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Author: anwaryusef
Anwar Y. Dunbar is a Regulatory Scientist. Being a naturally curious person, he is also a student of all things. He earned his Ph.D. in Pharmacology from the University of Michigan and his Bachelor’s Degree in General Biology from Johnson C. Smith University (JCSU). Prior to starting the Big Words Blog Site, Anwar published and contributed to numerous research articles in competitive scientific journals reporting on his research from graduate school and postdoctoral years. After falling in love with writing, he contributed to the now defunct Examiner.com, and the Edvocate where he regularly wrote about: Education-related stories/topics, Science, Technology, Engineering and Mathematics (STEM), Financial Literacy; as well as conducted interviews with notable individuals such as actor and author Hill Harper. Having many influences, one of his most notable heroes is author, intellectual and speaker, Malcolm Gladwell, author of books including Outliers and David and Goliath.
Anwar has his hands in many, many activities. In addition to writing, Anwar actively mentors youth, works to spread awareness of STEM careers, serves on the Board of Directors of the Friends of the David M. Brown Arlington Planetarium, serves as Treasurer for the JCSU Washington, DC Alumni Chapter, and is active in the Dave Ramsey Financial Peace Ministry at the Alfred Street Baptist Church. He also tutors in the subjects of biology, chemistry and physics.
Along with his multi-talented older brother Amahl Dunbar (designer of the Big Words logos, inventor and a plethora of other things), Anwar is a “Fanboy” and really enjoys Science-Fiction and Superhero movies including but not restricted to Captain America Civil War, Batman vs. Superman: Dawn of Justice, and Prometheus. He is a proud native of Buffalo, NY.
Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. If you’re running a business in the modern economy, you want to figure out how to position yourself to maximize your success. The following contributed post is entitled, How to Be a Successful Business Owner in the Modern Economy.
Entrepreneurship is the act of starting a new business or enterprise. Entrepreneurs are people who take on the risk of starting a business, often with little or no outside financial help. It is also the process by which someone becomes an entrepreneur, meaning that they start to operate their own business. But what makes this a success? And how can you become a successful business owner in today’s modern world?
The Importance of Business Ownership
Business owners are the backbone of the economy. They create jobs, build communities, invent new products and services, and help maintain a healthy environment. There are many steps involved in starting your own business such as coming up with an idea, developing a plan for how to make money from it, raising funds for the venture, finding employees or partners who can help you run your business and so on.
The Process of Starting a New Business
Starting a new business is not an easy task. There are many steps to take and things to consider before you can even start making money. From finding a startup idea to getting funding and marketing, so that you can be prepared for the journey ahead, there are so many things to consider. It’s important to have a plan in place before you get started.
The Importance of Planning and Goal Setting for Success
Setting goals is an important process of building a business. It helps you define what you want and how to get it. It also provides a framework for achieving your goals. Some people believe that goal setting is not necessary because they are already doing well in their business. However, goal setting is a way to make your life better by making sure that you are on the right track and moving in the right direction. It can also be the crucial part of launching your business successfully.
The Challenges of Starting a New Business
Starting a new business can be challenging. From finding the right idea to marketing and advertising, and actually getting website traffic, there are many things to consider before you launch your business. For example, it’s difficult to find the right idea, and it’s hard to market your product or service. So you have to be willing to keep going to overcome these issues early on.
Taxes And Legal Matters For Your New Start-up Company
One of the most important things for a new start-up company is to know what to do about taxes and legal matters. The first step is understanding what your company’s legal structure should be. It might be a sole proprietorship, partnership, LLC or corporation. The type of business structure you choose depends on your specific needs and goals as a business owner. Then, you can launch.
Managing The Finances of Your Small Company
If you are in charge of the finances of your small company, it can be hard to know where to start with managing them. There are so many things that need to be done and so many things you need to keep track of, but it is important that you do them all if you want your business to succeed. If you’re unsure, hiring an accountant or some financial help is a good idea.
Know When To Exit The Market
Many business owners believe that being successful means going into the market long-term, duking it out for decades (like IBM) and becoming a stalwart. But the reality is that the market regularly changes and there is a lot of churn. Just look at what recently happened to GE when it was kicked out of the Dow Jones index.
