Business – Page 32 – The Big Words Blog Site

What Customers Want: 8 Great Ways To Give Consumers More

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. If you’re in business, one of your prime directives and aims is to give your customers what they want. The following contributed post is entitled, What Customers Want: 8 Great Ways To Give Consumers More.

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Keeping customers (including leads) happy is one of the fundamentals of running a successful business. Ultimately, then, you should always be looking to give them more of what they want.

Here are just eight ways to do just that. In turn, you should see a noticeable upgrade in their responses.

#1. Establish Trust

Nobody will buy from your business if it can’t be trusted. Likewise, search engines won’t rank the company well. A good design with fast loading speeds is essential. Securing lots of verified reviews will also help.

A fair returns policy and a good following on social media are just two additional steps that can further support your strategy.

#2. Show Brand Values

Modern consumers want to align themselves with brands that care about the same things they do. Therefore, your business may see telling benefits from supporting local causes or going green.

Aside from being a good marketing tool, many of those steps will save you money and motivate employees. Perfect.

#3. Tailor Your Interactions

Customers want to feel a quick connection with brands. Website visitor tracking is a very good tool. Not only will it allow you to deploy the right marketing strategy, but you can use the right tone for future interactions.

Many businesses let themselves down by being overly generic. Combat this issue and you will see big results.

#4. Be Responsive

Clients also demand speed like never before. When they have questions about a product or service, a quick response will enhance your hopes of a sale. Social media, live chat, and call redirection services are all great options.

In addition to boosting conversions, transparency in this area can reduce the number of returns you experience.

#5. Provide Flexible Payments

Value for money is naturally something that all customers crave. For many, though, your ability to offer repayment plans could be the difference-maker. Accepting credit cards, PayPal, and digital payments is vital too.

There’s nothing worse than losing a sale simply because a client can’t complete the transaction.

#6. Offer Quick Deliveries

The pandemic has forced online retailers to up their game in the field of order fulfillment. If you can implement a same-day or next-day service, you should. It will increase your sense of professionalism.

Many industries won’t be able to do this due to the nature of their products. Even so, you should aim to outperform the competition.

#7. Give Loyalty Rewards

The immediate sale is a significant breakthrough. However, remarketing to existing clients is usually easier and more affordable than trying to reach new ones. Brand loyalty schemes that work should be on the agenda. Always.

It boosts the frequency of purchases as well as the transaction values. It also gets people talking about the brand.

#8. Keep Their Data Safe

Finally, you need to be responsible in ways that look beyond the sale. Implementing data protection and cybersecurity measures will aid the trust levels. Crucially, it prevents the financial and reputational damage of a breach.

While good security alone cannot secure sales, getting it wrong will be enough to cost you dearly. In short, it’s better to be safe than sorry.

What Do Customers Expect From Your Retail Business?

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. As with any business, customers have expectations. If you’re running a retail business, it’s critical to understand what your customers expect. The following contributed post is entitled, What Do Customers Expect From Your Retail Business?

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Running a retail store is harder than ever because you are competing with so many online companies. But there are still plenty of people that like to shop in a physical store and you can build a very successful business if you know what you are doing. Unfortunately, a lot of business owners don’t know what their customers want from their store and so they focus on the wrong areas. It’s easy to blame your lack of customers on the competition from e-commerce but you have to entertain the idea that it might be because you are not giving your customers what they want. So, what are the main things that customers want from a retail store?

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A Well Presented Store

If you want to draw foot traffic to your store, you need to make sure that it’s modern and well presented. A store that hasn’t been decorated for ten years isn’t going to catch the attention of people as they walk past, it will fade into the background and people will see it as a relic of the past. If you want to get customers through the door, you need to invest some money in decorating the store and making it look good. Keeping the store clean and tidy at all times is also very important because a messy store doesn’t make for a very positive shopping experience.

An Efficient Shopping Experience

Efficiency is vital if you want to compete with online retail. Online shopping is quick and easy, which is why people love it, and if your store doesn’t offer an equally stress-free experience, you will struggle to get customers.

Start by looking at your store layout and thinking about how easy it is to navigate. You want your best deals and most popular items near the front so people can easily find what they need. You also need to arrange things in a logical way so similar items are grouped together. Finally, make sure there are plenty of signs so people can find the right section.

