Financial Literacy and Money – Page 65

Why More Iowans Are Using Solar Panels in Their Homes and Businesses

Three focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship and Technology. In addition to being more environmentally friendly in terms of powering homes and businesses, there are financial incentives for incorporating this type of technology and one state in the union seems to be leading the charge in terms of its usage. The following contributed post is entitled, Why More Iowans Are Using Solar Panels in Their Homes and Businesses.

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Thanks to a number of incentives available, more and more Iowans have been adopting the use of solar panels in their home. Whether it’s tax incentives or easement laws, it’s become easier than ever to start using solar as your renewable energy source of choice. Regardless if you’re a homeowner or a business owner, solar can reduce your energy bills by a significant amount and also offer you a number of other benefits depending on your use case.

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What are the benefits of solar energy?

Solar panels come with a range of different benefits, but the most important ones are:

● A renewable energy source that reduces your carbon footprint.
● Reduced electricity bills thanks to solar energy powering many devices and electronics in your home.
● Low maintenance costs due to no moving parts and high reliability.
● Low maintenance as a user; all you need to do is clean it occasionally to remove debris and dirt that covers the panels.
● Constant technological improvements to efficiency and power generation.
● Space-saving design; solar panels typically stay on your roof and don’t demand extra space in your home or business.

The average cost of solar panel installations in Iowa

According to Energy Sage, the average cost of installing a solar panel in Iowa ranges from $14,408 to $19,492. This can seem extremely expensive, but it offers a constant return in the form of energy savings and there are many financial options and incentives to help you afford the installation. For many businesses and homes, you can expect to get your investment back in just 8 years. This is also known as the solar payback period. After that 8 year mark, any savings from solar are going to be pure savings that will be helping you save money.

These numbers are a rough estimate so it’s important to get in touch with a local solar company such as Iowa Solar to help you crunch the numbers and give you an accurate estimate based on your use case and location. Although the amount of sunlight that Iowa gets per year is fairly average by U.S. standards, it’s the incentives that have helped push many Iowans to adopt solar in their homes and businesses.

Iowa’s history as a renewable energy leader

Even back in March, Iowa passed important legislation that provided opportunities for solar energy to grow in the state. The bill highlighted the codifying of net metering in Iowa law and the grandfathering of existing customers into their current plans. It also discussed the transition to a Value of Solar rate in the future. Thanks to this legislation, Iowa’s solar industry has become a little more predictable and will continue to focus on low costs for all customers for both residential and commercial uses of solar.

Iowa has been a leader in renewable energy sources for many years now. They’ve constantly been pushing for wind and solar investments and, thanks to many collaborations between different organizations, Iowans have continued to enjoy the benefits of the state’s transition to clean energy at all levels.

5 Problems With Buying an Old House

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“However, while many people will romanticize old homes, they come with their fair share of issues, so if you’re planning on investing in an older property, you must understand what problems you might encounter.”

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Two key focuses of my blog are Financial Literacy/Money and Home and Living Discussions. Our primary residences are the biggest purchases many people will ever make. The age of the property is a significant consideration and there can be issues with purchasing older houses. The following contributed post is entitled, 5 Problems With Buying an Old House.

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Old homes come with a particular elegance and grace. Unlike new builds, they are filled with history and, depending on where you live, you may be the latest in a long line of inhabitants to make this house into a home. However, while many people will romanticize old homes, they come with their fair share of issues, so if you’re planning on investing in an older property, you must understand what problems you might encounter.

It Is Not Energy Efficient

New homes are made to conserve and retain energy. Some homes are so good at this that you may not even know it’s winter, as the insulation is so effective that it efficiently traps the heat inside. This is not the same as old houses, especially considering they do not come with double glazing and other amenities essential for conserving energy.

While this might not be much of an issue in the summer, you want to enjoy the heat; it will become a problem in winter. You might think you can counteract the chill with a wood fire or ramp the heating up, but this will make your energy bills skyrocket, which is never something you want.