Therefore, it’s a good idea to get a business valuation to find out whether you are adding equity. Ideally, you want to sell when your firm’s value peaks, giving you maximum capital for your next project. There’s no need to grind your company into the ground long-term in a declining market.
Two focuses in my blog are Financial Literacy/Money and Business/Entrepreneurship. No matter what industry you’re in, you want to figure out how to stand out and set yourself apart. The following contributed post is entitled, How to Stand Out in Your Industry.
A career is a long journey. It is not just about the destination, but also about the journey you take to get there. If you are good at what you do, then it will be easier for you to stand out from the crowd and get noticed by your employer. But that’s not all, there are benefits of being good at what you do. You will be able to have a more fulfilling career and have more opportunities in life.
In order to get noticed, it is important that you be proactive and show your skills and talents to your employer on a regular basis. You should also make sure that your work is of high quality so that people will notice it too! Let’s take a look at this in more detail.
Why it’s Important to Pursue Your Passions
Pursuing your passions is important because you will be doing what you are good at and enjoy. If you are passionate about something, it is likely that you have a natural talent for it. Pursuing your passion will allow you to do what you are good at and enjoy. This will then allow you to naturally excel at it and become a leader in your industry.
The Best Ways to Stand Out in Your Industry
The best way to stand out in your industry is by being remarkable. It is important to find ways to make an impression on your audience. You want them to remember you. But it’s important to be known for the right reason, like Natalie Chase when she first began. There are a lot of ways that you can do this and it all depends on what kind of industry you are in. Some industries might not be as easy as others but there are always ways that you can make an impression on your audience.
How To Promote Yourself Professionally & Get Noticed
The first step is to create a professional image for yourself. You can do this by taking a great photo of yourself and using it as your profile picture online. Take care of your social media accounts, make them private if necessary, and use them to promote your work.
Next is to make a difference in your industry. Make sure that you are visible to people who are in the same industry as you are in order to help them with their problems and get noticed by potential employers. Lastly, build up your personal brand by making sure that you have a good website and portfolio with samples of your work on it.
The Importance of Standing Out If You Want To Get Ahead In Your Career Industry
In order to be successful in your career industry, you need to stand out. This means that you need to have a unique skill that no one else has. You also need to be able to communicate your ideas and thoughts in a clear way so that others can understand what you do and why it is important.
Three focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship and Workplace Discussions. If you’re running a business that involves a warehouse, one of your foremost considerations needs to be safety of your workers. The following contributed post is entitled, Keep Your Warehouse Safe With These Tips.
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If you have a warehouse in your business premises, you have to bear in mind that this is one of the most important parts of the whole enterprise. There are a lot of considerations that you’ll need to be aware of here, but one of the main ones is that you need to make sure you are keeping your warehouse as safe as you possibly can – for the sake of your staff, partners and visitors. Here are some important tips for achieving that and ensuring that your warehouse is a much safer place to work.
It is so easy for rules and regulations to become forgotten or ignored, so you need to make sure that you are not making this mistake by carrying out regular inspections of your warehouse. You can do this yourself, or get another trusted manager to do it, or even someone from outside the business whom you know will carry out a decent audit. This is one of the best ways to ensure you know about all the issues that are going on, so you can find the appropriate solutions in each case to keep the whole area as safe as possible.
Keep The Floor Clean
One of the major things to look out for in such inspections is whether or not the floor is clear of debris, and easy and safe to walk over. If there are any issues with the flooring in this regard, then you might find that you struggle to keep everyone as safe as they deserve to be, so this is a real issue that needs talking about. As well as keeping the floor clear of items and debris, you also need to make sure the surface itself is flat, whether you achieve that through diamond grinding concrete or however else.
Be Strict About PPE
PPE is a major part of all this too, as you need to remember that your warehouse is only as safe as the people in it. Those people – the staff members and visitors alike – need to wear all the necessary PPE, and this is truly one of those things that are a joint responsibility between employer and employee. So make sure that you are strict about PPE on your end, and that you are providing it as necessary. This is going to be a hugely important part of keeping your warehouse safe at all times.
