Tag: Online

How To Make Money Online With Your Business

Three of the focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship and Technology. In today’s digital world there are so many ways to leverage the available online tools to make money. The following contributed post is entitled, How To Make Money Online With Your Business.

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When it comes to your business, you want to exhaust all the opportunities that come your way to make money. And when it comes to the online world, there are plenty to sink your teeth into. Regardless of where your business stands right now in the real world, here are some tips to make money online with your business.

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Take Advantage Of Video Content

Video content is a hot commodity right now and something you should definitely be using for your business not only to make money but to get a boost to your traffic. Video content can become profitable when using platforms like YouTube to advertise that content. So many of us are now watching videos on a daily basis and it’s because they’re usually bite-sized content that you can keep scrolling through and watching for hours on end. You want to help relieve people’s boredom but also get them engaged. So think of how you can engage with your customers and potential customers, through video content. For example, it might be a look into the manufacturing process of a product in a documentary style way. Get creative with your ideas and start posting content as regularly as possible.

Make Use Of Paid Advertising

Paid advertising is a great way to make some extra dosh and you should be using it where you can to help generate leads. When doing online advertising, it’s more of an investment in order to buy potential leads that could convert into customers. That’s one way of doing it and the other is by making full use of your company’s website. Does it bring in a lot of traffic? And if so, then it’s a good idea to reach out to the other businesses and offer an advertising slot for a certain amount of money or based on however many click-throughs they get from your website. These ppc management tools can be really handy if you need some guidance.

Build A Shop On Your Website

When you’re bringing in traffic, depending on your business, you might find it beneficial to have a shop on your website. This could be selling merchandise or products that you may be selling in a physical store or via another website. It’s important to try and diversify your selling points and online is a great way of doing that. Get your website set up with a shop by using any of the ecommerce companies that are available and start selling your branded products directly through your website.

Offer Exclusive Subscriptions

When it comes to your email marketing or selling your services, it’s a good idea to try and offer this in the form of exclusive subscriptions. It could be a few dollars for your existing customers to subscribe to and then you can offer them content, freebies or whatever you want that is worth the amount they’re subscribing for.

Making money online with your business is a must-do, so start looking at what you could do with your company.

Is Your Business Secure Enough Online?

Three of the focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship and Technology. No matter what kind of business you’re operating, cyber-attacks can threaten business at any time if the appropriate measures are not taken. The following contributed post is entitled, Is Your Business Secure Enough Online.

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It might sound obvious, but it’s important to keep your business safe. Anyone who runs their own business knows how important security can be. But the truth is, the day-to-day running of a business can make it easy to forget that simple fact. Security is often something that takes place behind the scenes which can make it easy to neglect. Making sure that doesn’t happen is of particular importance these days because of one simple thing: the internet. It used to be that you only had to worry about the physical security of your business. But now there is so much business conducted online that it has opened up whole new areas of risk. Without the proper security online, your business can be in real danger. Luckily, just as new threats arise, new services appear to combat them. Here are some ways to keep your business safe online.

Set up a secure firewall

You wouldn’t leave the doors to your business unlocked at night, would you? Then why do the same with your online presence? Malware is software that is designed to infiltrate and attack computers and networks. This can do untold damage to your business, even going so far as to destroy it. That’s why it’s so important to get your security up to scratch. Set up firewalls beyond the one’s that come with your router. There are plenty of firewall services that will kelp you to keep up with malware’s increasing complexity.

Back it all up

Few business owners would imagine a situation worse than logging on to see that an enormous amount of vital information has disappeared. The idea of files and data simply vanishing is the stuff of nightmares to most businesses. That’s what makes it even more surprising just how often companies neglect to back up their valuable data. Making sure that you’re backing up your data means that if the worst should happen then, you can easily retrieve it. There are plenty of backup services available and which one you choose will come down to your business.

