Category: Business/Entrepreneurship

Business Leaders – Are You Wasting Time?

Some of the key focuses of my blog are: Financial Literacy, Money, Business and Entrepreneurship. A key aspect of any successful business is the efficient use of time. The following contributed post is thus titled; Business Leaders – Are You Wasting Time?

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Wasting time is the number one ‘no-no’ when it comes to anything to do with business life. We hear that ‘time is money,’ and that’s no accident. Any business leader, at least those successful the world over, will have mastered the art of effectively using their time. Honing your own personal schedule is all very well and good, but when looking at the larger picture, your business may be telling you something else entirely. If your business is wasting time, even in small ways, its inefficiency can build and build in its aggregate form.

It might take time to inspect and fully make effective, but a business concerned with improving its growth and optimizing it’s process will need to cut out the fat sooner or later. Here are the places you might look first:

Payroll

Your payroll department is often the last thing you’ll establish when you’re starting to grow your firm. This is because a certain amount of employees may not warrant a dedicated specialist to come in and handle these hours, it might be that the manager or the owner takes care of this. This task is unlikely going to be the only one undertaken by the person responsible in this case. While you must always dedicated the correct amount of time to this task lest you make mistakes that can cost the satisfaction of the employee you have impeded, you can always implement time-saving options to help you deliver your duties well.

For example, using a service to create a paystub can help you organize dedicated formatting efforts for your payroll, both calculating and providing proof of income and charges to your employees routinely and with predictable formatting. This can be very helpful if dealing with a team of variant roles and variant hours worked, as templates can be saved and you can adjust via hours, salary or any other payment criteria your business has setup. Payroll can often be the most intense and important consideration to get right, so taking out any human error and providing a uniform formatting option of proof can help the person responsible take care of this task appropriately each time.

Dead Weight

None of us enjoy having dead weight on our time. This is perhaps one of the easiest ways to reduce total staff motivation, waste money on salaries and have to conduct time and money into the cleanup that a faulty staff member will need to cover them. This means that inspecting your staff routinely to ensure they’re working hard as per reasonable standards, that they are paying attention to your policies and security/safety protocols, as well as ensuring they care about the end result of their work can help you identify anyone who isn’t pulling their weight, or who is willfully neglecting it. In certain industries such as hospitality and retail, this can be quite a common occurrence. With a skilled, reasonable and rational eye, you can decide to conduct training efforts, motivate that person further, or let that person go.

With these two simple tips, you can cut plenty of wasted time from your schedule, and the larger flow of your business.

Wonderful Changes That are Going to Improve Your Business Today

Some of the key focuses of my blog are: Financial Literacy, Money, Business and Entrepreneurship. Starting a business can be very challenging. Business owners constantly need to think about how grow and evolve their businesses in order to survive in constantly changing market conditions. The following contributed post is thus entitled; Wonderful Changes That are Going to Improve Your Business Today.

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It is really important to make sure you understand what is involved in the process of improving your business long-term. There are a lot of things that can play a role in taking the business to the next level, and you need to look at what you can do to improve. These days the business world is so competitive, and there are a lot of issues that can play a role in holding your business back, and you must think carefully about this.

Running a modern brand requires a lot of work and nurture these days, so you need to be careful and think hard about things. What can you do as a business owner to try to elevate your company above the competition and achieve success? Entrepreneurs so often focus on what they ARE doing and not what they SHOULD be doing. These are some of the excellent ways of improving your brand today.

Reinvent Yourself

Reinventing your business is absolutely essential in this day and age. It is something that needs to happen in order to help keep the company fresh, exciting, and ahead of the times. This is absolutely essential if you are looking at ways of bringing yourself more success. The company should be fresh, fun, and exciting, and this is an excellent way of achieving that. It’s also clear that business extension starts with reinvention, and this is something you have to make sure you put into practice.

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Get Closer to Your Customers

It is also so important in 2018 to try to get closer to your customers as much as you possibly can. They are the lifeblood of any company, and you can’t afford to be losing them to your rivals by not prioritizing them. So, the best thing to do here is to make sure you improve the way you approach your customers. As a business, you need to use things like UserIQ in order to try to get closer to your customers as well as getting a better handle on your management too.

Always be Financially Stable

A business can only achieve success if it has financial stability, and this is something that you need to focus on achieving as a company. That means you need to be sensible with what you are spending and how you are spending, and it also means you need to look at how you can become more financially stable as a business. This sometimes means recruiting investors or getting crowdfunding to help you take the business forward as well. Always having financial security will go a long way toward helping you remain a successful and stable business.