Everything should have its proper place in the warehouse. If this simple rule of thumb is adhered to, you should find that it makes for a much safer warehouse on the whole, so it’s definitely something that you are going to want to think about. That includes having the proper shelving and placing heavier items nearer the floor. All of these essentials need to be considered if your warehouse is going to be as safe as you would want it to be.
If you have thought of these things in particular, you should find that your warehouse is much safer.
Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. Once you start your business, one of your challenges will be to keep it going. Likewise you want to think about its sustainability. The following contributed post is entitled, Top Ways to Make Your Business More Sustainable.
Growing your business often means you have enough on your plate to deal with, without adding more. However, sustainably growing your business can improve your business, increase your profits, build your reputation, while adhering to future government mandates and doing your part for the environment.
Being more sustainable can often be perceived as something that takes time, hassle and extra money, and running a business doesn’t always mean having disposable income. But it doesn’t have to be that way. Sustainable practices can increase your customer base, and many of the things you can change can save you money.
You should begin by researching to see what changes are mandatory, how you can stay in line with the tcfd recommendations, what your competitors are doing, and how you can be more innovative.
Then you can move on to make changes in your business. Here are some of the top and easiest ways you can make your business more sustainable.
Review your properties
If your business operates in buildings, such as warehouses and offices, then you should start there. Firstly, you can review the government guidelines to see if there is any funding or access grants that you are eligible to apply for, to help you offset changes you wish to make.
You should review the energy efficiency of your buildings and the current practices of your employees. There are many small changes that you can make, which will add up to a big difference, for example:
● Change the lightbulbs to compact fluorescent lamps (CFLs) or light-emitting diodes (LEDs) ● Replace kitchen appliances with more efficient ones ● Programme a timer to control your lights, heating and appliances to ensure they are not expending energy unnecessarily ● Keep your hardware maintained and efficient ● Ensure your buildings are well insulated and there are no leaks of air from your windows, doors or loft space ● Encourage a culture of sustainability by promoting cycle and walk to work schemes, reducing paper waste by moving to online systems and raising money for charities
Review your partners and suppliers
You have the power to make a change. It can often feel like you don’t, but you are essentially deciding with every purchase you make. This is a great opportunity to review the companies that you partner with, for example, manufacturers and service providers, as well the companies that supply your utilities in your buildings, to ensure their values align with yours and they are moving forward with sustainable practices. An important part of making your business sustainable and making impactful change is to ensure every part of your business is sustainable, not just the part that consumers can see. Do your research and find out more about the company’s you partner with and invest in, check their mission and operations, and ensure they have strong green credentials. Try to source local suppliers and work with local businesses to reduce your carbon footprint, and reduce any unnecessary packaging across your suppliers.
Getting started is the hardest part. When you have more knowledge on the subject, and steps that you can take, you can build momentum and improve your practices.
Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. When you invest money, you’re doing so for a return on investment (ROI). Even once you get one, there may be ways to improve it. The following contributed post is entitled, 3 Simple Ways To Improve Your Return On Investment.
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Increasing your ROI is essential. More revenue from the same investment amount will allow you to grow your business and achieve your goals. Many strategies can help you increase your ROI, but it’s not always clear what those strategies are or how to implement them.
This post will give you three simple ways to improve your return on investment.
Make your product better
One obvious way to increase your ROI is by improving the quality of your product. This may require an up-front investment, but it can lead to higher profits in the future. Investing in training such as Lean Six Sigma can help you reduce waste by streamlining processes and implementing more effective problem-solving strategies for your company.
It’s important to note that simply improving the quality of your product isn’t enough. You need to ensure that you’re investing in activities that enhance your ROI. For example, if you’re investing in a new product or service, you’ll need to invest in marketing and branding efforts. By doing so, you’ll reach more customers and create an effective online presence. This will help you build a solid customer base and grow your brand recognition without spending money on ineffective marketing methods like TV or newspaper ads.
