How to “Wow” Your Clients Before They Even Walk Through the Door

Two of the focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. Sales and marketing are sciences. In many instances your sales are actually made before your customers come close enough to view your products and services in an up close and personal way. The following contributed post is entitled, How to “Wow” Your Clients Before They Even Walk Through the Door.

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You are always looking for ways to showcase your business and stand out from your competitors. If you’re operating a brick and mortar business, there are a number of things you can do to catch your potential clients’ eye before they even walk through the door. If you want to set your business apart, consider some of the following techniques that are bound to “wow” passers by from the get go.

Create an Excellent Exterior

The outside of your building is arguably more important than the interior. If you’re selling a product or service inside your store, you want people to stop in their tracks and walk in. If you haven’t started on the construction of your business building yet and need a crane for hire, you might want to think about how you can create an eye catching exterior. Consult a reputable architect for design ideas and your new building will soon look outstanding from the outside.

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Have Brilliant Branding

You can make sure your potential clients and customers know exactly what your business is all about before they even step through the door. Your brilliant branding techniques need to be clear, concise and consistent. Think about the colors, fonts, words and logos you use to promote your brand. Consider what your ideal client would find attractive and appealing and roll with these ideas first and foremost. Branding is all about diving deep into the mind of your ideal client so make sure you carry out plenty of market research to validate your ideas.

Create a Strong Social Media Presence

If you build up a strong brand reputation before anybody even steps into your store, you are already in an amazing position. Your social media presence is so important as it will be ingrained in your ideal client’s mind if you do a good job. Spark up conversations with people who you know will visit your store and make sure you leave a long lasting impression on them. Also, make sure that your social media branding and your store branding is consistent across the board.

Ensure Excellent Customer Service

When your communication is excellent both before and after you come into contact with your ideal client they are guaranteed to come back for more. A lot of people admit to boycotting certain brands because they had a terrible experience with their customer service in the past. Don’t let your communication let you down before your client even parts with their money!

As soon as you implement these tried and tested strategies you are going to see such a huge shift in the way your business is perceived from the outside. You don’t need to make huge, expensive changes in order to see the difference. All you need to do is assess what your ideal client is looking for. From stunning signage to a beautiful building, it’s time to blow your clients away from the moment they come into contact with your business.

How the Internet Has Changed The Way We Learn

Two of the focuses of my blog are General Education and Technology. The internet has been a game changer on several fronts. Having information and the ability to conduct business with the click of a mouse has created a whole new world. One of the most significant ways it’s changed the world is in the realm of education. The following contributed post is entitled, How the Internet Has Changed The Way We Learn.

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Photo by Marvin Meyer on Unsplash

For better, or for worse (mostly better), the internet has changed the way the world learns. Today, if we don’t know the answer to something, the majority of us will reach for our smartphones and ask Google. We are used to having information at our fingertips. Technology has changed the way we view and consume knowledge, allowing those outside the formal education structure the opportunity to learn.

Not only has the internet given the power of knowledge to everyone, but it has also changed our traditional schooling systems too. With an array of tools and technologies, students can enjoy a richer, more engaging experience.

#1 It Allows For An Immersive Experience

Knowledge is no longer simply words on the page of a textbook. Students can learn through webinars, videos, podcasts, virtual reality, and other interactive learning materials. In their blog ‘How To Enhance The Learning Experience With QR Codes’ Flowcode state that this is “a way to approximate an augmented reality experience for students”.

This interactive experience is great for encouraging learning in those that might not respond to a more traditional, book-based approach.

#2 Knowledge Is Not Just For The Privileged Few

Access to learning is now open to everyone with an internet connection. Institutions have recognized this and the rise of Massive Open Online Courses (MOOC) like EdX and Coursera has been huge over the last 10 years. Now, you can take courses from the likes of Harvard, MIT and the London School of Economics with no qualifications, and no tuition fees.

Online learning of this nature is gaining traction as a valuable addition to a resume when it comes to employers.

#3 Research Is A Lot Easier

Researching and revising is now a lot easier, instead of spending hours in the library, combing through books, you can now turn to the internet. Over 90% of students questioned said that they use Google to help them with their assignments. As long as the information we’re getting is from a reputable source (and not just Wikipedia), then it is a great tool to find accurate information quickly.

#4 Improved Communication & Engagement

The flexibility of blended learning means that students can communicate with their teachers and peers much more easily. If you’re absent from the classroom, you can catch up with the resources online or talk with your classmates about assignments.

