hire drivers, represent a unique marketing opportunity for your company. Think about how many people will get in a taxi during one day. A single driver has multiple clients, and this continues throughout the week, month, and year. Imagine if you had a way of advertising your business to all of their clients – you’d tap into a massive market. Well, you can – and it’s all thanks to promotional air fresheners. You can click here for more info, but the idea is that you create air fresheners with your brand on them. Hand them out to taxi drivers for free, and they can hang them from their rear-view mirror. Now, all their clients will see your logo and might be intrigued. Add some contact details on there as well, so people can get in touch with you. The drivers won’t object as they get a nice smelling car and don’t have to do anything or pay you a penny!

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Guerilla marketing

Guerilla marketing is a modern way of marketing your business out in public. Essentially, the aim is to take people by surprise and make a big statement. Typically, guerilla marketing happens outside and uses the existing surroundings to promote your business. For example, some companies have created artistic graffiti displays on walls or the pavement. Others will create props and station them in areas with heavy foot traffic. Even a pop-up stall or event is a form of guerilla marketing. There are plenty of examples out there, and it’s a proven way to make people stop and take notice. Often, you’re applauded for your creativity, which makes people respect your business and think you’re different from the rest.

zoom in on the syrup pic.twitter.com/omRBupjrXq— Denny’s (@DennysDiner) March 1, 2017

Take advantage of memes on social media

For those that aren’t aware, a meme is anything that’s become incredibly popular and is spread and shared far and wide across social media. Usually, they’re videos or images, and they can be manipulated for various uses. Now, social media marketing is one of the fundamentals of running a business, but using memes can take your campaign to new heights. The benefit of doing this is that you can increase your engagement because people are already aware of the memes. It shows your business is current and up-to-date as well, and people will have a laugh too. So, this creates a positive perception of your business, which can increase your follower count and have a knock-on effect with lead generation and conversion. You’ll also see more engagement on your posts as well – just look at the example above where Denny’s used a popular meme to their advantage.

By all means, continue using more mainstream marketing ideas as well. But, if you’re looking for a way to give your company a boost and encourage more growth, then be innovative. These four ideas are a little bit different, which makes them stand out. Also, they’re all cost-effective too. None of these ideas will break your marketing budget, so you avoid overspending and causing a loss of revenue.

Three Times in Life When You Should Definitely Call Your Attorney

The first principle of my blog is Creating Ecosystems of Success and key focus is Health/Wellness. Throughout our lives there are times when unexpected things occur. Typically we think of illness, but there are also unforeseen legal crises. These crises require competent legal counsel. The following contributed post is entitled, Three Time in Life When You Should Definitely Call Your Attorney.

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Sometimes life can be really challenging. When you find yourself in deep water, it can be hard to know when you should try to sort the situation out yourself, and when you need a lawyer in your corner.

Even if you are well aware that a lawyer’s help would be to your advantage, the high fees can be difficult to afford when you are already in a sticky situation.

Sometimes it does make sense to handle things for yourself. But in other more complex situations, it would be a mistake not to hire a legal professional. But how are you supposed to tell which situation falls into which category? These cut-and-dry scenarios will help you make an informed decision.

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You Are a Victim of Defamation

In the legal world, defamation law refers to the area of law which deals with people’s reputations, be it online or in the real world. If someone is publicly attacking your character, it can be extremely harmful for your future, so it’s important to take it extremely seriously. You can’t just tell someone to take back what they wrote about you in the newspaper or online because people have a right to express their views. Even if they did remove the article, you can’t be sure that there are no existing copies. To mitigate the damage that has been done and prevent no further damage to your career and financial future, it is essential that you get a lawyer’s help. An internet defamation attorney can help with one of the most tricky defamation cases, as they specialize in the removal of damaging online material.

You Are Charged With Criminal Activity

Even if you are completely innocent, being charged with a crime is one situation in which you absolutely must pick up the phone and call a lawyer. Do this before you speak to anybody else, as your words can be twisted by the accusers to be used against you. Do not—under any circumstances—make an attempt to defend your own case without the aid of legal representation. Even something that seems like a minor accusation can potentially impact your future in many negative ways that you haven’t even thought of yet. Everything from immigration to getting a loan to invest in property one day depends in some way on having a clean criminal record, so if you have been charged with a crime, it is imperative that you get a lawyer to help you clear your name.

