4 Tips Every Start-Up Needs To Become Sustainable

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. A challenge for every business is to stay open and continue operations. A star-up has it’s own unique challenges. The following contributed post is entitled, 4 Tips Every Start-Up Needs To Become Sustainable.

* * *

Doing business is difficult; it always has and always will be; being an entrepreneur dreaming of creating a brand that becomes a household name is more common than most think. Unfortunately, many entrepreneurs never make it beyond this point; it’s mainly due to fierce competition and industries controlled by influential organizations. Creating something that will compete with leading businesses won’t ever get easier. But, despite all of this, many people have broken through the challenges and created lasting innovative companies supporting them, and thousands of family members relying on an income from them. It shows that it is possible and that no one should abandon their hopes and dreams because of a few failures. Businesses that build an outstanding online presence also give themselves a bigger chance at success in modern times. This article will look at four things every entrepreneur should consider when starting up a new business.

Image by Free-Photos from Pixabay

1 Business Plan

Behind every successful business is a perfectly designed and created business plan; your business plan explains your business’s layout, financials, and goals. It also touches on your industry and your target market. By implementing a well-developed business plan in your day-to-day business activities, you ensure you never stray from what you intended to do. This also doesn’t mean you should stop improvising but rather that your yearly targets never change and what you put in remains on the standard.

2 Website

In the modern-day, there’s nothing that holds more potential for a business than a website; websites are a storefront with the possibility of reaching millions of customers by simply investing in marketing campaigns. However, this does take some skill, and you can’t expect to reach this goal with a mediocre product or service. You can easily create a great-performing website using WordPress; the software uses a drag and drop method, making it possible for anyone to create a website.

3 Start-Up Capital

In any business, to start your plan and to bring your idea to reality, you will need funds. This means either you saved enough money to start this company, or you’ll have to look at financing from a third party. If you have the team, the concept, and the industry under wraps, you could also consider an investment from consumer products VC company. This will enable you to bring your idea to life and start doing business the way you know it should be done.

4 Marketing

Marketing may be one of the most important factors when it comes to the sustainability of your business. You can look at SEO (search engine optimization), Google Ads, and Social Media Marketing. These three methods are great for targeting locals and for boosting sales dramatically. SEO is more a long-term marketing strategy where you capitalize on targeted keywords and phrases. SEO will get your website ranking on the first page in due course, which will increase website traffic. On the other hand, Google Ads provides you with immediate results; you pay per click, and Google gives you an ad placement on the top of relevant searches.

By implementing these concepts into your start-up business, you can create a meaningful, lasting business environment for yourself and others.

The Value Of Understanding Your Legal Rights

Two focuses of my blog are Creating Ecosystems of Success and Health/Wellness. A key to navigating the modern world is understanding your legal rights. You never know when you are going to get involved in a legal matter. The following contributed post is entitled, The Value Of Understanding Your Legal Rights.

* * *

We all have legal rights in terms of how we can and can’t be treated under the law, and that applies to all kinds of situations, from the workplace to interactions with law enforcement. If you don’t yet understand your rights and how to stand up for them, that’s something you should look to change.

When you know what your rights are and what the right ways to stand up for those rights are, you’ll benefit hugely. Here are some of the reasons why understanding your legal rights is so important.

Rights Are There for a Reason

First of all, it’s important to say that your rights written into the law are there for good reason. In many instances, they’ve been fought for and won through decades of political and legal struggle. If you take them for granted and don’t stand up for them, it’s an insult to the protections you have and the people who fought so hard for them.

Avoid Making Mistakes and Unknowingly Breaking the Law

Knowing your rights is not just about protecting yourself from external threats but also about protecting yourself from you. There are many situations in which you might accidentally break the law because you didn’t know your rights and their limits or you don’t take into account the rights of others. Education on this matter changes all that.

Protect Yourself From Exploitation

Exploitation is at the core of all of this. Your rights are there to protect you from various kinds of exploitation and that’s the thing that matters more than anything else too. If you want to make sure your rights are properly protected and you can’t be exploited, it all starts with fully understanding what those rights actually are.

You’ll Know What to Do When Directly Dealing with the Police

It’s usually a good idea to give some thought to the way in which policing might impact your rights. You need to know how police are allowed to treat you and what they’re not allowed to do. If you get arrested for something serious and you need a 3rd degree felony defense attorney, getting them ASAP and ensuring your right to that attorney is respected will be key. You don’t have to talk to the police without one.