By not being so focused in a classroom environment, it gives the opportunity for those people who have a different learning style, a chance to still be involved and not fall behind others. Similarly, if someone is suffering from health problems or cannot keep to a structured timetable, then they are still able to engage with the materials and other students and not be isolated.

The internet’s role in education is not without its pitfalls. For example, when it comes to book based research skills, or learning a topic in-depth rather than in bite-sized pieces on a web page. It has, however, overwhelmingly change the opportunities to learn and the ways in which we can access knowledge forever, and that can only be a good thing.

Setting Your Business Apart: How To Turn Heads And Boost Sales

Two of the focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. Business is competition and in many regards it’s survival of the fittest. It’s important to think about how you will set yourself apart from your competitors. The following contributed post is entitled, Setting Your Business Apart: How To Turn Heads And Boost Sales.

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There are millions of businesses in the world, so how do you go about setting your company apart from the others? It’s not always easy to stand out in a crowd and beat competitors, but there are ways of maximizing the chances of success. Here are some tips to help you turn heads and boost sales.

Image credit: https://pixabay.com/photos/ecommerce-selling-online-2140604/

Offer something different
Almost all business owners will go into the process of launching a new venture with a host of competitors already circling. Every industry is competitive, and to succeed, you have to be able to offer something different. Look for gaps in the market, think about how you could package and present your products or the services you offer in a different way and use market research to identify potential problems and issues customers have with products that are already available. Once you have decided on a USP for your brand, promote and sell it so that every customer is aware of who you are and why you’re original. Perhaps you support a cause that is linked to your brand, for example, or maybe you offer an exclusive subscription service that provides access to limited edition products or special offers.

Make use of data
We live in an age of data and information. As a business owner, data is perhaps the most valuable commodity on the planet. Collect data, carry out research and use innovative techniques like analytics and machine learning solutions to capitalize on the availability of information and use it to improve the way you work. Cutting-edge technology can help you gain an in-depth insight into consumer behavior and habits and increase the chances of converting leads.

Streamline your marketing strategy
Marketing can make all the difference when you’re on a mission to drive sales and put your brand on the map. Before you start work on a new campaign, take a step back, analyze the performance and results of previous initiatives and try and streamline your strategy. Use the findings of market research and data analysis to target your ideal buyer and keep an eye on what your competitors are doing. Choose platforms and marketing methods that are relevant to the target market and plan your campaign in detail. Every social media post, email or flyer you share, send or post should be relevant to your brand, your business objectives and your ideal customer.

Showcase your personality
Many people buy the same branded goods time and time again. They do this because they like the product, but they’re also drawn to the brand. Give your business a human side and show off your personality. Your branding strategy should be focused on telling customers who you are, what you’re offering and what you’re all about. Tell your story, share your ethos and use your website and social media feeds to connect with potential clients.

In business, it’s not always easy to win a race against fierce competitors, but there are ways you can improve your performance and increase your chances of success. You can also check this guide on how to increase ecommerce sales with quality.

How to Boost Your Brand for Business Success

Two of the focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. One of the most critical aspects of one’s business is it’s brand. Customers need to connect with your brand visually in addition to the products and or services you provide. The following contributed post is entitled, How to Boost Your Brand for Business Success.

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Branding is an often overlooked area among business owners, as its value is underestimated by many companies. Smaller businesses may argue that they aren’t big enough to create a brand of any importance. However, when branding is done correctly, it can offer significant benefits to companies of all sizes.

Why Branding Matters

Every business wants to be noticed, to stand out from its competitors, and attract the most customers. Branding offers a solution that enables companies to achieve this. Businesses that operate in a highly competitive marketplace, offering similar products to their competitors, need something extra to help them stand out. Branding is a tool that can be used by companies to differentiate their offering and add additional value to their products and services.

Branding is about so much more than having an attractive logo; branding is about communicating with your target market and making them want to be associated with your brand. The power of branding is the reason that some people will only be seen in certain makes of sneakers, or will only buy a car from a particular manufacturer. Branding extends beyond the product itself. The decision to buy a brand is influenced by the customer’s perception of the brand. This emotional connection toward certain brands is the reason that consumers will happily pay more for branded items, as they are buying more than the product itself, they are also purchasing a connection to the brand and the values that it represents.