Filter out spam emails

If you’re running a business online then it’s likely that you’re going to sending and receiving a lot of emails. The last thing you want is for spam to be cluttering up your inbox making it that much harder to find what you’re looking for. Antispam software is an excellent way to clean up your emails and reduce risk and distractions for yourself and employees. Running emails through verification to ensure that senders are who they say they are is a crucial step in upping your email security. It’s also a good idea to reach out to companies that can help you stop spam emails. And it’s always important to encrypt your emails. Unencrypted emails is basically a buffet for hackers and cyber criminals

Whether you’re working on your own or as part of a team the first step to improving security is improving your own practices. Making sure that you’re staying safe online will make keeping your business secure that much easier. Avoid accessing potentially dangerous sites at work. Keep your passwords updated regularly. Don’t click any suspicious looking emails. These simple things really will go a long way to protecting you and your business. Plus, if you’re showing safe online behavior, your employees are that much more likely to follow suit.

Online Resources And Why We Need Them

The first principle of my blog is Creating Ecosystems of Success and a key focus is Technology. So much of our lives today are lived online. While the digital world has made our lives easier, it’s created some other complexities and caveats as well. The following contributed post is entitled, Online Resources And Why We Need Them.

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Let’s face it most of our lives are played out online when it comes to communication and gathering information. We look at Google to answer any question, we watch YouTube for entertainment and education, and also listen to podcasts in the car whilst we are driving around. Even the music is streamed these days and is not actually owned or downloaded. But why is this important? And are we at an advantage because of it? We may think the answer to this is yes. But there are many scenarios where the answer to that is questionable. So why do we rely on the Internet so much?

Photo by Mia Baker on Unsplash

Ease
If you look at history, and the reasons that we have evolved in many ways, you will think that we have made fantastic strides in technology and other areas. But curiosity aside, one of the main reasons that we are advancing all the time, it’s because it’s so much easier. We now pick up the phone or laptop (same thing) and do a quick search online to find their answers. This is, of course, much faster than the way in which we found our information previously. Books written by professionals can now be searched online, the latest online course review and even news articles, are now commonplace online. The only problem with this is that generally speaking, the information on the Internet can be incorrect. And even though websites such as Wikipedia can be amended by anybody, there are plenty of people looking at sites to check accuracy. The trick to using the Internet successfully is defined more than one resource And make sure that you find references to back up the information.

Sociable
Humans are sociable, that’s a fact. We rely on each other to get ahead in life. We have friends and family and work colleagues that always help us along the way. We are team players, which means that the Internet opens a whole world of communication with us. The great thing about this is that we have a support network at the touch of a button. We can make new friends quickly. And we can ask for opinions whilst we’re sat on our sofa, and gain feedback within minutes. Of course, this is also the downside, because as quickly as we can access people that support us and speak to family and friends with ease. We can also find those less supportive people and those who are only looking to upset others.

Recording
There are many different social networking sites, photo sharing, and sites such as Pinterest, which we all love to use, we really enjoy record in our lives, and sharing that with other people again it’s because with sociable, and that’s a huge resource to us. We can also tie in our business endeavors with this, and use these as avenues of marketing as well, and many people do.

Whichever resources you use online, and for whatever purpose use them for, there is no denying that everybody is in the same boat. Where are using the Internet as a tool for day-to-day life, and it doesn’t look about to change any time soon.

How To Stay On The Good Side Of Your Online Customers

Three of the focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship and Technology. Customer service is critical in ‘bricks and mortar’ business but its especially critical for online business. You want to stay in your customers’ good graces. The following contributed post is entitled, How To Stay On The Good Side Of Your Online Customers.

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(Pixabay CC0 License)

The business world has always been competitive, but none more so than now, as internet businesses are popping up all over the place.

Should you run an online business then, it is important to know that you are but a tiny dot on the internet, competing with thousands of other dots (this is probably the first time anybody has described businesses in such a way) in a bid to gain customers.

To stay ahead of the game, you need to stay on the good side of any potential or existing customers. By doing so, you will receive good word of mouth instead of bad, and you might elevate your business above the many others sharing the virtual space of the internet with you.

Here are some of the things you need to do.

#1: Deliver on your promises

Online business owners often sway potential customers with promises of fast shipping and better quality products than their rivals, as just two examples. So, if you are going to tempt customers in with promises such as these, you need to ensure that you can live up to your word.

With the examples given, you would need a steady supply of mailers in your inventory to ensure fast shipping was possible, and you would also need to work with a decent courier company that could offer speedy delivery. And in terms of your product, you would need to research what other businesses offer, and find ways to improve the quality and the functionality of what you were selling.

Having delivered on your promises, you would have very happy customers on your hands!