Invest in customer service
Customer service is one of the best ways to increase your ROI. You may think that you’re already providing excellent customer service, but there are some things you can do to maximize this critical factor.
1. Offer a guarantee – What good is your product or service if it doesn’t work? Your customers will be more likely to purchase from you when you offer a warranty on what you offer.
2. Respond quickly – Customers want to know they matter, and they will feel more important by responding quickly.
3. Have a strong brand – A strong brand will make customers want to buy from you because they know that their experience with your company will be a good one.
4. Be transparent – Transparency means letting customers in on why a delay occurred or offering them a discount coupon in response to a complaint.
Focus on the customer service
The first way to increase your ROI is by focusing on the customer experience. If people have a positive experience with your company, they are more likely to buy from you again. Precise and quick communication is key to this. Remember, the customer experience starts with the very first impression they get of your business, be it via an online ad, word of mouth, or direct contact, not the final sale. That initial exposure makes or breaks further interaction, so you need to start at the beginning, i.e., with your branding or website and social media channels.
When people feel like they get what they want or need from a product or service, they are more likely to return. Be sure that the customer understands what they’re buying and how it can help them.
Additionally, provide excellent customer service. This will go a long way in ensuring that customers have a good experience with you and feel satisfied when they buy from you again.
“If you are feeling bored with work or frustrated at the lack of career progression you are seeing, you could stick it out and feel resentful of your work each and every day, or you could make a change and find work that you do actually love.”
Two focuses of my blog are Career Discussions and General Education. Making a mid-career change is a very big deal. If you’re going to do that, there are some important aspects that you need to consider. The following contributed post is entitled, 4 Tips For Making A Mid-Career Change.
If you are feeling bored with work or frustrated at the lack of career progression you are seeing, you could stick it out and feel resentful of your work each and every day, or you could make a change and find work that you do actually love.
Making a mid-career change is never an easy decision, but if you still have many years of work ahead of you, it is perhaps easier to give it a go than to stay in a job you hate for years to come, and the below tips will help you to make that midcareer change as easy as it can possibly be…
1. Get all your paperwork together
Before you do anything else, ensure that you have all of the paperwork you need together, whether that be your work visa, a copy of your high school diploma from diploma creator, or a profile of your creative work, so that when the opportunity for an interview arises, you are ready to act.
2. Identify all your transferrable skills
If you are making a career switch, then it is a lot easier to impress employers if you can very quickly show them the skills you have that will make you an asset to their company.
Identifying your transferable skills is the easiest way to do this. For example, if you work as a marketing exec right now, you probably have a very persuasive nature which could easily be transferred to a job in direct sales or if you are a nurse, you will be great with people, which means that you will probably be great at meeting with clients in an office job too.
3. Talk to your network
If you are mid-career, chances are you have built up a sizeable list of contacts both on and offline. If that is the case, then you would be foolish not to utilize them in your search for a new job.
Put out feelers, let your network know you are looking to make a career change, and don’t be surprised if one of them comes up trumps with a great offer you can’t refuse.
List all of your transferable skills and build a brand new resume around them, making them the focal point so the people doing the hiring can very quickly see what you bring to the table.
4. Network in your new niche
Of course, if you’re making a complete career change, it could also be useful to network within your chosen niche. If you can meet even a handful of people working in the sector you wish to move into then you can significantly increase your chances of finding a role you desire, So, attend trade events and conferences, and be as charming as you can because often who you know is just as, if not more, important than what you know when it comes to making a career move later in life.
In order to do this effectively, it’s important that you are up to date on all of the relevant knowledge of the industry. You need to know who is top of the market right now, you need to know about people who are currently making a massive success of themselves like John Kim UCLA graduate, and you need to be able to speak about the industry with confidence. If you can do this, it will really help you to network within your niche.
Good luck, I hope your mid-career move is the best one you ever make.
“Visual marketing is one of the most important aspects of any business. It’s how you communicate your brand to the world, and it can be a powerful tool for reaching new customers and promoting your products or services.”