Building a Brand

As mentioned above, creating a successful brand is more than just logo design. Branding encompasses both aesthetics and values. To be successful, brands need a personality. Personality is created through both its look and the values that it represents. Here are some of the main elements to consider when building your brand:

What do You Want Your Brand to Say About Your Business?

Before you get started on implementing a branding strategy, you will need to consider what you want from your brand. What would you like the brand to say about your business? Do you want the brand to communicate that you are an ethical business stocking natural products? Maybe you want to focus on breaking into the luxury goods market. Whatever you are aiming for, you need to ensure that your branding embodies it. Knowing what you want from your brand will inform the way that the brand looks and what it represents.

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Design

The visual element of your brand is one of its main features. The design that you select for your brand will be used on everything, including your signage, your packaging, and your promotional material, so getting it right is essential. Creating the visual elements of your brand yourself can be risky if you are not a trained designer. A professional standard of graphic design is needed to make your branding successful, so calling in some help from the professional is a good idea. A graphic design company will be skilled in knowing what works and what doesn’t and will be able to come up with fresh ideas you may not have considered before. The Timmermann Group offer a specialist graphic design service, check them out to see how they can help with your branding.

When considering the design of your branded materials, it is essential to select your corporate color scheme carefully. Thinking about the connotations of the colors that you use is vital, as your color choice can help to reinforce your brand. For example, eco-friendly businesses typically choose green within their color scheme as it strengthens their eco-credentials.

Brand Values

For a brand to be successful and to engage customers enough to make them want to buy its products over and over again, it needs to convey more than the benefits of the product itself. A successful brand has personality and engages customers on an emotional level. The desire to be associated with a brand and what it stands for motivates consumers to buy it.

Customer service and the quality of the product are, of course, vital components for the success of a brand. A product that does not perform well will not be able to retain customers. However, when all things are equal in a competitive market place, brand values become particularly important to gain a competitive edge.

A company should live and breathe its values; they should be at the core of every decision that a business makes. This kind of authenticity is something that consumers crave in a world packed with mass-produced goods. A brand that aligns with its core values can grow a strong base of like-minded consumers, eager to be seen with its products and the kudos that they bring.

Brand Recognition

Transforming a brand into a household name is something that most company’s dream about. When your brand name becomes synonymous with the products that you produce, you know that you are onto a winner. Companies with enviable levels of brand equity can be recognized merely by their typeface or their corporate color scheme without any mention of the brand name at all.

Creating a brand that everyone has heard about doesn’t happen overnight. Building up brand recognition takes time and plenty of focused effort to achieve.

To achieve brand recognition, your branding efforts need to be consistent. A consistent and cohesive brand identity is far more likely to grow into a brand with high levels of brand recognition. This is because keeping all of your branding efforts consistent speeds up the brand recognition process.

To ensure that your branding is consistent in all areas, you may want to draw up brand guidelines to protect the brand. Brand guidelines will breakdown everything from where logos should be positioned on business correspondence through to the tone of voice used in marketing materials, the website, and on the company’s social media pages.

Creating a strong brand and developing brand recognition take time and lots of effort to get right, but the results in the long term are more than worthwhile.

4 Careers To Consider That Will Keep You On Your Feet

Two key focuses of my blog are Career Discussions and Professional Development/Skills. For some individuals, there comes a time for a career change. There numerous exhilarating careers which take place outside of the office and require small or large-scale movement. The following contributed post is entitled, 4 Careers To Consider That Will Keep You On Your Feet.

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Are you looking for a different type of job? It’s possible that you’re not suited for a career where you’re going to be stuck behind a desk. Not everyone is a match for these types of positions and that’s okay. Does it mean that you’re going to be stuck in a dead-end position or that you are not going to be fulfilled on your professional journey? While it is going to depend on the position you choose, in most cases, an active position can be just as rewarding as those where you spend most of your time in the office.

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Law Enforcement

You might want to consider working in law enforcement. This will be the perfect career for you if you have a passion for justice and are keen to help serve your local community. Pay levels can be strong too, particularly as you rise through the ranks. It is important that you receive the right training for this type of position. However, police training is available from numerous companies and can easily be arranged before or during your career path.

Fitness Instructor

Of course, if you want a lighter career path that has a little less pressure and stress attached to the role then becoming a fitness instructor could be a great choice for you. As a fitness instructor, you will be able to push your body to reach its max potential and encourage other people to do the same. You will also be able to stay on your feet for most of the day and thus remain in fantastic shape. It’s a tiring career but it is one that can provide tremendous benefits. Particularly, when you start to think about setting up your own brand or running your own full fitness business. You can branch out too, providing online support as well as gym sessions.