#2: Secure your online business

Businesses, both large and small, are in danger of hacking attempts, so never assume that your online business is safe, even if it is just you and your computer set up in your bedroom.

If you get hacked, not only will your financial information be compromised, but your customers financial and personal data might be too. Should your customers become aware of this, be that through communication from yourself or because they have become the victim of cybercrime themselves, then your reputation will plummet.

We have some tips on our website with regards to protecting your online business, so have a read and follow the advice we give you at your earliest opportunity.

#3: Treat your customers well

Customers are fickle people. If they feel mistreated in any way, they will voice their opinions on social media and business review sites.

Therefore, give them the respect that they feel they deserve by treating them well.

What does this mean in reality?

Well, we have already alluded to two ways you can do this in the previous points we made in this article. But there is more you can do. This includes offering them speedy responses when they get in touch with you. You should respond to any complaints, and do what you can to make amends to any disgruntled customers. And you should go the extra mile in your customer service, perhaps by including hand-crafted ‘thank you’ cards with your deliveries, or by offering loyal customers a discount or the occasional freebie as tokens of your appreciation.

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By staying on your customers’ good side, you will retain their loyalty and benefit from new customers who have heard about your business. Follow our suggestions then, and research other ways to win over the hearts and the wallets of potential and existing customers.

Here’s How To Sell Your Products Online

Three of the focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship and Technology. Much of today’s business is conducted online. There are some keys to selling your merchandise online. The following contributed post is entitled, Here’s How To Sell Your Products Online.

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Picture by Rawpixel

Although, the internet has its drawbacks (such as hackers that are a threat to businesses) the internet is arguably the root of all opportunity. Mainly because people from all backgrounds, so long as they have a laptop and an internet connection, can earn money online if they put their minds to it.

You may have decided your current physical store that you use to sell your products is limiting you from the reach of sharing your items with the world. Or maybe you’ve uploaded your products online somewhere to sell, but you haven’t received any sales. So how do you sell your products online, and where do you begin?

Choose Your Platform(s) Wisely

You have a few options at your feet for selling your products, but it’s up to you to decide which one fits your product and where you think your intended audience will be. Bear in mind, with ready-to-use popular platforms such as Amazon, there are rules you need to adhere to, to sell on their website. If you trip up and break the rules, it could lead to your account being suspended. If this does happen to you, it is possible to build a case for reinstatement to get your Amazon account back up and running. It just takes a bit of time and effort to do so..

Besides the well-known selling platforms such as eBay and Amazon. Look at the potential of developing your own ecommerce website to display your products to the public also.

Presentation

The way you present your products is an essential aspect to consider. Images that are too dark, poor quality or look unprofessional will prevent your product from selling as well as it potentially could. If you can afford to, have professional pictures taken of your products. If this isn’t possible, create a transparent, uncluttered background for your product to rest. Take shots of different angles in clear daylight, so that the customer may see various aspects of the product before deciding to buy.

Copywriting

The art of copywriting is to set the scene and engage readers on why they should buy your particular product. It’s your pitch to explain why this product is perfect and what it brings to a person’s life but also to outline the specification such as colours and measurements. People like to read about what their new product might entail. They also want transparency on what to expect, and so you need to give the reader both! When you write descriptions etc., keep it clear, simple and in keeping with the voice of your brand.

Reputation

A business’s trust and reliability are earned over time. Once your product begins to gain momentum with authentic online reviews, you can trust that the sales process of your products will be a lot easier. There are ways you can give your product a leg up online in this regard. For instance, you can give your product out for free to popular bloggers and ask if they would be so kind as to write about it on their website. If your product is fantastic, they’ll tell their readers. Which means your audience and reputation gradually expands.

Whether you’re setting up a side hustle or developing a full-time business, selling your products online will be a lot easier to do if you follow the steps above.

3 Tips For Your Online Business

Three of the focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship and Technology. Most business is conducted online today. You online business strategy is there are part of your business that you have to keep sharp. The following contributed post is entitled, 3 Tips For Your Online Business.

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Whether you are just looking into starting up your online business, or you have been established for some time, these tips will stand you in good stead to make some savings both in terms of costs and time, and help to ensure that your business continues to thrive.