You also need to streamline your checkout process to make things run smoothly. If you don’t already accept credit cards in your retail store, you need to update your POS systems to incorporate more payment options. People expect multiple payment options and it is very frustrating for them if you only take cash. Make sure that you have a well designed queue area and you schedule staff effectively so people are not waiting a long time to be served.

Knowledgeable Employees

People like shopping in retail stores instead of online because they can speak to somebody and get some advice on their purchases. This personal service is the main thing that sets you apart from online competitors, so you need to make sure you get it right. When you are hiring retail staff, make sure that you test to see how knowledgeable they are about the products and provide plenty of training so they can answer any questions that your customers may have.

These are the 3 main things that customers expect when they visit your retail store. If you can’t get these aspects right, you will struggle to compete.

2 Easy Ways To Improve Your Business Appeal

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. While most people think that the most important part of your business is its profits, and important component is your business appeal. The following contributed post is entitled, 2 Easy Ways To Improve Your Business Appeal.

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Attracting and keeping the right customers to your business requires more than having the best products or services. The aura that your business generates plays a significant role in determining your future business.

If your space is untidy and rugged, it is challenging to lure the appropriate long-term clients. Improve the way people see and their experience by using these three easy ways to boost your appeal.

Improve Internal Conditions

When your business lacks the proper internal atmosphere, it barely maintains a consistent consumer base. One day you may experience a surge in customers and during the others have a problem landing any.

Quickly resolve this problem by:

Conducting Repairs

It is not enough to have the right equipment for operations; you need to conduct frequent maintenance for optimum functioning.

For example, if your floors wear out, sourcing for epoxy installation helps keep your flooring fresh and robust.

Other essential components such as air conditioning contribute highly to improving your indoor conditions.

Automate

Automating some of your business functions goes a long way in promoting the right look for your business. Apart from turning your business into a fortress, technology also gives your customers the best impression of your commitment.

Successful automation always relies on:

● Having a goal
● Using the appropriate tools
● Prioritizing the essential tasks

Keep Employees Happy

Customers always spot unhappy and tired employees from a mile away. When your workers lack the proper motivation to work, internal operations may not operate normally, and buyers hate this.

Instead, keep your employees satisfied and working by listening to their grievances, interacting with them, and organizing outdoor team-building activities.

Clean the Outdoors

The front of your business premises needs the most work as this is where clients see first before venturing further.

An unkempt space is often a deal-breaker for many potential customers. No one wants to transact in a dirty and toxic environment.

Instead, make the effort of not only cleaning your outdoor but also sprucing it up and keeping it in the best possible conditions.

You can achieve this by:

Nurturing Plants

If your front yard lacks different plant species to beautify it, you’re missing out on business because of this. Besides having health benefits, plants give your landscape an aesthetic look that captivates the eye.

While you may not cultivate a garden, you should have container plants at the gate and flowers by the porch for the place to feel welcoming.

Maintaining the Driveway

When clients drive into a driveway full of potholes and dirt, it is difficult for them to come back again because they care for the vehicle’s welfare.

Ensure your driveway is in mint condition by covering up the holes and cleaning the entrance to the parking area. The path leading up to the door of your business should also be spotless.

Lighting

Apart from improving your business’s security, lights also beautify the landscape, making it attractive to clients at night.

Final Thoughts

For your business to have long-term success, you must make it as attractive as humanly possible. Without the proper appeal, no one will take notice of your small business. Instead of losing business, improve your business appeal using the above tips.

Your Business Is Growing: What’s Your Next Step?

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“It’s exciting when your business starts to grow, but you need to know what you’re going to do next.”

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Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. Once your business is up and raining, and growing you have to think about future directions to keep your operations moving. The following contributed post is entitled, Your Business Is Growing: What’s Your Next Step?

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It’s exciting when your business starts to grow, but you need to know what you’re going to do next. This can be particularly hard to do if your business is growing quicker than you expected or you feel uncertain about the future of your business. There are many things that you could do next, but you have to choose wisely if you want to support the growth of your business. If you’re not sure what step to take next, you have multiple options. One or more of them could work out for you, depending on where you want to take your business next.

Invest in Customer Experience and Service

Keeping your customers happy is a must for any business. Your customer experience and the level of customer service that you offer can be used to differentiate you from your competitors. If you can offer an amazing customer experience, you can stand out from the crowd and both attract and keep customers. Customer experience these days needs to take the digital world into account, offering various communication channels and convenience to customers. You should also think about ways to go above and beyond to deliver on your promises but also surprise and delight your customers.