It Can Be Difficult To Upgrade

If you’re someone who wants to combine the traditional with the modern, it’s perhaps best to wait and make sure this is possible. Old homes do not come with the convenience of newer builds, or even houses that are 10 to 20 years old.

This will make it difficult and expensive to upgrade them. For example, if you want to bring smart home technology into your house, you might be in for a surprise. Often, there is not the space to do so, and the foundations may not be as stable as you’d like them to be, which will make any upgrades challenging at best and dangerous at worst.

The Pipes May Be Rusted

Likewise, there’s also the risk that the pipes have not been updated in years, which means there could be rust and decay within the walls. If you’ve ever owned a property before, you don’t need reminding how hazardous this can be, so it’s worth checking on the pipes before moving in.

There are several ways to do this. You can request an inspection to ensure the house is safe for you to live in and fit for purchase. Alternatively, you might want to look at dye tablets for leak detection, which can identify any issues later on. This approach is useful for any house, but it may be most useful for an older house with the original pipes.

The Roof Could Be Damaged

A damaged roof is another issue that you may encounter when purchasing an old house, especially if the house is close to woodland or near overhanging tree branches. Over time, these environments can cause debris to damage the roof, causing the tiles to crack or fall, and this opens up the chance for gaps in the roof.

This will impact energy efficiency, making it impossible to keep warm, and it could also cause severe issues with the house’s frame. As houses are made of wood, weather damage can cause damp, and therefore rot, which will affect the house’s structural integrity, which is not something you want to encounter. It could be both costly and dangerous if you do not spot the issue quickly enough.

Pests And More

If you’re used to modern homes, you are going to be shocked at how easily bugs, critters, and pests can get into an old house. There are many reasons this would happen, and it usually relates to holes in the brickwork, but a damaged roof can also be inviting for them, especially during winter.

Pests and more are not something you want in your house, even if you’re an animal lover. If you are scared of bugs and spiders, it can put you off purchasing an old house altogether, but you can take action to keep these pests out, so they do not make things worse. Call an exterminator to deal with termites that could affect the structure, and seal up any gaps that you find.

This Old Place

While elegant and steeped in history, an old home can come with an array of issues. With this in mind, you must ensure that you know what you’re getting yourself into and whether all the repairs and upgrades will be worth it. If you decide they are, then you can enjoy a house that will soon become a home once again, as it has for many centuries before you.

That being said, an old property is not for everyone. This is why a lot of new home buyers prefer to invest in modern houses, such as these townhomes in King of Prussia, for example. Remember that when buying a property, you want to invest in what feels homely to you, whether it’s a brand-new 2-story townhome or an old house with a long history. The key is to approach the journey with your eyes open so that you are fully aware of the pros and cons of each property.

Keep On Top Of Every Little Thing When You Run A Business

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. Depending upon the type of business that you’re trying to grow and running, it can be a gargantuan task. That said missing and or neglecting some of the details can be costly. The following contributed post is entitled, Keep On Top Of Every Little Thing When You Run A Business.

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Running a business is no easy task, as we’re sure that you are aware. It requires a lot of effort and commitment from you to even be able to think about seeing success. You need to keep on top of every single thing that is going on in your business, even though you have other people to oversee the departments. At the end of the day, it’s your company, which means you need to have your fingers in all the different pies. In this article, we’re going to look at some of the departments you’ve especially got to be on top of, so keep reading if you want to know what they are.

Finances

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The first thing that we want you to think about is finances. Finances are really difficult to manage, which is why you’ve probably got an accountant doing it for you. Even though this is the case, you need to look over what they are doing every now and then to make sure that they are on top of everything. We’re sure that they are, but it’s always important to check so that there are no surprises. Make sure that they’ve got everything that they need to complete their job effectively, such as crypto tax software, if this is necessary, and other software to make their job easier. Ask them what they need, and then learn how to use whatever they use as best you can so that you know everything is going well.

Marketing

Marketing is massively important to your business, even if some companies have got it into their heads that it isn’t. How else are potential clients going to know who you are, what you can do, and what you can offer them? The short answer is that they won’t. You’ve got to know exactly what marketing campaigns are being used for your company, who is being featured in your ads, what marketing techniques you’re making use of, and so on. You never know, you might have some ideas to improve it, such as posting more varied content on social media. If you don’t know what’s going on, something could be missed!