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Make the best use of technology

There are IT solutions to cover pretty much every conceivable area of your business nowadays, so do ensure that you make good use of them all.

As your business is run wholly online, this is an area that you simply have to invest in, and it might be worth getting an IT consultant involved. You need to maintain the highest levels of security and ensure that there is minimal downtime.

It is then worth using technology to assist you with the administration side of your business. Rather than having to run things manually or employ someone in-house to take tasks on, you will find you can get accounting software, payroll services such as CloudPay and bookkeeping apps that can take care of everything for you. These options will not only be speedy, but also highly effective, freeing you up to focus on your business.

Maximise your traffic from every source

Many an online business has been built on one primary source of traffic, and then has sadly crumbled as that source dried up.

Take the recent Instagram changes, where business profiles receive less exposure as an example. Businesses that gained most of their traffic and promotion via this social media channel have suffered significantly and are now scrambling to gain traction on other platforms or elsewhere.

As such, you need to be ensuring that you are covering as many bases as you possibly can with your marketing and lead generation. Online businesses can do very well from social media, but spread those efforts out more evenly. Utilise Pinterest, Instagram, Facebook, YouTube and Twitter equally and closely monitor all content to understand what you are best sharing.

You should also always work to maximise your SEO, as if done correctly, this can be relied upon to deliver long term traffic to your website. This will not rise and fall on current trends and you need not be reliant on social media platforms changing their algorithms.

Build a strong brand and reputation

You are battling amongst thousands, hundreds of thousands, of other online businesses within your sector. In order to succeed you have to stand out.

You need to focus on your branding and ensure that you are conveying all that you are about within your design, website and logos. People need to land on your website and instantly understand your product offering, and they need to recognise you when they stumble across you elsewhere on the internet. Strive for something unique and something that says what it is that you do.

You will then have to monitor what people are saying about your business online. Your business needs to have a good reputation so you will be seeking to receive excellent reviews and to be responding to any online feedback. Set up Google Alerts so that you are always aware of any fresh content written about you.

How Advanced Are Online Threats Becoming

A key of my blog is Technology. With our world becoming increasingly more digital, there are also an increasing number of online threats. With so much business being conducted online, having solid cybersecurity is a must. The following contributed post is entitled, How Advanced Are Online Threats Becoming.

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Being hacked when you’re online is something we all worry about, in the back of our minds. We don’t like leaving our credit details on retail websites, if we can help it, and we all regularly check to make sure our firewalls are turned on. It’s a habit we become accustomed to, the more and more we use our computers to connect to the world wide web, and it’s something we should all clue ourselves up on.

And that’s because cyber threats are becoming more and more common, and there’s a lot of scammers out there who know just how to disguise themselves to earn your trust. They can even use the numbers in your phone to pose as someone you know nowadays.

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There’s Gaps in the Connection

A lot of websites use third party companies these days, to make sure they keep costs down in their own businesses by not running their own IT support desks or their own retail portal. They use another company’s previously established support network or paywall, and that can lead to a hink in your secure browsing. After all, the more people involved in any searches you tap in, or any purchases you make, the more chances there are of your information getting out.

Websites who have to redirect you to reach certain pages, or websites who don’t allow you to use secure payment methods such as Paypal or Worldpay, are very likely data sink targets. Hackers will keep an eye out for websites that need further connections to enable their profits, and exploit these connections to get to you. They can change them out to make sure you connect to them instead, or it might just be a flimsy line that could allow a few worms in. You never know who’s on the other side of the screen, after all.

AI Could Be a Way In

The Siris and Alexas of the world have a lot to answer for. They can be one of the most helpful appliances you own, but they can also be targets for people looking to access your secrets. And it’s not just malicious outside threats that can access you and your family’s most private data: it could be the companies themselves as well.

So if you do have an artificial intelligence system in your home, they need to be connected to the wifi to work. And there’s a good chance you have quite a few recordings on them you would never want anyone outside of your own four walls to hear. And it’s these stored recordings, which have to be removed manually, that both hackers and shady executives alike could be after. It’s a misuse of the trust the consumer places in the company – you bring this kind of tech into your home to make life more convenient, and these are the results we’re seeing.

That was a quick look into the world of online threats, so make sure you’re always up to date on what could be out there.