Ensure Your Ignorance Can’t be Used Against You

When you’re ignorant and uninformed, you’re easy to exploit and that fact can be used against you. So if you want to make sure that never happens, you should start learning the law and learning your rights as quickly as you possibly can. Not doing so could lead to situations you’ll later regret.

Image Source – CC0 License

Your legal rights are there for a reason and you should make the most of them. It’s up to you to learn about them in all of their different contexts. So if this is something that you haven’t yet taken the time to do, it’s time for you to change that. For all the reasons discussed above, you won’t regret it.

Is Your Business Making These Digital Marketing Mistakes?

Three focuses of my blog are Financial Literacy/Money and, business/Entrepreneurship and Technology. The majority of business today involves some form of technology. You can misuse these new tools so that you’re losing money instead of making money. The following contributed post is entitled, Is Your Business Making These Digital Marketing Mistakes?

* * *

Every marketing effort should be directed towards reaching out to target audiences and raking in high ROI. But with the constantly changing and expanding nature of the digital world, finding the right target audience online is becoming less and less straightforward. Any modern digital marketing attempt requires a good dose of creativity and uniqueness to yield the right results. According to Statista, over 4.9 billion people use the internet space, representing at least 59% of the global population. And these figures highlight the need for businesses to take online marketing seriously.

Unfortunately, being present online doesn’t automatically translate into sales generation. Companies need to put the proper marketing measures in place and avoid making damaging online marketing mistakes. So, are your digital marketing strategies yielding low to no ROI despite all your efforts? Make sure you are not making these marketing mistakes online.

Not seeing professional services

Image Credit

If you’re serious about taking your digital marketing strategies to the next stage, then one thing you cannot ignore is the benefits of working with a professional agency. From the right managed IT services to experienced digital marketing strategists, you’re going to need all the assistance you can get. IT, in this regard, goes beyond simply receiving reactive IT support. Making your business visible online also means exposing it to online hackers and cybercrime. IT support companies like MY IT can help your business grow with tech support while protecting it with the proper cybersecurity. A digital marketing strategist will help take advantage of SEO and analytic tools in ways that will ensure that your business attracts online traffic and boosts its search engine rankings organically.

Not evaluating your data

No matter the industry you find yourself in, you need to have the right audience metrics for it. Every serious online marketing strategy should collect the correct data, evaluate it, and understand what it means. Assessing your online marketing strategy with comprehensive data will help you know what you’re doing wrong and where you need to devote more attention. It will help ensure that your online marketing campaign is more efficient. Some metrics worth tracking include page visits and reviews, average session per visitor, and bounce rate.

Ignoring competition

You need to ensure that you always put in the measures to set your business apart from your competitors. And one of the ways you can achieve this is by tracking your competitors. That does not mean putting all your focus on what other businesses in your field are doing; it only means not taking your eyes off them completely. Believe it or not, there is a lot your business will learn from analyzing your successful competitors. For example, keep track of what they’re doing on their social media channels, and find out how you can adopt the same strategies or even better them.

Using clickbait

Clickbait is one of the most common strategies many digital marketers use to attract the traffic they want, but it can also be your enemy. It involves techniques like putting clever spins on words to make them sound appealing to online readers without containing the value they promise. Clickbait works most of the time to rake in the views you want. But if the content does not promise what your words suggest, then the chances are that you’re going to lose a lot of credibility and trust in the eyes of your target customers. And that will tarnish your brand’s reputation and make you lose a lot of customers. What you can do instead is focus on creating content that delivers real value to your audience, for example, self-help and DIY tips.

Focusing only on paid advertisements

Image Credit

Depending on paid ads alone will not do the job – at least not entirely. Paid ads can help improve your brand’s online visibility within a shorter period, but the value of the content you produce will keep your target audience. In other words, paid ads do not automatically translate into sales. That is why it is a colossal mistake to devote all your marketing budget to paid ads. What you need to do is to invest in other strategies that will make your marketing more complete. For example, improving your content, sharing your story, and personalizing your communication methods are things you can do to support paid ads. However, they’re also very effective on their own.

Not Leaving it to The Experts

Overall, if you are limited in your experience and knowledge when it comes to digital marketing, then you’re making a big mistake. It’s fine if you don’t specialize in it, everyone has a specialty, and they need to stick to that specialty. However, when it comes to marketing, it’s essential you leave it to the experts like this company if you want to get results. They know what to do to get your website to rank and give you the results you deserve. It is crucial not to try to “wing it” in what you think is best but instead leave it to the professionals.