Customer Service

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Lastly, your customers are essential to your business because without them, you don’t exist. It’s for this reason that you need to make sure your employees are providing the highest standard of customer service possible to each and every customer. You want a reputation for doing everything in your power to fix any mistakes you’ve made and doing everything to make your customers happy. Send your employees on training courses periodically if that is what it takes, but your reputation for customer service must be good if you want to stay afloat.

We hope that you have found this article helpful, and now see why you need to keep on top of every little thing when you run a business. It’s essential that you don’t let anything distract you from having the information that you need, or your company is the one that will suffer. Good luck.

4 Financial Issues Today’s Youth

Two focuses of my blog are Financial Literacy/Money and Current Events. Even before Covid-19, the younger generations faced new challenges and a vastly different economic landscape in comparison to those the Baby Boomers and their predecessors. Many of the challenges involve finding work, and being competitive in today’s and tomorrow’s workforce. The following contributed post is entitled, 4 Financial Issues Today’s Youth.

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Young people are facing numerous financial challenges today. Let’s explore some of the biggest issues that they will need to overcome.

Buying Property

The first major problem facing young people today is the challenge of buying property. It’s fair to say that buying your first home used to be a lot easier. Today, homes are more expensive and lenders are less likely to take a chance on someone that doesn’t have a healthy record when it comes to borrowing. Buyers are also going to have to spend some time exploring the market to find the right home for them. However, there are still some great opportunities out there including the houses from Cami Jones & Company.

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Saving A Pension

If it’s difficult for young people to buy property, it’s virtually impossible for them to save a pension. The only real way to do this is to ensure that you are building up your savings as much as possible each month. One of the options here would be to set up a second or third income. You can also think about focusing less on things that you enjoy such as holidays and meals out. However, many young individuals are left wondering about the point of this if they are constantly saving for tomorrow and not enjoying today. Ultimately, it’s going to be a balancing act and young people will constantly need to try and keep their finances healthy while also ensure that they are actually able to enjoy their life.

Gaining Job Security

A key issue for the next generation will be finding a job that provides security and stability. This is due to the fact that a lot of businesses are now establishing a model where they use freelancers. The benefit for businesses is obvious. With freelancers, business owners don’t have to worry about offering employees with expensive incentives. They can also dodge the issue of needing to provide redundancy settlement packages. Instead, employers are free to cut and hire employees as they like. By 2021, it’s expected that more than half of the American workforce will be freelancers. Hopefully, new laws and regulations will come in to protect these individuals. For now, though, young workers will need to learn how to survive on an income that is constantly in flux.

Paying Off Debts

Finally, one of the biggest challenges that are certainly impacting the youth of today is the issue of attempting to clear debts. Specifically, we need to think about the issue of student loans. Student loans can be hundreds of thousands of dollars, plummeting young individuals into high levels of debt before they ever have a chance to build up a solid career. If you are worried about this, then you can think about the support offered by the government. You should also be working to pay off your debt little by little each month. One of the ways you can do this is by setting up a direct debit to repay your debt and save as much money as you can, even as you are going through college.

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Improving Your Business Travel Experience

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. Many businesses involve some sort of travel. While it’s necessary in business, it doesn’t have to be an altogether unpleasant experience. The following contributed post is entitled, Improving Your Business Travel Experience.

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Whenever you have to travel for business reasons, whether it’s just for a couple of days or even several years, it can often be an experience that you simply dread. The chaos of airport security, cold lifeless accommodation, a considerable distance between you and family or friends and a general sense of an uncomfortable countdown slowly grudging by are just a few of the side effects that many professionals fear, but it needn’t be like this for much longer. There are so many tips and tricks that you can make the most of to ensure you have the best time possible, no matter where you might be, and it couldn’t be easier to begin planning your journey today. So, if you would like to find out more, then read on to uncover some of the greatest steps that you can follow now to improve your business travel experience in no time at all.