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New Business Premises

As a business grows, one thing that can happen is that it outgrows its premises. If your business is getting too big for its current residence, expanding or moving might be necessary. It could be time to look for a new office, warehouse, or store to keep growing your business. Maybe you’ll even consider looking for the right commercial builders so that you can build new premises that meet the exact needs of your business. This might be a smart way to grow your business in the way that you want, with your own brand identity.

Put Money Into Your Staff

If there’s one thing you should invest in, it’s your employees. There are many excellent reasons to recognize the worth of your workers and reward them accordingly. When you invest in your staff, you can give them the skills they need to work better and harder. You can ensure they’re earning enough that they’re not worrying about their finances on the job. You can also reduce employee turnover, creating a better working environment and culture. Investing in your employees is good for their health and happiness, and therefore the growth of your business.

Keep Up with Tech

Technology is always changing and businesses need to be prepared to keep up. If you’re looking for the next step to grow your business, you should make sure you’re staying up to date with the technology in your industry and the tech that your customers demand. Come up with a technology strategy and digital strategy to define what tools your business should be using internally and what you should be offering to your customers too.

Set goals for your business to help you decide which step to take next, once your business has started to grow.

5 Ways to Revamp Your Premises for Reopening

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. If you’ve ever had to close down your operations for any reason, there are a couple of things to think about when reopening. The following contributed post is entitled, 5 Ways to Revamp Your Premises for Reopening.

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If you’re planning a grand reopening after a temporary closure, why not take the time to revamp your premises? Whether you can stretch your resources to anything from a lick of paint to structural renovation, it will definitely boost your curb appeal. Reopening is also the perfect opportunity to promote your brand, so get marketing online to draw more customers in to see your decorating efforts. If you run a catering business, salon, or brick-and-mortar store, it’s time to bring your business into the 21st century. Here are five ways to revamp your premises for reopening.

Refresh your decor

Refreshing your decor can be done on a budget. Give your property a lick of paint and decorate with your company branding. Invest in a couple of new plants and bring a bit of life into the place. Take a look at the interior design trends this year for inspiration. One thing that’s important is that your decor represents the personality of your brand. Brainstorm the characteristics that make up your brand personality, whether it’s luxury, artisan, sustainability, or minimalism, for example.

Expand outdoor space

If you have the option it’s the perfect time of year to expand your outdoor space. Make changes to the structure with the help of companies like https://jrcousa.com/sheet-metal/. Outdoor space is very valuable, depending on the type of business you run. If you own a small catering business or bar, find out if you can make use of the surrounding space.

Update your equipment

Bring your business into the 21st century with the latest software and tools. You could consider smart equipment for customers such as self-service kiosks and contactless options. It might be time to get some new tools for your staff as well and more modern appliances. These will improve productivity and efficiency in the long run, allowing you to provide a better service.

New security system

Another smart addition to make to your premises is a state-of-the-art security system. You can’t put a price on peace of mind and you need to ensure your building is always protected. You can upgrade your security with a full smart system including cameras, smart locks, and private access control. Don’t forget to follow cybersecurity best practices as well, as a data breach could be just as harmful to your business as theft or vandalism. Consider outsourcing your IT services to ensure you get access to the best resources and encrypted cloud-hosting options.

Make it a promotional event

Reopening your premises is a fantastic marketing opportunity. The important thing is to be consistent. In order to plan for your success, you need to use the same offers in-store that you’ve been promoting online. Invite your contact list through email marketing to come and take advantage of these offers. You could even host a small event or party to celebrate reopening. Choose the most fitting idea for your business. Reach out to as many customers as possible beforehand and spread the news about your reopening.

How To Improve Your Websites Speed

Three focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship and Technology. In today’s digital age where so much business is conducted online, it’s critical that your website is working at optimal speeds. The following contributed post is entitled, How To Improve Your Websites Speed.

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Whether you use your site for business, blogs, pleasure or a combination of all, it is important to consider the customer’s journey.

Bet you’ve been there, on a different site and due to the lag and delays with loading or navigating their site, you moved on pretty sharpish to a competitors page. Of course, when it comes to your business or blog you don’t want that to happen. This then has a very real knock on effect and will impact on your site’s traffic, building and maintaining a good service and customer satisfaction. All of which you want to avoid. With that in mind, it is always worth reviewing your site when you review and consider changes to optimize your business.

So Why Is It Running Slow

The first step is to run a site speed test to see the actual speeds that are being applied to your site currently.