Two focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship. In business, one of the most important parts of your business is its marketing. The following contribute post is entitled, 3 Tips To Improve Your Business’s Visual Marketing Techniques.
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Visual marketing is one of the most important aspects of any business. It’s how you communicate your brand to the world, and it can be a powerful tool for reaching new customers and promoting your products or services. However, visual marketing isn’t always easy – it takes time and effort to create visuals that are both effective and visually appealing. This blog post will discuss three tips that will help improve your business’s visual marketing techniques!
A visual identity is a way that your company appears on screens, from your website to social media channels like Facebook and Twitter. Businesses need to have consistent branding across all platforms, so customers know what they’re getting when visiting you online or in-person at brick-and-mortar locations. The best way to create this consistency is by using one color scheme throughout every part of their business: logo design, website design, etc.
2) Use Different Types of Visual Marketing
There are many ways for businesses to communicate their brand visually when it comes to visual marketing. These include things like logos, custom logo balloons for business, and slogans but also visuals on social media channels such as Facebook or Twitter posts with pictures that represent your company well will make people more likely to share them with their friends or family members who might be interested in what you’re selling!
You can start by creating a logo representing your business; then create an image that relates directly back to this main idea, so customers know they’ve come across something related when browsing through various platforms online/in person at brick-and-mortar locations etc. For example: if someone sees one post about how bad customer service was before they even entered the restaurant and another post showing off some delicious food on Instagram later that day, they’ll most likely think, ‘oh well, maybe I should try this place out because it looks like they care about their customers!’
Don’t forget when exploring different types of marketing you should always consider using the support of professionals and experts in the industry. Professionals Such As Errol Andam have years of experience with a wide variety of brands in different industries. As such, they will be able to catapult your company to greater heights.
3) Create Consistent Visuals
Businesses need to create visuals that are consistent across all platforms, so customers know what they’re getting when visiting you online or in-person at brick-and-mortar locations. The best way to do this is by using one color scheme throughout every part of their business: logo design, website design, etc. For example: if someone sees one post about how bad customer service was before they even entered the restaurant and another post showing off some delicious food on Instagram later that day, they’ll most likely think, ‘oh well, maybe I should try this place out because it looks like they care about their customers!’
Consistency is key when trying to build a recognizable brand identity with your visual marketing efforts – make sure that all posts are uniform in style so people can easily recognize you online or offline.
In conclusion, if you’re looking for ways to improve your business’s visual marketing techniques, these three tips are a great place to start! You may want to try out different types of content on different platforms so customers will always get something new when they come across your brand; consistency is key in building customer trust and loyalty over time.
Two focuses of my blog are Health/Wellness and Technology. In increasingly digital world, technology will is innervated into everything. Taking advantage of these innovations may save your life or add to your quality of life. The following contributed post is entitled, Tech Tips To Make Prioritizing Your Health.
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Technology plays an increasingly integral role in modern healthcare and wellness. Many of us struggle to find the time to put our health first. If this scenario sounds familiar, here are some top tech tips to make prioritizing your health and wellbeing easier.
During the pandemic, there has been a surge in the popularity of virtual consultations and telephone appointments. While restrictions were in place and clinics were closed or reserved for emergencies only, virtual appointments provided a safe, convenient alternative. One of the most significant benefits of virtual health services is the ease at which you can access healthcare and advice. You don’t have to worry about making your way to a health center or a hospital, you can organize an appointment or call at a time that is suitable for you, and you can dial in from home or work. You can also save time and money by cutting out travel. Another advantage is reducing anxiety. Many people get nervous about going to appointments. For some, a phone or video call is much less daunting. In this case, people may be more willing to reach out and seek advice than they would if they had to attend a consultation in person.
Prescriptions and treatments
Many of us have hectic schedules. If you work full-time or you have kids, it can be tough to find the time to go to appointments and visit pharmacies or other health facilities to pick up treatments or medicines. With apps like Benecard PBF, you can save time and effort. More and more patients are using online services to order treatments and either click and collect and arrange delivery. At the touch of a button, you can manage treatments and ensure that you can start a new course or continue treatment without any hassle at all.