If you can follow some of the ideas in this post, you will be armed with some of the tools needed to make sure you are improving your business where you can. This is something you need to make sure you look at moving forward. Make changes that are going to improve and enhance your brand long-term, and understand what makes this so important.

Business Extension Starts With Reinvention

Some of the key focuses of my blog are: Financial Literacy, Money, Business and Entrepreneurship. A key to effectively doing business in today’s world is continuing to evolve in changing environments and readily addressing emerging challenges – in some instances re-branding. The following contributed post is entitled; Business Extension Starts With Reinvention.

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If you want your business to grow and expand then you need to be brave enough to reinvent it. Obviously, this doesn’t mean you should start from scratch. It just means that you shouldn’t cling to an old business plan if it isn’t relevant in today’s market. Too many companies fall into a steady decline because they’re unable to adapt to a changing industry and changing consumers. Your business needs to return to the drawing board and take some risks if it wants to push itself forwards. Business extension starts with reinvention, so this advice might help you with that.

Take a better approach to online marketing.
You might already have an online marketing strategy, but the internet is always evolving. And, as mentioned in the introduction, your business needs to adapt if it wants to keep up with the changing world. But you shouldn’t be a sheep. Following in the footsteps of your rivals isn’t going to help you increase your client base. Why would your target market choose you if you’re just offering the same thing as every other business? You need an online marketing strategy that helps you to stand out.

SEO is important, but climbing to the top of search engines will only help you to increase traffic (potentially). The real secret to expanding your business’ client base is to turn website visitors into paying customers. If you struggle to turn traffic into sales then you might want to seek help from a conversion rate optimisation agency. If you can understand what customers like to see on business websites then you’ll stand a better chance of reeling them in. It might involve completely overhauling your existing website, but (as is the theme of this article) business extension starts with reinvention.

Make some new investments.
If you’re often hesitant to make any new investments in your business then you’re going to quickly fall behind the competition. You need to take some risks that could push your business in the right direction because the risk of doing nothing is that the market will quickly lose interest in you (and that’s the wrong direction). Invest in new employees to give your business fresh ideas; invest in a new branch to help target markets in new locations; invest in better resources so that you can speed up the work process. You need to spend money to make money, as stereotypical as that is to say. Even if you fail, you learn from every mistake you make. You can only create a successful business by learning which routes to take and which routes not to take.

Be more creative with your customer service.
This isn’t to say that your customer service is bad, but forming a unique relationship with your clients might help you to stand out from the crowd. The better your customer service, the better your reviews will be, and this will help you to build a reputation that increases your client base. More importantly, you’ll be able to secure long-term clients if you treat each customer well. You could make an impact by giving away vouchers and freebies to customers as a way of showing them that they matter to your company. You could even start a referral scheme to try to encourage word-of-mouth marketing; that would definitely help to expand your business quickly.

Old School And New Approaches: Essentials For Running A Store In The Modern World

Some of the key focuses of my blog are: Financial Literacy, Wealth Building, Business and Entrepreneurship. Doing business has changed significantly in today’s digital/information age. Many ‘brick and mortar’ retail stores have folded altogether, while others have had to rethink their business models in order to survive. What are the keys to running store in the modern world? The following contributed post is entitled; Old School And New Approaches: Essentials For Running A Store In The Modern World.

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There are two schools of thought when it comes to setting up a retail store in the modern world. Firstly, you may find that your target audience doesn’t physically go shopping, but prefer to go online. But, conversely, the demand for a physical store in recent years has seen a rise. And if you are selling products of various types, the temptation could be to go via an online marketplace, but you could find that you are neglecting certain parts of your target market. But, are there things we can do to harness the online capabilities with the offline capabilities in a physical setting?

Implementing The Quick Checkout Service
The best way to marry the fast checkout service of an online store with the personal approach to the modern retail store is to have online payment services inside the store. The vast majority of stores have self-service methods to pay now, as well as various ways in which to provide payment, such as through your cell phone. But in addition to this, you need to still implement a personal approach to your customers, and this can be quite tricky to get right because it depends on each individual customer. At the end of the day, the customers come into a physical store because they want ease of access to a product, and they want to see it themselves. So, as soon as they find that the product suits their needs, they want to be able to pay for it without lengthy queues. On the other hand, others still prefer that old school approach. Implementing both covers all bases.

Taking Responsibility For Your Customers
And as the physical setting requires a lot more consideration in relation to health and safety, this means that you have a few more things to consider in comparison to an online store. Whether this is employers liability insurance just in case of accidents in your store, or ensuring there’s enough space for your customers to walk around, this is a deft combination of legal compliance with common sense. Taking responsibility for your customers isn’t just relating to the safety side of things, but also ensuring they have a good experience in your store, and this boils down to how your employees interact with the customers.