As to the whys, there could be many reasons. It could be due to some of the links, adverts and widgets you have running across the site. It could be due to the size of images and videos that you have uploaded, or the number of links included.

This does mean that there could be potentially a few aspects to change. But, it also gives you a lot of ways to improve those speeds by making some easy changes.

Here are some different ways to ensure that you maintain great internet and site speeds to stop this happening.

HTTP requests

Consider what is on each page within your site. Every script, image, table, link and so on that requires a HTTP request to load each time, will influence your upload times. There are developer tools available online to help you identify these.

So, once you know how many you have, it is always worthwhile seeing which ones are unnecessary and where possible removing them to enhance your site’s speed.

Dedicated Servers

Where this is something that confuses you or you struggle to find the time to manage your site to ensure it runs at optimal capacity, you can always consider dedicated servers. A dedicated server will give you an instant support system to help you perform better with a knowledgeable team or dedicated support manager in place. Also, not only will they be able to support the speed of your site, they will also have the ability to assist with security.

Check Your Hosting Site

When you were completing the initial set up, you may have opted for free or low cost hosting options to keep your start up costs low. Initially this offered a great stepping stone when getting set up. However, now that your business has grown and developed you’ll find that they need reviewing to support your current traffic needs.

With this you’ll have different options available, such as shared hostings, VPS hosting or a dedicated server.

Each option comes with their women individual benefits and costs so it is worth spending some time to review the options and your budget to allow you the best route forward.

How to Invest in New Machinery and Tech as a Business Owner

Three focuses of my blog are Financial Literacy/Money, Business/Entrepreneurship and Technology. Depending on the type of business you’re running, one of your most critical decisions will be investing in new machinery. The following contributed post is entitled, How to Invest in New Machinery and Tech as a Business Owner.

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Investing in new business technology is something that has to be done at various intervals in the lifespan of a business. Moving with the times and being up to date in order to remain productive and satisfy the needs of clients and customers are some of the most important things you can do as a business owner. We’re going to talk today about some of the most important things to consider when investing in new machinery and tech as a business owner, so find out more below.

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Consider Implementing Cloud Based Systems

First of all, you should think about the fundamental things that’ll serve your business well for a long time still to come. This is something that’s still too often overlooked, and one of the ways to address it is by creating a new cloud based computing system that can connect and streamline your business in a variety of ways. It will also help you to improve security and data management issues.

Weigh Up the Benefits of Renting Versus Buying

When you’re investing in new machinery or technology that you feel is capable of taking your business forward, it’s important to weigh up the costs and benefits of both renting and buying that stuff. If you’re not sure about your long-term usage of the tech or machinery, you should probably rent it at first as a trial and then invest in purchasing it later if you feel it’s necessary and beneficial to do so.

Aim to Boost Efficiency

Efficiency is one of the things you should certainly be looking to address as you take your business forward. When you create a more efficient approach to running your business with the help of the right day to day technology, it’ll help you to perform better and achieve more for customers and clients. That might be something that makes a big difference, so find the technology that makes that possible.

Invest in the Protection of Your Technology Too

As well as investing in the actual technology and machinery that your business needs, you might also want to think about how you can invest in the ways in which you can protect those things. Things like NEMA 6P Enclosures protect technology that’s in danger of coming into contact with water of freezing conditions, for example. These things need to be considered.

Keep an Eye on Future Needs and Changes

Keeping an eye on the future needs of your business and how the ways in which you make use of technology might change is another thing that’s important. If you want to make sure that you’ve always got one eye on the future, do so through your choices of technology.

There are lots of benefits that come with putting in place new technology systems and investing in new machinery. Just make sure that these kinds of things are put in place in a sustainable kind of way. There’s a lot that can go wrong and many mistakes that can be made if you’re not careful.

What Event Staff Investments Say About Your Firm

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. A major part of your firm or business is your event staff. Having an event staff actually says things about your firm that you don’t initially see. The following contributed post is entitled, What Event Staff Investments Say About Your Firm.

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As the world slowly returns to normal (more in some areas, less in others), it’s true that many lockdown limits or social distancing regulations will start to cease. They have to at some point. For this reason, forward-thinking businesses are considering their return strategy, as they have a unique opportunity to come back in style after a long absence. Perhaps there will never be an opportunity to return in full form like this again, although of course, the advantages to this are somewhat counterbalanced by the difficulties of the last year (to put it lightly).