Travel Wonder

If you’re looking for one of the best and most fulfilling active careers, then you should definitely consider a life traveling to places unknown. Now, you’re probably wondering whether you can earn money while traveling. You definitely can but it won’t work for everyone. There is an element of luck involved and yes, it does help if you are conventionally attractive. However, more than this, you need to have a great personality or charm that people can connect with. They have to want to follow you on your journey. This will earn you online followers and will lead to money-making opportunities.

Journalist

Finally, you might think that journalism is precisely the type of career that is going to keep you behind the desk. But this is not the case. The reality is that you will be out in the real world, talking to people, connecting with people and running interviews. You will actually only spend a few hours in the office at any given time in most journalism roles. It provides a lot of the freedom that people often seek when pursuing a different type of career.

We hope this helps you find the perfect active career for you.

How You Can Help A Friend With Cancer

A key focus of my blog is Health/Wellness. Most people will be touched by cancer in their lifetime whether it’s ourselves or a loved on. In addition to actually managing the condition itself, there are psychological aspects as well for both the patient and their loved ones. The following contributed post is entitled, How You Can Help A Friend With Cancer.

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You can hope that everything is going to run smoothly in life, but the fact of the matter is that you can’t always predict what’s going to happen. And eventually, the sheer randomness of life will dictate that something bad happens. Recent studies have shown that around 1 in 2 people will be affected by cancer at one stage in their life, which makes it extremely likely that you’ll know someone close to you that has to battle the disease. In this blog, we’re going to take a look at a few ways how you can help your friend after they are diagnosed.

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Process Your Emotions

Before you try to help your friend, or even before you visit them, it’s important that you take some time to process your own emotions. It’s understandable that this will be tough for you, so don’t feel guilty about looking after yourself too. Ultimately, once you’ve processed your own reaction, you’ll be able to help your friend more. When you visit them, the focus should be on them, not you. Ultimately, if you’re in a good place, then you’ll be able to be the rock of support and strength that they need.

Educate Yourself

One of the best ways you can help a friend who is suffering from cancer is by educating yourself about what they’re going through. There are a lot of misconceptions surrounding cancer, and by gathering as much information as you can, you’ll be able to chat with your friend about their diagnosis. People who are suffering from cancer can often feel alone since no-one else knows what they’re going through. As such, educating yourself is one of the more considerate gifts that you can give them.

Helping Out

One of the less-discussed difficulties of going through cancer treatment is trying to stay on top of all the regular tasks that comprise life. Things like preparing meals, cooking, and the like take a backseat, but they still have to be handled. This is where you can come in. You could help to prepare meals, using cancer fighting foods as ingredients. It’ll help to free up some of their time, and will also ensure that they’re eating well. You can also look at helping to tidy their home when you’re visiting.

Room For Sadness

One of the more difficult aspects of managing a relationship with a friend going through an illness is trying to figure out whether to keep things light or to embrace the sadness. While your friend should set the tone, it’s generally best that you don’t try to avoid the sad feelings. They are present, after all. Some people try to act as if everything is fine, but this can only help to make the friend feel alone.

Stay Yourself

Finally, try your best to stay yourself. This is a unique, unwanted situation, but it’s not as if it has to change everything. Do your best to stay yourself: your friend will appreciate having a familiar presence in their life.

The Importance Of Energy Efficiency In New Home Design

A key focus of my blog is Financial Literacy/Money. A significant purchase for most individuals and families is that of their primary residence. One way to save money on your home, particularly when you’re having it designed is the make it energy efficient. Creating a home that’s environmentally friendly and which will save you money in the long run is a win-win. The following contributed post is entitled, The Importance Of Energy Efficiency In New Home Design.

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When it comes to new home design, there are two words that are increasingly cropping up in conversation ‘energy efficiency’. There’s more focus than ever on reducing the carbon footprint of the building process and creating sustainable energy-efficient homes that are better for the environment and more comfortable for people to live in, so what does the future look like for energy-efficient homes?

What does energy efficiency actually mean?

Energy efficiency, when used in the context of building design, means constructing or upgrading a building to reduce the amount of energy required for it to provide its basic services. Put simply, using less energy for everyday processes such as heating and lighting. Older houses have many inefficiencies which are now being corrected during renovations using up-to-date materials that can provide better results. Newer homes, on the other hand, are now being designed in such ways that their inefficiencies are removed from the get-go.