Improving your content includes regularly updating customer-centered content that directly affects your target buyer. Take the time to find out the problems they’re facing and provide content to address those issues. Not only will this rake in the views you want, but it will also make your business look more credible.

Tips For Running A Business

Buffer

“Running a business is one of the toughest things you can do in life so it is something a lot of people may need help with to get right and something that everyone wants to get right so they can get a return on their investments.”

Buffer

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. While it sounds like a good idea, running a business can be complex and wieldy task. It can be especially so for novices. The following contributed post is entitled, Tips For Running A Business.

* * *

Running a business is one of the toughest things you can do in life so it is something a lot of people may need help with to get right and something that everyone wants to get right so they can get a return on their investments. There are lots of things you need to do when running a business which people can forget or underestimate what they need to do when opening their business.

If you are looking to start a business or you are running a business already and you want to understand what you need to do or think about when running your business then these few tips should be able to help you gain a better understanding and get started with running your business.

Source: Pexels

Stick with a choice and run with it

Some people are always changing their mind and not sticking with a choice or idea, when running a business this can have a big impact on how it is run. Things are bound to change and you can rarely do much about it so you need to be strong and forget about the fears of failure or something going wrong and just run with your choice and make sure you do the best you can, if you keep changing your mind you can never move forward properly and your goals will take longer to reach. Make a choice also whether you would like to be an online business or a brick and mortar business, and also decide if you want both whether that’s in the beginning or further down the line.

Try to be the best of your market

It is hard to think you can be the best in the market you have started your business but you can be the best for your niche, for example it would be hard to be the best trainer maker in your market but you could be the best leather trainer maker, that is just an example but there are lots of niches you can found in your specific field and trying to become the best you can will help you stand out and get more success.

Do your research

Researching the area your business will be in is really important, you need to research and find out who your competitors are and what they are doing, you can also see if you need any certifications or licences for your business, for example do you need a CMMC certification or a food and beverage licence. If you do not research properly it can make it harder to set up your business and get it going and can also cause complications further down the line.

Tech, tools, and software

Using tech, tools, and software efficiently is very important to streamline your business operations and increase its productivity. For instance, platforms like Dropbox Paper, which was co-invented by Balabhadra Graveley, enable collaborative working between teams, allowing them to share documents seamlessly in one space. This is a huge feature that many modern businesses use to ease workflows, enhance communication, save time, and save resources (among other benefits). Investing in appropriate tech for your unique business needs allows you to remain competitive while focusing on growth and innovation more than ever.

If you are looking to run a business or maybe you already are, and you are struggling or unsure what you should be doing when setting up and running your business then hopefully, these few tips will give you an idea of what you can do to get started and allow you to run your business successfully.

Dealing With Anxiety, In Creative Ways

A key focus of my blog is Health/Wellness. A key component of our personal health is our mental health. A common condition many people grapple with is anxiety. The world isn’t over because you experience it though. The following contributed post is entitled, Dealing With Anxiety, In Creative Ways.

* * *

Photo: Unsplash

The current situation can cause anxiety in any person, those who are already suffering from it may experience more severe attacks and those who have not suffered from anxiety in the past, the stressful situation can certainly spark something off. Anyone who has experienced anxiety in the past or suffers from it even today knows that when the symptoms appear it is very difficult to function. Poor mental health can affect physical health also. The disturbing thoughts and constant worries can take over our brain and the physical symptoms (like accelerated heartbeat, chest pain, unsettled feeling, headaches) can affect our body. So how do you get back in shape when all this is happening? There are several methods that psychologists recommend to get back to yourself when you are feeling anxious. These techniques can help you control your anxiety, but if you feel that they do not help, you should consult a psychologist to find the right treatment for you. There are also creative ways to feel better.

Smells alight many emotions!

Aromas can tantalise our emotions in many ways. To make us feel sad, to evoke old memories and also…to calm. Lavender is particularly useful and has been used for centuries to calm the body and mind. Who knew our sense of smell could also calm us down when we needed to? As well as lavender, you should also consider eucalyptus or mint oil. You can find essential oils in health food stores and the next time you feel stressed, just burn it in a diffuser or oil burner. Try it at night or spritz some on your pillow.