Attending events can serve as a fantastic and useful promotional tool for any business, but it also enhanced connections between firms and professionals, while ensuring that they can meet their clients and would-be customers as intimately as possible. When running your own event, such as a keynote, or a business conference, or even just a celebratory affair in which you welcome the public, there are certain essential elements to get right.

In this case, we’re going to talk about your event staff and security and what they say about your firm:

Uniform

The uniform your staff wear is very important at an event, not only to show how much you’re willing to invest in them, but also to ensure they can be seen and identified easily, both for the public, and for one another. A uniform can also draw attention to certain promotions you have on, or allow your staff to immediately showcase their authority, and often, it can help them look well-presented.

The better a uniform can establish the ideals your firm holds, even if that just means the ability to pay attention to great branding, the better. Furthermore, remember that at a long or intense event, the clothes your staff wear will help them cope. Smart polo shirts and smart trousers are so much easier to wear over the course of a summer business event than full suits with name badges, for instance.

Administrative Directions

Administrative directions truly do help you funnel the public and your staff without having to have a marshall for every single person present. From easy signposting that is viewable by all people in the crowd, to bollards and ropes that prevent access, to making sure staff are there to corral the troops in areas where this may be required, administrative directions of this kind can help prevent disputes, ensure the continual flowing of the public, as well as being able to demonstrate safety protocols front and centre.
Administrative directions might involve asking to store smartphones before the beginning of your filmed keynote speech, or it might mean thoroughly ensuring everyone is told the fire evacuation protocols before the event starts properly. All of this showcases your attention to your duty of care. In this respect, you can feel much more confident and able.

Security Protocols

Security protocols are worth considering, for obvious reasons. Hiring an essential security firm or investing in security provided by an event space is important, but make sure they’re up to the task. This involves carefully briefing them on what to expect, the nature of your event, and what response may be needed.

This not only helps you ensure you have prepared for capacity when waiting for the event to begin, but it also helps you curate insurance ahead of time and avoid any nasty surprises. After all, as we’ve seen, even the most public and somewhat official events can be overwhelmed if security doesn’t communicate, isn’t properly invested in, or have their priorities misaligned. And remember, even if you’re running a calm bakery show, security is always needed at public events.

The Right Equipment

The right equipment is absolutely essential to make sure your staff can more readily respond to the needs of a business event and the people who attend it. Do your best not to fall at the first hurdle by failing to equip your staff with the implements they really do need. For instance, Motorola fire radio will help ensure that the staff can more readily communicate with one another, that updates are passed around your staff in a matter of moments, and that safety and security can be better measured. In that respect, you are more readily able to focus on providing a worthwhile solution going forward instead of feeling somewhat discombobulated. This also helps your staff with their confidence as they find their feet once again.

With this advice, we hope you can invest in your event staff as well as possible. It truly does speak volumes about your firm if you prioritize this need.

Your Employees Are Not Simply A Means To And End

Two focuses of my blog are Organizational/Management Discussions and Workplace Discussions. So much of your business’ or organization’s success depends on the wellbeing of your staff. Employers who recognize this stand to do better that competitors who don’t. The following contributed post is entitled, Your Employees Are Not Simply A Means To And End.

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Some people think that their employees are simply a means to an end. Like the fact that you sign their paycheck is more than enough to warrant treating them however you want. This is simply untrue. Your employees mean a lot to your business, and there is so much that you need to do if you want them to help you see success. In this article, we’re going to be looking at some of the reasons that your employees are so important, and what you can do with them. Keep reading if you would like to find out more.

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Appreciate Them

Have you ever heard of the phrase ‘a happy employee is a hard working employee?’ It’s true, and one of the reasons that you need to learn to appreciate them for all that they do. It’s easy to get caught up in the fact that you pay them to be there, and you pay them to work for you, however this doesn’t degrade or devalue the things that they do. You need to appreciate your employees and all the work that they do for you if you have any hope of keeping them and not having a high turnover rate.

This is just as simple as saying thank you to them every once in a while. Let them know they do a good job and that their hard work is not going unnoticed by you.

Train Them

Training your employees is essential if you want them to be productive members of your business. But, when you are doing this, remember that you are training them to further their ability, and that you’re making an investment into them. It might be the case that you want to use resources such as https://www.learningbank.io/platform/digital-learning/ to do this, and it’s important that you look around, finding the best way if this is not something you want to use. Sometimes, training courses simply aren’t going to cut it, especially if you can’t send them on one for any reason.