What are the benefits of an energy-efficient home?

Building regulations are in place around the world to try and ensure a minimum standard for energy efficiency in all-new home designs. But prioritizing energy efficiency is about more than simply being compliant.

● Solving an economical issue
Although energy efficiency can greatly benefit the pocket of the home-owner it is also about reducing reliance on resources such as oil, coal and gas, which are becoming critical economic issues. Homes and other buildings account for nearly 40% of total energy use in the United States, making it a key area for the government to tackle.

● Saving home-owners money
An energy-efficient home can save the home-owner money on wasted energy, particularly in areas such as heating costs.

● Reducing greenhouse emissions

Energy production directly contributes to the creation of harmful greenhouse gas emissions that are currently accelerating the rate of global warming. Energy-efficient homes demand less energy production, thus directly reducing the amount of greenhouse gas emissions produced by running them. Reducing emissions has both local and global effects, reducing pollution and the impact on the environment.

Building an energy-efficient home

The easiest way to ensure energy efficiency within a home is to tackle it at each stage of the building project, making new-build housing sites a key area of attention. Contractors, builders and surveyors such as https://thurlow.co.nz/ are all aligning with regards to the importance of energy-efficiency in their line of work. Some of the things to consider when building an energy-efficient home include:

● Using correct insulation
● Weatherproofing the building
● Using high-quality windows with a low environmental impact
● Installing quality systems that last a lifetime
● Monitoring energy performance through audits and making adjustments when necessary
● Using materials whose production has less impact on the environment
● Trying to use renewable energy sources when possible such as solar or wind power.

Doing your part

Although energy-efficiency is easiest to consider during the new build stage, we can all do our part to reduce our energy consumption. Consider small home upgrades that can reduce the amount of energy that escapes from your home. Make more environmentally conscious decisions when purchasing new appliances paying attention to their energy efficiency ratings and adopt more eco-friendly habits.

Finding Success In Real Estate Investing

Two of the focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. Real Estate is a powerful wealth-building tool for those who know how to use it. There are several keys that separate the successful real estate investors from the unsuccessful ones. The following contributed post is entitled, Finding Success In Real Estate Investing.

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Real estate is not as much of a maze as some make it out to be. It is undeniably an expensive way to start investing, and there are some easy ways to slip up and make poor choices with your investments. However, as far as assets go, the property market is reliable right now, and here are a few tips on how to get the best out of it.

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Treat it like a business
As with land investments, it’s a good idea to know where you’re planning to go with your real estate investing. You are going to want to set financial goals and layout a plan on how you’re going to get there. This means knowing how much money you’re going to spend and budgeting for not only the purchase and selling process but the marketing and overheads on services like working with property management or real estate agents. It also means building relationships that can help you grow your opportunities. Don’t treat real estate investments like a savings fund you can sit on, you’re going to want to be active in growing and managing it to the best possible outcome.

Have a plan for every property
There are a variety of different ways to make money with property investments, and different properties might fit different strategies. As such, consider the kind of property you’re purchasing and how it might be most likely to make money. When it comes to luxury spaces like The Towers, for instance, then offering long-term lease options or using it as a vacation rental might make the most sense. Home renovation flips are another popular way to make money on real estate and are often better saved for houses that are in an area that starting to become more financially successful and developed. Meanwhile, long-term residential rentals are becoming much more common and reliable in areas that might not be high cost, but still attractive enough to bring in people who want to live there but can’t afford the mortgage.

Don’t be afraid to outsource
When it comes to leases, rentals, and tenants, you don’t necessarily have to handle all of the property management side of the business yourself. If you’re new to property investment but you want to make sure that you’re managing them as effectively as possible and don’t mind spending a share of the income, then property management teams like Savills can ensure that all of your and your tenants’ needs are taken care of. For that reason, it’s a good idea to do plenty of networking in the real estate space and get to know the different service providers who know their areas and could potentially offer you some benefit.

If you have the capital, then real estate investing can be a sensible way to make use of it. You just need to ensure that you have the plan and the commitment to go through with it. It’s an investment that’s easy to lose money on if you take your eye off the ball, so ensure you don’t do that.

The Future Of Data Storage is Way Crazier Than You Think

A key focus of my blog is Technology. Our world is becoming more and more data driven than ever before. As such, more and more ways to store data are being created. The following contributed post is entitled, The Future Of Data Storage is Way Crazier Than You Think.