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Book Your Own Accomodation

More often than not, your employer will be the one who chooses, books and pays for your accommodation. This means that you’re probably going to end up with the easiest, most affordable option, whether you like it or not. However, rather than suffering through a 1 star hotel, it may be possible for you to approach your boss and request a new method of handling the situation – simply ask them to set a budget, and request that they allow you to find and arrange your own suitable accommodation. Hosting sites such as Airbnb can be a great place to find excellent accommodation in the centre of every city or town, and the fact that your host is likely a local will be of real benefit to your trip too! There are so many ways to find affordable accommodation, and gaining the opportunity to pick and choose based on your own personal preferences can make your travel experience feel less lonely.

Research & Organise Transportation

There’s nothing worse than arriving at your location to find no taxis, public transport or car hire as far as the eye can see. Organising the right transportation is such a key aspect of your trip, as you need to have the freedom and capacity to visit any location you wish to. Business travel does provide some down time, and it’s such a bad idea to simply sit inside your accommodation and watch the hours crawl by when you could be out on the road experiencing all of the sights and sounds. Whether you arrange accommodation close to a regular bus route or train station, hire a vehicle straight from the airport, or even use a site like https://carsrelo.com/ to transport your own car from your hometown for ultimate comfort, there are just so many different options that you can explore. Why stay isolated inside when you can just get outside and experience the culture of the area surrounding you?

Improving your business travel experience has never been so simple when you are able to utilise the tips and tricks detailed above.

3 Things You Have To Remember When You’re Launching A New Business

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. Launching a new business can be a daunting task if you’ve never done it before. It can be exponentially easier if you understand some of the basic concepts. The following contributed post is entitled, 3 Things You Have To Remember When You’re Launching A New Business.

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These days you need to make the right decisions at the right times, and moving forward in the right way is so important. When you are launching a business it is vitally important that you take steps to focus on what you can do to launch the business in a more successful way. There are so many factors that you need to make the most of right now, and this is something that plays a massive part in this.

Here are some of the ideas you are going to need to work on right now, and there are a lot of things that you need to keep an eye on when it comes to launching a new business. This is something that you need to work on to help make this as successful as possible. You are going to have to factor in what you need to launch the best possible business right now.

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1. A Business Plan is Vital

There are a lot of ideas you are going to need to work on doing as much as you can to work on improving your business plan as much as possible. A strong and detailed business plan is something that you need to try to work on when you are trying to move forward. The business plan is the most important part of the process when it comes to the initial phase of developing and executing a successful business for the future. The business plan is the blueprint for taking your company forward in the best possible way, and this is something you need to work on right now.

2. You Need to Do Your Research

Doing your research is really important and this is something that you need to make sure you keep in mind right now. There are so many factors that you need to keep in mind when it comes to making the right business decisions, and research is absolutely essential for this. Make sure you factor in the best ways of being able to do this moving forward, and there are a lot of things you need to know about. For instance, you should be researching the cosmetics industry if you’re looking to launch a beauty business, and check out the trends and things to look out for. The more you can do to get this right the better the decisions you will be able to make in the future.

3. Reputation Matters

Remember, you only get one chance to make a first impression, and this is something that you need to try to make the most of right now. There are a lot of ideas that play a role in this, and it is important to make sure you focus on doing what you can to take things to the next level. There are so many things you need to get right here, and you don’t get a second chance to make a first impression. So this means you need to work on making a good first impression as much as possible, and this is something you have to try to make the most of as much as possible moving forward.

As you can see, these are a few of the key things you need to keep in mind when you are looking to make the right decisions for your new business. It is important that you come up with ideas that you can use to take things to the next level right now. Here are some of the key elements you need to make right now, and getting this right is important moving forward.

Taking Your Business International

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. Our world has now become global in terms of economics to the point where business is no longer restricted to your own shores. It is now possible to extend you business activities overseas. The following contributed post is entitled, Taking Your Business International.