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A Passenger Was Hurt When You Crashed Your Car

If you were unfortunate enough to have been involved in a motor collision while driving and somebody in either your car or the other vehicle was hurt in the accident, you will almost certainly need a lawyer. Legal representation becomes essential if the fault for the accident is assigned to you. This won’t necessarily mean that it was your fault, per say. It simply means that based on the evidence available to the insurance companies and police on the scene, you were the driver with the greater duty of care in the crash situation and are therefore liable. This is a complex situation with extremely serious consequences, so it’s important to have a good lawyer on your side.

Deciding whether to hire a lawyer is not always easy, but sometimes the decision is clear. These situations require a lawyer almost every time.

Three Undeniable Benefits of Adopting AI-Powered Business Technology

Three of the focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship and Technology. The use of Artificial Intelligence (AI) is steadily growing. Numerous businesses are incorporating it as it has the potential to make operations more efficient and profitable. The following contributed post is entitled, Three Undeniable Benefits of Adopting AI-Powered Business Technology.

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Whether your startup is the new kid on the block or you’re already a fully-fledged business, staying informed of the latest advancements in Artificial Intelligence (AI) technology is crucial if you wish to remain viable within your competitive industry and the ever-changing market as a whole.

Of course, embracing the latest technology in our lives does come at a cost. That said, there are tremendous benefits on offer, especially in the world of business, as long as we understand how to use technology without becoming dependent on it. Leveraging new developments in AI technology for business is a great way to streamline laborious processes and boost the productivity of your growing operation. Adopting new AI technology is also one of the primary ways to announce to the market at large that your business embraces innovation and change.

If you’re on the fence about adopting emerging technologies in the world of AI, this list of benefits for implementing the latest AI innovations could encourage you build AI into your business processes.

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AI-powered Cyber Security

If your startup isn’t investing in advanced cyber security, your data is exposed to threat. This not only risks your customers’ safety, but also puts the reputation of your business on the line. (These days, there’s nothing as bad for business as a data breach!) One of the biggest growth areas for AI is in cyber security, with market-leading technologies like Darktrace leading the pack. One of the main advantages that AI has over human beings is that robots never sleep—they don’t get tired, either. Cyber security is an area that has made great use of this feature, enabling 24/7 monitoring with the constant vigilance that is required to protect complex systems from ever-evolving threats.

Streamline Business Processes

Robots are not the only form of AI that have captured the imaginations of business leaders all over the globe. The variety of AI applications has gone way beyond science-fiction and become totally integrated into the day-to-day of modern business operations. As AI becomes more popular, the world’s top business leaders have started to leverage the most advanced forms of Artificial Intelligence (AI) to radically change the way—and the rate at which—some of the most essential business tasks are done. For example, AI has helped to reduce the role of human error by reducing the need for human involvement in repetitive manual tasks and processes. It has also helped to streamline procedures that were previously wasteful and time-consuming.

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Make Your Team More Productive

Harnessing the power of AI in your startup operations could significantly free up the hardworking members of your team so that they can accomplish more of the tasks that demand creativity and imagination—for example, design or strategy—which will help your business grow. AI-powered business technology covers an impressive range of business procedures, from HR to manufacturing and everything in between. If you’re wondering how AI could help your business, start by identifying what tasks are the most draining for your team. Whether you get an AI-powered Payroll system or invest in a virtual assistant, harnessing AI solutions is a great way to clear your schedule of repetitive tasks and make your team more productive.

Whether you’ve just burst onto the scene or your business is ticking away steadily, AI-powered technology could help supercharge your team’s productivity, improve your security, and streamline your operation.

The Fundamentals Of Running A Successful Business

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“Running any business is hard enough nowadays, running a successful business, on the other hand, poses new challenges every single day.”

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Two of the focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. If you’re going to start and stay in business, there are some fundamentals you must understand and implement. The following contributed post is entitled, The Fundamentals Of Running A Successful Business.

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Running any business is hard enough nowadays, running a successful business, on the other hand, poses new challenges every single day.

Owning and running a business in today’s saturated world involves more than just luck. You must have a certain attitude, and you must follow a specific path to success. This path to success has many points; today, we are going to examine just a few of them.

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Automation

When running a business, one of the most important things to appreciate is the vast amount of technology that surrounds us. Technology has advanced so far that using it correctly can help when it comes to running our business.

The number one use of technology is when it comes to your company should always be automation. Automation can not only save us tons of money; it can see your business become far more streamlined overnight.