Learn From Them

Finally, you can learn a lot from your employees. Don’t think that because you are the employer and they are the employee that you can do anything you like, and you know more than them. In some cases, this isn’t going to be true and we’re almost certain there is at least something you can learn from the people that work for you. If you would like to know more about this, you can check out some information on a site like https://www.entrepreneur.com/article/239502.

We hope that you have found this article helpful, and now see that your employees are not simply a means to an end. They mean a lot to your business, and they are the ones who are going to help you get where you need to be, but they are also a huge part of your business, as well as being people. We wish you the best of luck, and hope that this helps you to understand the need to treat your employees well.

How to Turn Your Business Premises Into a Fortress

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. One of your chief concerns as a business owner is its security. Optimizing this your security will ensure your business’s operations and profits. The following contributed post is entitled, How to Turn Your Business Premises Into a Fortress.

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Let’s face it: all business owners want to ensure their premises are as secure as possible. For some businesses, physical and digital security is of utmost importance if they deal with extremely valuable resources, tangible or otherwise.

With that in mind, those organizations want to ensure their physical premises are virtually impenetrable by unauthorized persons. You’re likely reading this because you want to ensure that your building is fully protected 24/7. Here’s what you can do:

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Make Your Security Obvious

Did you know that many burglaries only occur due to opportunity? If a thief sees easy access to valuable items in a property, they will strike without a second thought. However, if they spot plenty of security, they’ll look for another target elsewhere.

That’s why it makes sense to have security measures in place that are obvious to members of the public. At a minimum, your business security should include internal and external security cameras monitoring all entry and exit points 24 hours a day.

You should also strongly consider having a security team that makes their presence known to the general public. Such measures alone are enough to ward off the vast majority of security threats.

Install Access Control Systems in All Rooms

There’s no denying that the oldest access control systems ever used are locks and keys. However, the trouble with those traditional ways of protecting properties is they are very easily bypassed – even by people with little to no tools.

Thankfully, technology provides many ways to install state-of-the-art access control systems for all rooms at your premises. For example, you can have installed key card systems where authorized employees wave a security key card at a reader.

If you’re looking for a more advanced technology solution, you could instead opt for biometric access control systems. Those systems can use an employee’s fingerprint to allow access, or they can conduct retina scans from one of their eyes.

Another example is voice recognition. It’s possible to use multiple access control systems at once for extra layers of security.

Make Your Secure Rooms Blast-Proof

Do you have specific rooms at your premises that must get protected at all costs? If so, you want to make sure no-one can try to gain entry to them using forcible means. You could consider making your secure rooms blast-proof.

The technology involved in making secure rooms blast-proof is similar to what gets used in bank vaults. Several layers of concrete and steel, among other materials, can ensure that your secure rooms are impenetrable – even if someone tries to blow them up!

You might be wondering what makes a room blast-proof. Aside from making the walls thick with steel and concrete, building materials can get reinforced with several micro-thin layers of mesh steel to absorb any impact.

For windows, thick bullet-proof glass like you’d see in presidential vehicles, for example, also help to absorb the force from any blasts.

Filter All Internet Traffic

Of course, you don’t have to physically gain entry to business premises if you wanted to steal something. Almost all businesses that deal with valuable and commercially sensitive resources go online from their premises.

Criminals could turn to the Internet and find vulnerabilities in a company’s Internet and network connection. Once access is possible, they could then find a way to disable access control systems and make it easy for them to gain physical access.

To that end, it’s crucial to filter all Internet traffic and prevent cyberattacks from happening. There are many ways to secure network and Internet connections:

● Enforce VPN (virtual private networking) connections for all employees going online so that all data gets encrypted;
● Installing hardware firewalls to filter all data packets and prevent malware from entering the network from Internet sources;
● Disabling wireless Internet access and enforcing Ethernet-only connections to the network and Internet.

You should also ensure that all computers used at your premises have the latest hardware. All operating systems should be up-to-date to prevent vulnerabilities from security holes at the OS layer, and all computers should have up-to-date anti-virus solutions installed.

Final Thoughts

There are many reasons why a business wants to adopt as much security as possible to protect its assets. The good news is that it’s possible to turn your organization’s building into a fortress and ensure that only authorized personnel gain access to it.

When combined with several security measures, the above examples work well and can make your building virtually impenetrable by criminals.