Activity, diet and sleep trackers
Exercise, a healthy diet and sleep are essential for optimum mental and physical health. Studies suggest that most adults don’t do enough exercise or get enough sleep. Using trackers, such as wearable devices, can help you gain insight into your daily habits and identify areas for improvement. Count steps and active minutes, monitor your heart rate and see how many calories you burn in an average day. You can set targets to increase activity levels and gradually get fitter and stronger. You can also use devices and apps to keep a sleep record. If you’re not getting enough sleep, try to establish a routine. Go to bed and get up at the same time every day and aim for at least 7 hours of sleep per night.
Using an app to keep an eye on your diet is also a great idea. You can keep a food diary, which can help you to gain or lose weight, improve nutrition and identify shortfalls and deficiencies. Log your meals and snacks every day and analyze the nutritional information. You may find that you’re not getting enough protein or fiber, for example, or that your intake of sugar or salt is too high.
Technology plays an influential role in modern-day healthcare. If you struggle to put your health first, why not embrace these tech tips to make life easier?
I am pleased to announce two new topic areas for the Big Words Blog Site. They are “Letters to The Editor” and “Perspectives on Culture and Society”. The following discussion is the first of many submissions of its kind and was written with the intent of pointing readers and society towards constructive solutions. The authors are Dr. Joan E. Cephas, and Dr. Ralph G. Perrino whose bios and contact information are at the end of the piece.
The views expressed are those of the authors and not the platform itself. As these are potentially sensitive topics, please leave respectful comments if you wish to make your voice heard. Look for a podcast to start soon between the three of us on my Big Discussions76 YouTube channel, where we will discuss this topic and others. Finally please consider joining the Big Words LLC newsletter.
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Varying Perspectives on Current Issues
Our perspective on current issues sometimes differs from those who have come from a different social or economic background than our own. We certainly respect everyone’s view, regardless of their political persuasion. As educators, we believe that the role of a teacher is to orchestrate, administrate, and educate, not indoctrinate. Maybe most importantly, we have always believed (and practiced) that everyone’s view has some validity in the context of their lives.
The Power of Words
In that context, we would like to address the issue of the impact of our words in today’s civic and political discourse. In our divided environment, we continually hear the phrases, “defund the police”, “white privilege”, and “critical race theory”. These are phrases that only serve to divide, not unite, the nation. There is a solution. Simply changing the perspective and the verbiage associated with this issue would go a long way towards lowering the temperature of our public discourse.
Defunding The Police or Resource Reallocation?
“Defunding?” No. Reallocation of resources? Yes. The phrase “defund the police”, although divisive, has merit. Restating the phrase with the term “reallocation of police resources” would go far to lower the divisiveness and confusion that “defund the police” often brings to the discussion. When discussed outside of the anger in which this phrase is often used, there may be some validity to the idea.
Redirecting the role of police in the community amounts to a reallocation of resources, not “defunding” the police. This approach can take on a variety of other forms. Providing police officers with thorough and comprehensive training in the area of domestic disputes can go a long way toward helping them in potentially dangerous situations. Increasing the number of trained police resource officers in public schools is also an area that would assist in defusing violent situations in our schools. These officers develop relationships with students, families, and school personnel, and they can serve as the liaison between the school, families, and the community.
Community Policing, Affordable Housing, and Community Mental Health Services
Another area where this may apply is community policing. This may include police-sponsored programs such as sports teams, clubs, and other activities. Embedding this in a community would go far to create buy-in among adults and children and a sense of togetherness, rather than divisiveness. Policing of this type engenders trust and confidence. Parents and children generally support and are appreciative of these initiatives. Police become role models in this environment. It provides a venue for teaching and learning for the officers and the community. Maybe most important, the idea forms trusting relationships that would decrease misconceptions of law enforcement and communities.
Creating affordable housing that enables police, teachers, and other important role models to reside in a community would also go far to create a sense of unity and cooperation, not division, in that community. Local government can play a critical role in this area by working with landowners, developers, and others to develop economic incentives to embed affordable housing in communities where crime has historically been a problem.