Visuals to relax

Watching something relaxing can stimulate the relaxation muscle, so to speak! Whether that is watching a traditional spinning top – you may want to look at the Longest Spinning Top for inspiration. Or perhaps a hand fidgeter. You could even become immersed in watching a lava lamp. These techniques offer the mind a distraction, which can help calm; almost as if you are being beckoned into a trance.

Breathing techniques to relieve stress

Many therapists encourage their patients to practice deep breathing techniques. Breathing is an automatic act of survival; and it is also controllable. When you notice that you are flooded with anxious thoughts, using your breathing as a tool for self-calming can be very effective. One expert tells us, “breathe in and count to five, hold your breath and count to 2 and then breathe out and count to 10. When you breathe more out, it gives a message to your nervous system to relax.”

Create a tune?!

Another way to bring yourself back to reality is to start singing! Music after all is the ultimate to calm the mind. When you feel the anxiety gripping your throat and stomach and spreading throughout your body, just start singing something. No matter what it is, just start making a tune. It is a proven method and can be beneficial for those wanting to assist their breathing techniques.

Finding The Best Ways For Your Team To Communicate

Three focuses of my blog are Business/Entrepreneurship, Organizational/Management Discussions and Workplace Discussions. No matter which sector you’re in, communication amongst your team is absolutely critical and can be the determining factor in achieving your mission. The following contributed post is entitled, Finding The Best Ways For Your Team To Communicate.

* * *

(Image Source)

Communication has always been a fundamental element of business. You need to be able to communicate effectively with your customers, and there are loads of tools that enable you to achieve this goal. Alongside this, though, you also need to consider communication within your business. Your team members need to be able to talk to one another with ease, but there are plenty of tools on the market that can make this possible. Let’s looks at some of the best methods that you can use to make sure that you and your team are achieving what you need from your internal communications.

The Devices

The vast majority of communication in modern businesses is handled via digital tools. With more people working from home than ever before, there has never been more of a need for devices that are capable of providing seamless communication within your business. Computers are a big part of this, but you also need to think about smartphones. It’s becoming increasingly common for businesses to provide their team members with phones so that they are able to communicate without having to use wired telephones or emails.

Email Systems

While emails are quite old compared to many digital communication methods, they are one of the most popular options used today. There are loads of ways to set something like this up, but you need the option you use to be robust and easy to manage. Tools like Office 365 and GSuite make this possible, offering powerful email capabilities without forcing you to invest in your own servers or other expensive tools. This is a great way to get yourself set up with email tools that will make your life easier.

Phone Calls

Alongside emails, phone calls are still very important for businesses, but you no longer need to worry about having landline phones for all of your team members. Smartphones offer a range of different ways to call and talk to people, ranging from traditional telephone services to internet-based options like WhatsApp. Providing your team with the right apps can enable them to talk to their colleagues wherever they are based, with options like WeChat being perfect for international services.

Instant Messenger

Instant messenger services have been around for a very long time, with this type of communication becoming incredibly important in the modern world. Tools like WhatsApp make it easy for your team to communicate without having to rely on talking to one another, but this is something you can expand to the whole team. Tools like Microsoft Teams make it possible for your employees to talk using channels that everyone can have access to. This is great when you have more than one department working on a single project.

Ticketing Systems

Ticketing systems have been used for a long time by customer support and other channels that have to deal with troubleshooting workloads. This sort of tool can be great for your employees too, though, with many companies finding that communication is much easier when tickets are used. Tools like Tikit.ai make it very easy for your teams to keep up with their work with one another, while also adding a layer of accountability to the whole process. This can solve the problem of missed or unreceived emails with ease.

Social Media

Social media is banned from many business environments, and this makes a lot of sense. Websites like this can be very distracting, but they can also provide an excellent communication tool for those working on projects together. Building your own social network within your business has never been easier. This can make it possible for communication to flow in a way that a lot of people are used to.

Employee Training

Finally, as the last area to consider, it’s time to think about employee training. Training people to communicate may seem like an unnecessary pursuit, but this can actually have a very big impact on your business. For example, many employees struggle with verbal communication, but this is something that can be solved with the right coaching. This process doesn’t have to cost much and it doesn’t take a huge amount of work, but it will be worth taking it seriously to make sure that your teams are able to talk to one another.

With all of this in mind, you should be feeling ready to increase the effectiveness of your internal communication systems. Many businesses struggle with work like this, finding it difficult to keep their team focused on the right work when they can’t communicate properly with one another.