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When you first start a business, you’re probably focused on engaging with your target market within your town, region, or country. As you get off the ground, however, there’s nothing stopping you from taking your business international. With the potential to generate more income and expand swiftly, an international growth plan could be your route to commercial success.

Of course, there are lots of elements and potential issues to consider before you can begin selling or providing services internationally. To simplify the process, take a look at these top tips for taking your enterprise international:

Do your research

Turning a local or national company into a global business requires a considerable amount of research. In fact, you might spend months or even years researching different markets and plotting potential growth plans. However, major business decisions should never be made on a whim. By investing your time into research, you can determine whether an international growth plan is right for your business and, if so, how you can reduce operational costs and maximize your return on your investment.

Understand trade regulations

Selling in another jurisdiction from the one you reside means you will likely be subject to new trading regulations and legislation. Even if you’re dispatching goods from your hometown, you’ll need to ensure that they meet certain legal criteria, for example. In addition to this, you’ll need to know whether you are likely to incur additional tax liabilities as an international trader. As this can depend on the size of your enterprise, it can be well worth getting professional advice in order to determine what the true financial impact on your company would be.

Identify growing markets

Deciding to trade internationally doesn’t necessarily mean making your products or services available worldwide. Instead, you might want to identify the most profitable markets and focus on expanding your business into these areas. You can access more info about citizenship and migration in Australia here, for example. This type of information gives you the quantitative information you need to determine whether a potential market is the right one for your business. By analyzing and assessing different markets around the world, you can determine which is going to be the most profitable for your firm.

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Consider logistics

If you manufacture goods, you’ll need to find out whether it will be more cost-effective to produce and ship goods internationally or to set up a factory in a new jurisdiction. Similarly, if you’re a reseller, you’ll need to determine whether the cost of logistics would outweigh your potential profits.

Shipping goods and paying export and import taxes can significantly increase your costs, which may need to be passed on to customers in the form of a price increase. If so, you’ll need to conduct market research to confirm that your products or services will be in demand at an increased price. By doing so, you’ll get a clear idea of whether taking your business international will be as profitable as you hope it will be.

Have a contingency plan

As a business owner, you’ll already know that things can go wrong when you least expect them to. When this happens at your headquarters, you can probably be on site quickly to resolve any issues. When you’re trading internationally, however, this won’t necessarily be possible. That’s why it’s essential to have a viable contingency plan in place. Whether you choose to hire regional managers to handle your international operations or you build up a network of reliable suppliers you can use when you need to, it’s vital to know how you’re going to cope when something goes wrong.

Get the Right Advice

If you’re thinking about taking your business international, you’ll want to seek advice from a number of sources. From consultants and financial advisers to tax experts and logistics specialists, there are plenty of professionals who can give you the insight you need.

In many ways, the digital era means that trading internationally is easier than it’s ever been before. Customers can easily engage with you online and purchase goods from your firm via the internet. Furthermore, fast travel options mean you can ship goods to almost anywhere in the world.

However, this doesn’t necessarily mean that trading internationally will be a walk in the park. To ensure your international venture is a success, you’ll want to research the options, create a long-term growth plan, and build your professional network. By doing so, you’ll have the knowledge, skills, and support you need to compete in the global marketplace.

6 Important Aspects Of Buying A Unit

Two of the focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. There are several ways to participate in real estate and one form of home ownership is buying units. It’s important to know what to do when doing so. The following contributed post is entitled, 6 Important Aspects Of Buying A Unit.

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Whether you’re buying your first unit or your 50th this post has some useful tips to help you. There are certain things you should be looking for when you are buying a unit, so you need to take the time to assess these and find the best one for you.

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Let’s have a look at 6 important aspects of buying a unit below:

Get To Know The Area

This can be applied to any property purchase. You should research and get to know the area you are thinking about buying in and find out as much as you can. Get to know the type of people, the crime level, the quality of schools, employment opportunities, and public transport options.

Check The Quarterly Strata Fees

When you are buying a unit you need make sure you are taking strata fess into account. If you’re not sure what they are or have any questions it’s best to speak to strata lawyers. Don’t base what you can afford on council rates and current interest rates alone. When buying a property you need to take into account every single cost, this include strata.