Improving community mental health services can also provide an additional level of support for law enforcement. Sending a mental health professional without police support to a potential crime might place everyone at risk or harm, or even death. Mental health professionals are not trained or armed to protect themselves or the person in crises. They are, however, trained in de-escalation. Mental health professionals who are part of the overall policing process may add an additional level of support to often overtaxed police officers.
Repairing Fractured Police and Community Relationships
Important to this discussion is the fact that a long history of distrust between law enforcement and many minority communities will surely be a significant impediment. This will be no easy task. It will take leadership, perseverance, and patience to create a sense of trust and rapport between what has become often opposing sides of the issue. That said, simply changing the perspective and the verbiage associated with this issue would go a long way toward lowering the temperature of our public discourse.
Discourse Regarding White Privilege
White privilege. Now, there is a phrase that surely has divided the nation. There is little doubt that an economic chasm exists between White, Black, and Hispanic populations in America. Depending on which statistic one examines, the average White family in America has a total net worth six to ten times that of the average Black or Hispanic family. From a purely economic perspective, this disparity is, yes, systemic, persistent, and insidious.
This stems from generations of racial inequality and injustice perpetrated on minorities. This is not an easy thing for many Americans to accept, but it is an unfortunate reality. And, yes, systematic discrimination in the areas of housing, employment, and education has furthered this economic chasm. Overt and subtle discrimination has impacted minorities in America for generations. This needs to change. The problem is the term “White privilege” does not increase the level of awareness it is intended to achieve.
Instead, the phrase “White privilege” only serves to increase resentment. One side – minority citizens use this phrase to challenge the system and accuse the other side of historic wrongdoing. The other side – White citizens are offended by being accused of something for which they believe they were not responsible. It is often used to divide the have and have-nots. If the focus is on race, people will ignore the transgressions of the super wealthy who are predominantly White. These same people hold the power to make economic, social, and political decisions. Using the term White privilege pits the non-wealthy against each other. This allows the wealthy to do whatever is necessary to maintain their position of power and privilege. It is time to cease using the highly divisive term “White privilege” and call it what it is – economic and social inequality.
Age Appropriateness for Discussing Complex Topics
Critical race theory – yet another inflammatory, divisive, counter-productive catch phrase in today’s polarized political environment. The topic of race and ethnic relations has been a primary concern of behavioral scientists for generations. W.E.B. DuBois addressed this topic more than 100 years ago. Academics have studied the topic for generations. This generation of students is multi-racial, and they want to know accurate historical information. It is a legitimate staple of any Introduction to Sociology course on any American college campus.
This topic has historically been introduced at the high school level. Few would argue that, taught by qualified individuals, the topic of race and ethnic relations is an appropriate topic for upper-level high school or college students. Conversely, many are livid that their elementary and middle school children are being “brainwashed” and “indoctrinated” by teachers ill-equipped to manage this delicate topic in their classrooms.
Rather than singling out teachers, administrators, and school board members, we need to take a serious look at how and when this topic is introduced into the curricula of local school systems. Teaching elementary school children tolerance for others is an admirable goal. That should happen in the classroom, and it should be modeled at home before a student arrives in kindergarten.
Instilling guilt in an elementary student for the possible actions of his or her ancestors does little to heal the wrongs of the past. It serves only to confuse a young mind at a time when that very mind is malleable and ill prepared for such intensity. Surely, we can find a way to teach tolerance and history in school and at home without concealing the uncomfortable truth of historical racial injustice, while at the same time not placing the burden of the past on our children’s shoulders.
We must find a way to listen and speak to one another in a civil, calm, rational, informed tone if we are to improve the fabric of our civic culture. Simply changing the words we use to address controversial topics would go far toward reaching that goal.
About the Authors
Joan E. Cephas, Ed.D, LICSW, LCSW
Dr. Joan E. Cephas is a retired social worker and school psychologist from the District of Columbia Public Schools with 22 years of service. Dr. Cephas is the owner of Timing & Associates LLC, which offers mental health/counseling services, behavioral health services, child welfare and educational consultation, parent education, elderly care resources/referral services, critical incident support, and Employee Assistance Program services.