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The last ten years have seen something of a revolution in data storage technologies. Solid-state disks in server farms were a pipe dream a decade ago, but exponential improvements in the technology now mean that it is something that the majority of companies use. The price per gigabyte fell below $1 quite some time ago, and now storage costs are competitive with traditional HDD solutions.

The future of storage, however, looks like it is going to be way more exciting than the past. Not only will we get denser and cheaper storage options, but also technologies that keep data safe for longer.

For companies like Interbyte, these trends are important. They mean that the storage industry is going to move away from traditional NAND and disk-based technologies and into radically different realms. What the controllers will look like for the technologies we’re going to discuss below is anyone’s guess. But you can be darn sure that they will look like nothing we’ve seen so far.

DNA Drives

DNA is nature’s storage system. It’s a substance in practically every living thing, including plants and animals, and provides the instructions that allow cells to divide and make new proteins.

Researchers have found that DNA can last for an incredibly long time outside the protective envelope of the cell. Some scientists believe that they may be able to breed new woolly mammoths, even though the last populations died out some 10,000 years ago.

DNA drives are a futuristic technology, but not entirely impossible. The idea is to encode the chemical sequence in a way that a computer could read it and, thereby, derive information. What’s more, because DNA is such a stable molecule, the drive wouldn’t degrade in the same way that traditional storage devices do. You could potentially have a computer that lasted 1,000 years – maybe more.

Then there’s the fact that DNA operates on the molecular level – the smallest possible scales. DNA, after all, is just a chain of atoms held together by a bunch of phosphate groups. Nature probably settled on that design because it was the most efficient way to store information. It is unlikely that there is a way to improve on it. If there were, then evolution would have found it. As far as we know, it hasn’t.

Helium Drives

Unlike DNA drives, helium drives are something that is actually with us already. Boffins and Western Digital – a company that makes storage devices – have come up with a way to pump helium into their devices to improve their performance. These drives, the company claims, need less power to spin (because helium is lighter than air), while still providing the required internal pressurization by the components function correctly.

The cost of these drives is still really low. Another manufacturer, Seagate, currently offers an 8 TB helium drive, which costs less than six cents per gigabyte – that’s competitive.

Are you excited about the future of storage technology? How will it affect how you live your life?

Achieving IoT Project Success

A key focus of my blog is Technology. In addition to Artificial Intelligence, the Internet of Things (IoT) is predicted to significantly impact all areas of life going forward. With this new technology, understanding how to properly use it in projects will be critical. The following contributed post is entitled, Achieving IoT Project Success.

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There is no denying that the IoT is cropping up everywhere at the moment. A lot of businesses are deploying IoT projects. However, there are many of them that are failing to have much success. With that being said, read on to discover a number of tips that will help you with your IoT project.

Understand the cost and impact of not doing the project – You need to understand the real cost of improving the process. It is easy to determine hard costs. However, soft costs are more challenging to figure out. If real value can be obtained, the objection of not finishing the project should not even really be an option at all.

Make sure your IoT project will deliver a ROI – In addition to this, you need to ensure that your project is actually going to deliver value. There are a lot of IoT projects that end up not being rooted in true company value, and instead they become more about playing with the latest shiny objects instead. This is why it is critical to ensure that your IoT implementation actually has the potential to deliver ROI.

Begin with a couple of quick wins – You need to understand your current competencies and then aim for wins that are easy and quick. After all, the more success that you take in the beginning, the greater your organizational appetite is going to be.

Enable software and hardware integration – Aside from the tips that have already been mentioned, it is important to make sure that there is feasible integration between IoT software and hardware. Although both software and hardware require good design, their approaches are very different. You need to ensure that your projects have the capabilities and the understanding of the nuances so that they can be bridged.

Understand the impact of scale – IoT puts forward a bigger challenge of scaling services and systems than we have ever come across before. It is not purely about delivering IoT products or devices but it is also about the management of the lifecycle of these devices, as well as scaling edge and back office computer resources and dealing with the volume of data being handled. This is why it is critical to start small and then plan for scale.

Put more research into the front end of development – Last but not least, a greater amount of work needs to be done before development can even begin. This is critical to ensure that it is marketable and relevant. While this may take a bit of time, it will lower the failure rate, which can end up costing you much more money than the extra research would.

As you can see, there are a number of different things that you can do in order to make sure that your project is a success. If you follow the advice that has been discussed above, you can ensure that your IoT project goes as well as possible.