Find Out About The Sinking Fund

A sinking fund is a pool of money that is put to one side for renovations or maintenance work that is needed on the building, roof, or public spaces such as the elevators. If block of units has a good-sized sinking fund, it’s a positive for you. However, if they don’t have one or it’s small, you could be left with an unexpected bill if anything has to be done on the building where your unit is.

Have A Building Inspection Completed

When it comes to a block of units http://www.themovechannel.com/propertyforsale/apartment/usa/, people usually avoid getting a pest or building inspection completed. They assume that the corporate body is taking care of this area (they should be). However, if there is no sinking fund, or it’s small, you may want to think about getting a building inspection completed before you think about putting in an offer.

Check The Other Prices Of Units In The Block

You will find that a lot of units in a block often have the same layout, especially if they are on top of one another. Looking at previous sale prices of the other units can help you to find out if you are paying the right price. There are a lot of tools online to help you with this.

Save Your Deposit

It’s probably very unlikely that you can buy any property without a deposit nowadays. Most lenders ask that you have between 3 and 5 percent, however, it has known to rise to as much as 10 percent before they will even consider your application. If you show that you can save your own deposit, it also shows the bank that you are disciplined to pay off a loan. It’s best to have your deposit ready before you start shopping for a unit.

These 6 tips should help you stay on track when thinking about buying a unit in the future. Is there anything that you are considering? Please share some in the comments below.

3 Ways Dry Cleaning Companies Can Increase Business

Two of the focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. If run properly, dry cleaning businesses can be very, very profitable as they are a service that will likely always be needed. The following sponsored post is entitled, 3 Ways Dry Cleaning Companies Can Increase Business.

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Operating a dry cleaning company can be fun and rewarding for someone who is passionate about what they do. As with any business, it does come with a set of challenges. Increasing a customer base takes time and effort, but the results can be worth it.

1. Perform Updates

If the equipment used is old and wearing out, it is a good idea to try to replace it with models that are faster and more efficient. This can decrease the amount of time spent on each garment and improve turnaround times, making customers happy. If the point of sale system is outdated, then look into getting software for dry cleaner that can expedite the process of receiving items from customers, quickly process payments and keep a running inventory of items.

2. Evaluate the Marketing Plan

Many companies in the modern world would benefit from integrating digital marketing techniques into their marketing plan. Think about the desired target market and figure out the best methods to advertise to them. Many people use search engines to find companies in the local area, so having a website that shows up near the top of the results page can help boost business.

3. Improve the Store’s Appearance

If the store looks shabby, customers may hesitate to trust the quality of work. If they walk into a place that looks dirty, they will probably doubt how clean their clothes will get. Make sure the outside of the store is appealing by keeping the paint touched up, the windows clean, the sidewalk swept, and the landscaping maintained. Keep the interior as clean as possible and freshen it up with a new paint job to keep it bright and welcoming.

Depending on the store’s budget and the needs of the business, improvements can be made that will entice customers. Think about what will benefit the company the most and act to make it happen.

Areas of Your Business to Invest in During the Pandemic

Three focuses of my blog is Financial Literacy/Money, Business/Entrepreneurship and Organizational/Management Discussions. Many businesses will have to figure out how to course correct and rebound during the Covid-19 pandemic and in its aftermath. The following contributed post is entitled, Areas of Your Business to Invest in During the Pandemic.

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The coronavirus and Covid-19 pandemic has hit the majority of us pretty hard when it comes to business. Whilst the main tragedy of the pandemic has been health consequences, the economy and business have taken a battering too. Countless businesses have collapsed – whether that’s because they have been unable to operate while adhering to lockdown guidelines, or because people are more reluctant to spend their money when their own jobs are on the line. If your business has managed to make it this far, it’s important that you know where you should be investing your money to help to keep things afloat and to keep sales ticking over. Hopefully, some of the advice below will give you a few key areas to focus on!