Dr. Cephas has over 30 years of providing child welfare, family, elderly, and mental health services/resources in public and private sectors. Her mission is to empower parents to be advocates for their children, promote academic excellence and success among youth, and to enhance wholeness for individuals, families, and the community. Dr. Cephas has a special interest in empowering African American youth males to become leaders in their home, school, and community. Comments and or questions can be sent to Dr. Cephas at dr.joancephas@gmail.com .
Ralph G. Perrino, MPA, MA, DA
Dr. Perrino was an educator and business owner in the Northern Virginia area. He taught sociology, political science, and business management at Northern Virginia Community College for thirty-five years. In that capacity, he saw many students in his classes who had either come to the community college because they failed in their first attempt at a four-year institution, or because they chose to defer college until after working or military service.
Many of the students Dr. Perrino taught had also been diagnosed with various learning disabilities that presented challenges and impediments to the learning process. It was for this reason that Dr. Perrino established Northern Virginia Tutoring Service. He recognized a need to provide practical advice and service to students and families who faced a myriad of challenges associated with the education process. Many parents and students benefited from consultations with Dr. Perrino and with the assistance of tutors from Northern Virginia Tutoring Service. Regarding the modern educational landscape, he states:
“The field of education is replete with issues that seem complex, confusing and, at times, intractable to many parents and students. The result is that many parents and students do not know where to find honest, factual information to guide them, or they make decisions without seeking authoritative resources of assistance.”
Dr. Perrino has long been committed to helping students and parents maneuver through these issues. He has always believed that contributing to the welfare of the community is an integral part of business ownership. That is reflected in his considerable involvement in community affairs in Arlington County, VA and Falls Church, VA. Comments and or questions can be sent to Dr. Perrino at nvtutoring@gmail.com .
Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. Regardless of what sector you are in, you have to figure out how to separate yourself from your competition. The following contributed post is entitled, How to Stand Out From Your Competitors and Grow Your Business.
With more businesses being created, it can be harder to stand out from the crowd and share your products and services. You must therefore be proactive, and always strive to improve your business to stay ahead of the game and gain an edge over your competitors. Rather than spreading yourself thin trying to cover all bases, you should create a strategy that will help you use your time effectively, and grow your business.
If you want your business to thrive, include these top tips in your strategy to stand out from your competitors.
#1 Provide the best customer service
Amongst all the tips you can find on the internet, providing the best customer service is often neglected, but is one of the most important things that will make you stand out from your competitors. It has been reported that 90% of consumers in America use the level of customer service received as a deciding factor when choosing to purchase from a company, and 58% will switch if they have found the customer service to be poor. It is therefore vital that your employees are trained well, deal with queries effectively and efficiently, and go above and beyond. Customer service is important to increase customer satisfaction, retention and sales.
#2 Optimize your website
Optimisation is vital if you want your business to be visible in the search engines, and if you want to rank ahead of your competitors. You should optimize your website for your specific services and unique selling point. For example, if you sell heating and air conditioning (HVAC), then you’ll work with an SEO & SMM company for HVAC marketing who will be able to customize your website to your specific needs. With these efforts, it will ensure that when your ideal customers are searching the internet for their problems, your business is more likely to come out at the top of the search results for the relevant queries, which will drive customers to your website over your competitors. This is because you will appear to have more authority, and therefore, more visibility and click-throughs.
#3 Provide solutions
Customers are looking for a solution to their problems. It is therefore vital that you listen to your customers carefully, and identify their problems, struggles and pain points. As a business, you should strive to understand their challenges and address them accordingly. While addressing them, you should ensure that you are providing a satisfactory resolution and solving their problem. This will make you stand out from your competitors as they will feel understood and valued. Once you have proven you can solve their problems, your customers will likely trust you. This will help customer retention, give you a competitive edge, and build an excellent brand reputation that will see your business grow. You should always be speaking to your customers and looking for gaps in the market, so you can utilize any opportunities that may come your way.
Taking actionable steps to stand out from your competitors will help your business thrive and grow to new heights.