If you sit down and analyze just how many tasks in your business could be taken from a member of staff and automated, you may be in for quite a shock. The majority of companies that turn to automation have found that staff productivity climbed to an all-time high.

If you have a member of staff distributing emails 3 hours per day, 5 days per week, you are losing 15 valuable staffing hours, and you are possibly not utilizing a staff member to the best of their ability either.

Outsourcing

Another vital thing to recognize is the value of outsourcing. Outsourcing is taking tasks out of your working environment and assigning them to external contractors or companies.

When used correctly, outsourcing can save time and a large amount of money for your business. Many companies have taken to outsourcing their accounting and even their IT departments nowadays.

The joy behind having outsourced teams like this is a bespoke service you get, and generally for half the price of paying a yearly salary.

Advertising

Getting advertising right is also vital. Using the power of video is just one of the ways to get your advertising right and making it free.

When using the power of Youtube for your business, having a subtle way of advertising is critical. Remember, YouTube won’t cost you anything is you are putting out a series of how-to videos.

With these how-to videos, just a casual name drop here and there can work wonders.

One of the most important things to consider when advertising is your marketing strategy. If you want to know some in-depth stuff about marketing strategies you can check this out https://jacksondean.com.au/. Of course, you should also never underestimate the power of social media. Social media can be a completely free tool when it comes to advertising.

Open-mindedness

Being open-minded can also help steer your business toward success. This is because it means that you’ll remain humble, and open to new ideas, opinions and external help – all of which can help you to overcome barriers quickly and without fuss. After all, it would be unwise to assume you know everything there is to know already, especially if this is your first time running a business.

One way in which you can ensure you’re being open-minded is by acknowledging when you need help and support. For example, if you run a financial services company, but don’t have a clue where to begin when designing a website, you could learn a lot by working alongside skilled designers such as Cullen Fischel.

Getting some advice from somebody who is extremely social media savvy can see your business maintain its success for many years to come.

These were just a few of the fundamentals when it comes to running your business successfully, taking these into account when running your business can see great things happen.

3 Top Tips For Seeing Steady Growth In Your Business

Two of the focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. It’s great to have a good quarter or a good year, but how will you grow your business steadily over a series of years. The following contributed post discusses tips for steadily growing your business and is entitled, 3 Top Tips For Seeing Steady Growth In Your Business.

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The world of business truly is a competitive one; getting things right is essential in the key to succeeding. There are some fundamental building blocks when it comes to business that must have a place in your company should you want to see steady growth.

Today we are going to look closely at these three building blocks and why you should implement them into your company.

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Marketing

The first of the three building blocks we are going to look at today is marketing. Getting your marketing department just right is going to be the first key to steady growth.

Marketing and advertising to most, just means getting flyers and emails out to as many people as possible. This form of advertising did used to work for businesses, but in today’s market, it just won’t cut it.

Marketing today, requires skill and precision. A good marketing team, designs a specific plan with the help of the sales team. Having these two departments work as single synergetic unit is essential in the marketing teams success.

The sales team will know what they want to sell, and who they want to sell it too. They pass this information on to the marketing team. Once the marketing team are armed with this information, they will then proceed to target the specific audience.

The Buyer Process

The buyer process is often referred to as the B2B or C2B buyer process is a vitrally underused system with a lot of business.

Effectively, the buyer process is how you interact and nurture a potential customer before they are even a customer. Using the buyer process correctly involves a lot of fingers, in a lot of pies.

Utilising tools like Social Growth Media and the correct use of blog posts and ebooks is essential. Video marketing and your website all play a huge part in the buyer process.

Out of these, the website possibly plays the largest part. It is said that your website need to impact the potential customer within the first 10 second. The initial impact must show the customer what you do, and tell them that you offer what they need.

Order Management Process

The order management process is the beating heart of every single business in existence. This process is basically the process from an order being placed, to that order arriving with the customer.

Getting this process right can really be amazing when it comes to the growth of a business. The order management process when used correctly, can introduce automation and a customer care that will be unrivalled by your competitors.

The order management process should always be partnered with an order management system (OMS) the OMS, helps to manage a customer and ensure that they are receiving the best possible service from ordering to receiving their order.

The OMS is updated by every person in the business and will successfully work in unison with any other system you have in place. Getting this right is the most important step in seeing constant growth with your business.