Marketing

With many companies looking to cut costs, many are making the mistake of cutting marketing when many businesses need marketing now more than ever. It’s going to be hard to get people to part with their cash for non-essential purchases right now, but if you’re going to do it, marketing is going to play a key role. You need to create desire and appeal around your products, placing them in your target demographic’s view as regularly as possible to encourage them to actually purchase what you have to offer. Market is what will help to achieve this. Whether you carry out marketing in-house, or whether you are using a digital marketing company, some key areas to consider include:

● SEO campaigns
● PPC campaigns
● Email marketing campaigns
● Social media marketing campaigns
● Social media influencer collaborations
● Competitions and giveaways

Your Website

If you previously had a brick and mortar based business, chances are many of your sales were carried out in-store. You may have simply had a website as a complementary presence, but may never have invested all too much in it. But now, while people are trying to spend as much time as possible inside their homes, it really is the time to make sure that your website is the absolute best that it can be. This is now going to be the space where customers engage with your brand. It’s about so much more than simply listing your products for sale and seeing if people buy them. You need quality website design and user experience to ensure that people stay on your site, enjoy being on your site and will return to your site. Now, this advice applies to all businesses. Even if you have a restaurant or cafe, you may want to consider providing online orders to generate an income during these trying times. A website is important for every business right now. There are a number of professionals you should collaborate with to get your website up to scratch. We’ll explore a few below.

Website Designers

Website designers know what they’re doing. They know what works on a website. They know what doesn’t work. If you’re avoiding paying for a web designer’s services, it’s worth remembering that various studies have shown that many people decide whether they’re going to stay on a site or click the exit tab within a matter of seconds. You need to make your site look good to get people to stay. You need to make sure your site works to get them to engage with your brand or buy. A consultation with web designers will help to familiarise them with what you’re looking for. This can include information like your brand’s style, its branded colours, its typography, its logo and more. You can also ask for extra marketing features, like a mailing list sign up form, discount pop ups and much more.

Product Photographers

If you’re selling products, you’re going to need some pretty good product photography to make sure they stand out from the crowd. Remember that photos are almost all your customers have to decide whether they want to buy what you’re offering. It gives them a look at what’s on offer. Now, nowadays, many of us try to take product photos ourselves with our smartphones. While smartphone quality is getting better, it can’t mimic the eye, the skill and the expertise of a professional product photographer. Use a professional to display your products in the best light possible.

Copywriters

Copywriters can sell your products and your brand with words. They can craft an “about” page. They can write appealing product descriptions. They can write up FAQs. You name it, a copywriter will be able to take care of it. Never underestimate the power of words on your website.

Cybersecurity

Chances are that you and any of your staff are working from home right now. Cybercriminals are also aware of this and may target your business, identifying it as vulnerable. A switch to remote working can leave all sorts of areas open to attack as you and your team get used to mobile operations. This is why you really need to ramp up your cybersecurity. Again, there are a bunch of areas you can focus on here. These include:

● Making sure staff use approved devices
● Setting up a virtual private network (or “VPN”)
● Training yourself and staff on cybersecurity
● Implementing spam filters to block phishing emails

Product Development

While you may be trying to save money wherever possible, launching a new product could, in fact, make you the money you need to help stay afloat. You may have a product development plan that you’ve been clutching onto since the pandemic hit and if you do, now may be the time to revisit and see if it’s viable to put your product idea into production. Think about how much of an investment you’ll need to make vs the time you’ll need to launch it. If you’re ticking all of the right boxes, then it might be time to put your new product into production to help your business make more money.

Team Building

Any business owner is well aware that team spirit is often what keeps companies afloat during hard times. This can be difficult to maintain when everyone’s working from their own homes and nobody is in direct contact with one another. But it is possible to keep team spirit alive virtually. Make sure to invest in virtual team building in whatever ways possible. Invest in chat or instant messaging software so your team members can chat amongst themselves. Arrange zoom calls for meetings and catch ups. Check in on everyone regularly.

These are just a few areas you may be wise to invest in right now. Each has its own significant perks, so don’t cast any out immediately. Hopefully, some of these suggestions will really help your business to keep going during this difficult year!