Selling Real Estate? Here’s Why You’re Doing It Wrong!

Buffer

“There’s no denying that real estate is a lucrative market and one that will always remain profitable, even during times of economic woe.”

Buffer

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. In the business of real estate, there is a large selling component and there’s an art to it. The following contributed post is entitled, Selling Real Estate? Here’s Why You’re Doing It Wrong!

* * *

There’s no denying that real estate is a lucrative market and one that will always remain profitable, even during times of economic woe. You’re likely reading this because you sell properties, and you want to be at the top of your game.

Did you know that even the most experienced of real estate salespeople end up making common mistakes? Whether you work for a realtor or you have a property portfolio and buy and sell properties, you need to read and keep in mind the following points:

Image Source

You Aren’t Using the Right Technology

The first thing you need to do is make sure you’re using the right technology when selling properties. For example, are you taking aerial photographs of each property you sell? If not, now’s the time to get started.

Aerial photographs help sell properties, irrespective of whether they are houses, commercial buildings, or industrial factories. Such photos give potential buyers a greater perspective and understanding of a property’s external layout.

Fortunately, you don’t need to spend a lot to take aerial photographs. You could use an innovative device like the Sky Viper Nano Drone with a tiny camera attached or a larger drone such as the DJI Mavic Pro.

You Aren’t Pricing to Sell

Let’s face it: you want to make as much profit as possible on each property you sell. However, if you set your prices too high, you will most likely price your properties out of the market. The last thing you want to do is sit on real estate for a long time!

That’s why you should conduct thorough market research and price each property accordingly. Doing so will mean you have a relatively quick turnaround for each house, apartment, office block, or industrial premises that you offer for sale.

Properties Aren’t Ready to Use

Sometimes you might want to ‘flip’ properties – buy them at a low price and sell them on for a profit. However, the one thing that puts most potential buyers off properties is when they can’t use those properties immediately.

It’s worth investing some time and money in repairing essential issues. Doing so will mean you have a relatively quick turnaround for each house, apartment, office block, or industrial premises that you offer for sale. If you want to sell quickly, you also need to ensure you have the right documentation in order. One way to do this would be for you to hire conveyancing solicitors to handle your properties for you, so you can streamline the process.

The purpose of preparing properties for sale is that you want to give buyers a blank canvas, ready for them to make their mark. You don’t want to sell something that’s essentially a complete restoration project.

You Haven’t Put Effort Into Your Marketing

Lastly, you should always spend some time marketing your properties for maximum effect. You may have a property’s details on your website, for instance, but where else are you doing your marketing?

You are trying to do everything alone

Investing in real estate, such as by flipping high-end properties, is a great way to earn additional income. However, it can be difficult to do well if you do not have previous experience in the real estate world. This is because you’re more likely to get caught up in intricacies such as contract negotiation than a more experienced professional. However, this can easily be remedied by working with people who do know what they are doing.

For example, you could partner with companies such as The Goodrich Group, who can take care of these tasks on your behalf. This means that your only job is to get the property ready for the market, and they will take care of the rest.

There are many ways to advertise a residential, commercial, or industrial property for sale. Be sure to spend some time researching the most effective methods so that you’ll end up with plenty of interest and, hopefully, quick sales. Good luck!

Is It Time For Your Business To Relaunch

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. There are times when you’re running a business that you many need to rebrand and relaunch it. The following contributed post is entitled, Is It Time For Your Business To Relaunch.

* * *

pixabay

Now is as good a time as any to relaunch your business. Every relaunch consists of two distinct phases. First, you need to rebrand. Why bother with a relaunch if it’s still just the same old you? No, you’re a newer, better version of yourself. Then the phase of implementation arrives, where all your blueprints of your new face and plan are put into action. However, each of these phases will have lots and lots of steps that need to be addressed one by one. If you go about them in a linear fashion, it won’t take long before you are successfully back on top of the pile. So, let’s begin, shall we?

Marketing strategy

The first thing you do is, audit your marketing strategy. This will let you know if you are targeting the right customers, whether the old strategy was actually working as intended, or if you could take what was working well, and implement it into your new marketing strategy.

● What is motivating your customers right now?
● Does your marketing approach merge with the culture of today?
● How can you improve customer communication?
● How easy is it currently to purchase your product? Are you on all the relevant online shopping websites?