Online Improvements For Hotels

Three of the key focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship and Technology. The internet has changed the game in terms business and commerce. The Hospitality Industry is no different, and hotels that aren’t properly marketing online stand to lose business. The following contributed post is entitled, Online Improvements For Hotels.

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The Internet is a very useful tool for businesses to communicate with their target market. Almost everyone has access to the Internet these days, and people use it to compare prices and make travel arrangements. Hotels can get a lot of business from their website. However, if your business isn’t employing the correct hotel web marketing techniques, then few visitors will end up converting into customers.

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There is a lot of competition in the hotel industry, so it’s important to do everything you can to attract the right customers. The best hotel website design won’t only attract lots of people to your site, but it will also encourage them to spend longer on there, and potentially make a booking. If someone finds your website online and it’s of poor quality or looks amateurish, then they will often click off and visit somewhere else. If your website takes too long to load, isn’t organized correctly or is difficult to navigate, then people will look elsewhere, as no one wants this sort of hassle. After all, the Internet is all about convenience.

Effective hotel marketing will give your hotel the right image. All hotels, even small bed and breakfasts need to have a professional website that shows off their brand well. When it comes to getting people to visit your site, there are a few different options. Since most people will find websites using a search engine, hotels will benefit from using SEO strategies. SEO or Search Engine Optimization is the process of making your site more attractive to search engines. When done properly your site will appear higher up in the results listings and stand a greater chance of getting clicked on. The best hotel website will also load quickly, contain lots of useful information and be very easy to navigate.

Is Your Hotel Suffering From A Lack Of Repeat Business?
Repeat business is imperative in the hotel sector, and while you may deliver a fantastic stay to your guests, this doesn’t mean they are automatically going to book again. Therefore, if you are suffering from a lack of repeat business, read on for some advice on hotel marketing online that can help to rectify this problem.

The first thing you need to do is get to the bottom of why customers are only booking one stay at your hotel and then not returning. Nine times out of ten this is because you are failing to follow up on their experience to build a loyal connection with your customers. You need to build an authentic relationship if you are to generate the loyalty that encourages customers to come back to your hotel again and again.

This is where hotel Internet marketing comes in. There are three keys aspects of hotel marketing that can help to ensure you benefit from repeat business – social media marketing, your online booking system, and email marketing. How easy is to for customers to book again? What appointment booking software do you use? Do you provide discounts for loyal customers online? Is their information remembered?

Email marketing is imperative for keeping your customers up to date with your hotel and everything that is going on. One of the best ways to increase your chances of repeat business is to offer voucher codes and special offers via email to your customers.

Aside from this, social media provides the perfect platform for customer engagement, as it allows your customers to get as close to your brand as possible. You need to post regularly on your social media accounts, and you need to ensure you are communicating with your customers, rather than merely posting a string of in-your-face advertising messages.

How To Make Your Online Store a Success

Three of the focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship and Technology. Setting up an online store is much different than setting up a traditional bricks and mortar store. For an online store, you must become savvy in terms of technology in addition to marketing. The following contributed post is thus entitled, How To Make Your Online Store a Success.

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If you love retail and decided to create an online store instead of investing in a brick-and-mortar shop, you are up against a huge competition. It is important that you are able to make the most out of your reach, engagement, and productivity, and automate processes that would take you too long to complete. There are several things to pay attention to before you launch your store, such as market positioning, competition, and customer behavior. Find out more below.

Market Research

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It is important that you pay attention to your market research and get to know your target market. This doesn’t only apply to your potential clients, but also your competition. It is crucial that you find out about the best methods to penetrate the market and find the gap you can fill. Look for profitable underserved markets and position yourself in a smart way in the marketplace. There are so many free market research tools you can utilize, such as Google Surveys or downloadable industry reports.

Name

Your business name has to be memorable and catchy, also give out the right message about what you stand for. It might be a good idea to create a mission, vision, and values statement before you would create a logo and brand name, so you can fully align it with your target market’s. After you have created your market research file, you will be able to identify your ideal client, and choose your brand name based on their characteristics. Be careful when choosing a brand name, as it can lower the value of your brand.

Brand Image

Once you have your brand name, you can start working on your brand image, too. You should be consistent when it comes to your social media accounts, your logo, and your website, but most importantly – develop your unique brand voice. Listen to your audience and their feedback, find out what they are looking for when searching for similar products and how they choose who to buy from.