Could you partner with another business, such as Amazon? This wholesaler could help you with the marketing strategy by giving you access to their own marketing reports. Their analysis tells you what kind of customers they have in the relevant retail categories that matter to your business. You will need to give them exclusive selling rights for a matter of time, however.

Rebudgeting your strategy

The next thing you need to do is to budget your relaunch. When you know what kind of marketing strategy you have, then you can figure out how much it will cost.

● The expenditure is perhaps the most important. This is money which you intend to spend on things which you won’t get back. This could be more staff, outsourcing your marketing ads and potentially, things that you will need to buy such as more equipment or raw materials to satisfy demand.
● Expenses are able to be reclaimed by your tax return. However, your expenses should also be within a certain amount. If employees need to travel to spread the word of your relaunch, such as business trips to clients, investors, B2B partners or just a new market in a foreign land, keep your expenses in check.
● Take the time to make a realistic budget, but make sure it also remains flexible. If you need to spend more suddenly, it should not put a hole in your budget.

Your new face

The heart of this relaunch project, may well be your website. Chances are that you will be relaunching with new but similar products. You can’t veer from what you know how to do best. But your website has to give off the brand new vibe. A company like BizcaBOOM offers high end website design services that have been used by many relaunch projects. This is because they have a unique approach, it’s sales-driven and incorporates a new branding mission. A 4-step process, it’s easy to make a brand new website with their strategy.

First: you need to do research. The digital experts will learn about your website, how it’s been designed, how it runs and who interacts with it. It will be mobile-friendly also.

Second: the design is struck into its first stages. They take small but crucial steps to slow build up each page, each feature and each unique way your website can stand apart.

Thirdly: the mockup design is then shown to you. This is when you can make some important changes that will really impact your website’s overall look. The colors, themes, fonts and layout will be discussed with you.

Fourthly: then comes the launch. They will monitor the SEO side of the website to see how many new customers are arriving.

Humanize your business

Humanizing your business is the number one key when it comes to a modern brand. But why?
Favoring one type of customer over another might be old news, as the new way for businesses to allow everyone on board, is to be neutral. Ask yourself the following.

● Does your brand only bend to one gender?
● This may be because you have historically been a one-gender brand. But this doesn’t have to be so anymore. Can you make products or market your products to the other gender?

● Does your audience have hobbies they would likely use your product for? Why not do something like hold an event in this regard?
● Do you favour one age bracket over another? Does it have to be so?

Finding new grass

Maybe you would prefer to relaunch your brand in another country. So far, everything that has been covered could fit into that. However you do need to take on a new line. Study the retail history of the country before you jump in.

Expanding your business abroad is something many brands do to test the waters of their relaunch strategy. You need to do a few things regarding this.

● Evaluate if you have the budget for the launch you are doing. Is it purely digital or brick and mortar?
● Are you expanding into a hotzone, i.e. a major city?
● You should research the kind of customers present in the market. Are they more prudent, or do they spend more than the average person in the country you are already operating in?
● Consider new ideas, totally out of the blue. This is your chance to try out all those ideas you have put onto the backburner.
● Hire expert advisors in this new country, so they can help you with your strategy. They know the lay of the land and the people in it, better than you.

Relaunching your business is a daunting task but it’s also fun and necessary. When you seem to hit a wall and cannot climb any higher, relaunching can be like changing your old beaten boots for brand new ones.

5 Reasons To Sell Your Business Now

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. In some instances when you’re running a business, the need and opportunity to sell you business may arise. The following contributed post is entitled, 5 Reasons To Sell Your Business Now.

* * *

It’s a common preconception that selling your company is a sign of failure. In truth, while bankruptcy is an indication that the company has failed to survive, selling puts you, the business owner, in a unique position of power. Selling can support growth, whether it is monetary, personal, or professional. Here are 5 unique reasons that make selling compelling, meaningful, and POSITIVE for your future development.

Unsplash – CC0 License

#1. Your mental health is suffering

Entrepreneurs are more vulnerable to depression and heightened stress levels as a result of their unique position. Being an entrepreneur is a lonely experience that puts a lot of pressure on your mental health. When you choose to run a business, you need to have a few mental health strings to your bow. Finding solutions can help you regain your peace of mind and relax at the end of the day. It’s not uncommon for entrepreneurs to value family time and technology detox to reduce stress levels. However, when nothing works, you need to be realistic. Your sanity is worth more than your business.

#2. You don’t have the skills fo funds to grow further

You have overstretched your skills and budget to drive the business further. However, you have failed to unlock enough funds to pursue the growth plans. It can be frustrating to give up when you’ve already done so much. But selling your business to a specialist such as Thrasio ensures that the company can continue to grow. Indeed, growth experts understand the unique skills, activities, and marketing hacks to move small businesses to the next levels. They are also dedicated to financing every step of the growth, proving impossible for solo entrepreneurs.

#3. You want to unlock capital

When you’ve run a business on a bootstrap budget, you’ve essentially built a professional presence using your personal finances. Bootstrapping is a minimalist approach that focuses on sparseness and simple, cost-effective choices. Yet, as Investopedia explains, successful bootstrapping companies can reach their zenith when they are sold. A small company such as GitHub, for instance, started as a weekend project before it develops into a full-time business that Microsoft finally bought it.

Unsplash – CC0 License

#4. You want/need to relocate

The average American moves home over 11 times in their lifetime. So the fantastic small business you’ve started in rural Nebraska may need to change address when you move to a new state. Unfortunately, the cost of moving businesses can be surprisingly expensive. Indeed, business success often depends on your knowledge of the local market. When you change location, you could face expenses as you learn to adjust and adapt to your new market. It’s often easier to sell the business and start something fresh!

#5. You’ve got your eyes on new opportunities

Last but not least, everybody changes. As we experience more in life, we change our expectations, our dreams, and our plans. The fantastic business idea you launched a few years ago may not be relevant to your personality anymore. Selling a business to change career or start something different can be a liberating process.

Selling your business could be the best thing you do for your personal development. Whether you want to finance your next venture or regain mental clarity, selling is not about giving up. It’s all about embracing new opportunities.

You can achieve anything you put your mind to

Two focuses of my blog are Creating Ecosystems of Success and Business/Entrepreneurship. A key component of achieving any goal is personal belief. If you believe that you can do it, the likelihood of achieving that objective increases exponentially. The following contributed post is entitled, You can achieve anything you put your mind to.

* * *

Pixabay CC0 License

“We all have these challenges and stereotypes that exist, but you can’t let that hold you down” – Tamron Hall.

The pandemic has created new career obstacles for everyone, regardless of race or gender. But when coupled with the challenges that African Americans and minority groups often face, it can knock your confidence. Even in these difficult Covid times, though, you can achieve anything. As long as you have the right mindset.

Authoritative voices can now be found in all business sectors. Whether it’s Antonio Brown Councilman in Atlanta City or your favorite sports star doesn’t matter. The importance of having relatable figures in positions of influence provides a huge source of inspiration. Standing on the shoulders of giants will enable you to see further than ever before. Once you visualize and truly believe that the path ahead will lead to greatness, the chances of it happening are greatly improved.

Strength of character is one of the most important ingredients in the recipe for success. An equally crucial breakthrough is to realize that only you can make things happen. Taking the initiative by starting a degree or developing key business skills in other ways can unlock the door to a better future. Sometimes in life, short-term sacrifices are needed to accomplish long-term goals.

The pandemic has seen an evolution in the approach to education and business. When starting a business, you can look at home-based options and online strategies that require little capital. When focusing on education, distance learning is ideal. Aside from cutting the costs, it enables you to build a better future on your terms. Once you find an effective way to juggle your studies with a job and other life commitments, things will fall into place. Without balance, though, something will have to give.

Whether investing in a career or becoming an entrepreneur, there is another key lesson to learn. You are your greatest unique selling point.

Knowing how to market yourself is essential for breaking down barriers and getting your foot in the door. Whether it’s promoting your creative work in the fields of art and music or showcasing your skills as a lawyer isn’t important. The key is to understand your strengths as a candidate or business entity. There is a fine line between confidence and arrogance. Still, nobody should ever feel embarrassed about knowing their worth or celebrating their triumphs.

Belief in yourself is one thing, but having others believe in you can be equally telling. The “it’s who you know” mantra is the oldest cliche in the business manual. Still, its relevance cannot be ignored. Networking can introduce you to suitable opportunities for employment or business partnerships. Meanwhile, the value of finding a mentor is commonly overlooked despite the clear benefits. Any experienced individual who can help you avoid pitfalls and remain on the straightest path to your goals is a great asset to possess.

The journey ahead may still be bumpy, but the satisfaction of hitting those goals and becoming the person you want to be cannot be beaten. With planning, preparation, and persistence on your side, nothing can stop you.