Website

Of course, if you want to launch an online store, you will need to pay attention to your web development and design. You have to make it user friendly and engaging. You need to communicate the benefits of your products, not only the features. This is where many startup online store owners make a mistake. You need to gain people’s trust as well before you can convince them to give your products a try.

Shopping Cart Software

Image via PxHere

While the design and functionality of your website is important, you will need to ensure that your infrastructure is easy to use and tailored to your customers’ needs. If you don’t know where to start, you will need to talk to seo agencies that optimize Shopify stores so you can get enough traffic and conversion. You want your visitors to quickly find what they are looking for, add them to their basket, but you might even design a system that recommends similar or complementary products so you can maximize your sales opportunities.

Social Media

You might have already heard about Pinterest success for online stores, but you will have to make the most out of your social media reach and use different platforms. It might be challenging to keep on top of all your posts and monitor the performance of all your accounts, especially if you are busy running your own business. You might want to automate your social media so you can make the most out of your reach and get a snapshot of your statistics, to find out what type of content your audience engages with.

Review Sites

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If you want your website visitors to trust you, it is important that you get listed and featured in online directories and on review sites. People want to know that you are keeping your promises and they can get a good service. They are more likely to listen to other people’s recommendations and reviews than your own marketing messages, so it is crucial that you implement these features in your social media and your website, too. After all, your shop’s reputation is one of the most valuable assets in your business.

Starting an online store is hard work, and there is no guarantee of success. However, you can do your research and get to know the industry, your competition, and the available technology to scale up your operation and make continuous improvements that will improve your traffic, engagement, and sales conversions at the same time.

The Dangers Of Diagnosing Yourself Online

Two of the focuses of my blog are Health/Wellness and Technology. One of the advantages of our current digital age is that the profuse amounts of information available and our access to it. The danger though is that not all of the information is accurate, and it is so readily available. In some instances false information about health can have harmful effects. The following contributed post discusses and is entitled, The Dangers Of Diagnosing Yourself Online.

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The internet is a pretty wonderful invention and one that’s changed our lives – mostly for the better. We have the ability to connect with people from all over the world with the touch of a button, can learn basically anything about anything, and really have so much knowledge and information at our fingertips than we’ve ever had before.

We can start businesses, organize our lives, make money, order things without ever leaving the house, and even get things like doctors to speak to us over the computer – basically we can do anything we want to do from our computers and smartphones these days, which is a good thing if you choose to look at it that way.

However, we can’t pretend it’s perfect. Like everything, there are always going to be downsides, and the internet certainly isn’t exempt from that.

One of the things that the internet is pretty famous for – especially since the rise of social media is the amount of false information “fake news” if you will, and basically a lot of misinformation that can cause feelings of fear and impending doom.

This is very commonly seen when it comes to our health. You will know yourself if you’ve ever had something perfectly innocent like a bad cough or cold and suddenly a Google search has you dead and buried before you’ve even opened the first link it produces.

The rise in things like health anxiety is directly linked to the amount of people now being able to access so much information without limits online, but the danger is that they’re attempting to self-diagnose themselves and this is a very dangerous practice.

Now, of course, this isn’t to say that you won’t find genuine medical literature online, but the fact of the matter is, if you’re genuinely concerned about symptoms such as a cough being something more serious, then it’s time to speak to a doctor and get a proper diagnosis. Even if it turns out to be something, then they will talk you through things like Lung Cancer Treatment if that’s what you need.

Googling your symptoms from questionable online sources is not going to lead anywhere good, and in this post, we’re going to share with you some of the real dangers of diagnosing yourself online.

It will make your anxiety soar:

If you’re already someone who suffers with anxiety – specifically health anxiety, then trying to look up symptoms online os going to make this completely unbearable for you, so it’s really not advisable.

It causes stress:

Anxiety is going to stress you out far more than you already are – add to that the ongoing worry from what you’ve just read and it will be a miracle if you can sleep or function normally.

You can miss a real health condition:

Diagnosing yourself online doesn’t always give the worst case scenario – sometimes it can tell you it’s nothing when it’s actually something that you should see your doctor about, but if you follow online advice then this could lead to a much bigger problem if you don’t actually go to the doctor.