Looking After Your Workers
A very easy thing to overlook nowadays is the impact that your workers can have on the customers. Because personal interaction is at an all-time low, with the reliance of the internet to do the vast majority of our work for us, the personal touch is a very difficult thing to achieve. This is why you have to work with your employees to ensure that they are not just representing your store properly, but they have the common courtesy that we demand as customers. But in addition to this, the retail industry is notoriously underpaid and overworked, which this is something else you have to think about when it comes to making your employees work effectively for you, but that they’re also happy in the position.

The best retail store is a component of the old school personal methods, with the modern technological approaches. It’s a tricky balance, but they are both essential in the modern retail store.

Could You Be Making It Easier For Your Employees? Here’s What To Think About

Some of the key focuses of my blog are: Financial Literacy, Wealth Building, Business and Entrepreneurship. A key to effectively doing business in today’s world is creating the best possible work environment for your employees. The following contributed post is thus entitled; Could You Be Making It Easier For Your Employees? Here’s What To Think About.

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When it comes to running your business often as you start to expand, you get to the point where you may end up having employees working for you. However, if you do end up having employees working for you, then you may want to ensure that you do what you can keep them happy. After all, happy employees means a happy and productive business workforce. So what can you do to make things easy? I thought I would help you by sharing some of the things your and your business could do.

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Making the working environment comfortable

One of the first things you may want to think about is the working environment that you have for your staff and whether or not you feel that it is comfortable. There are things that you can do to ensure this. First off, thank about their workstation and seating, their desk and where they are positioned. You may want to think about room temperature, not too hot out too cold especially on hot and cold days outside. You may also want to think about the facilities you have in place, such as drinking water, places to store food and drink for lunch breaks and lastly whether there is outside space for fresh air. These things can make life easier on your employee in terms of how they feel in work.

Making the work levels simpler for your employees

There are things that you may want to think about internally to help simplify the workload that you have for your employees. Such as document management. After all, there is a likelihood that there will be a lot of documents passing through your business. Things like invoices and receipts, contracts and signed papers, and a software system to manage them may help matters. This is when looking into websites like https://www.templafy.com/document-management-software/ could really help you out.

Keeping your staff and employees safe

When you have staff and employees working for you, you have a responsibility to ensure that you keep them safe. So you may want to think about how you can do that as an employer. Things like having a decent health and safety p-solicit in place is probably a good place to start. Regular rose assessments and ensuring things are checked over is a great way to do this. It can often be the simple things such as this, that can have employees feeling valued and respected while they are in the working environment. Having a policy booklet on hand can also help ensure that everyone is aware of the policies your business has in place.

Being approachable as a boss

Finally, being approachable as a boss is a crucial to ensuring that you can keep things going. Your employees will need to feel comfortable talking to you about things such as their career development, but also feel comfortable and confident enough to talk to you about personal issues that may involve them having time off etc. Being approachable is something you may need to work on, but it could help ensure that you do right by your employees and your business. Articles such as https://www.linkedin.com/pulse/20141008154953-152548954-6-steps could help you do this better.

I hope that these tips help you make things easier for your employees.

Finding Your Target Audience

Some of the key focuses of my blog are: Financial Literacy, Wealth Building, Business and Entrepreneurship. A major key to succeeding in the business world is understanding your target audience and clientele base. The following contributed post is thus entitled, Finding Your Target Audience.

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When it comes to creating a marketing strategy for your company, one of the things you will want to think about is finding the right people to market your business towards. There is no point for example trying to market a teen fashion brand to people in their 50s and visa versa. In order to get your name out into the world and be as successful as you can in your business you need to make sure to find the right audience and target all of your marketing to them.

Business or Consumer?

The first and easiest question you can ask yourself to narrow down your market is whether you are aiming to sell to businesses or consumers. Both b2c and b2b sales have their own style of marketing and you will notice that B2B companies will often be more formal with their work than B2C because it is seen as more appropriate. Make sure you know which one you are going to choose for your business and this will have a big impact on the type of content and the tone of voice you use later on.

Age and Gender?

One of the biggest things you will need to consider when looking for your ideal target audience is their age and their gender. Let’s say for example that you plan to sell birth control products or sanitary products. You can’t focus your marketing towards men because this wouldn’t make any sense, and similarly you wouldn’t target it to women who are under the age of 13 or over the age of 60. Make sure you understand how your product or service is going to fit into people’s lives and how you can put across your point in a clear and interesting way.

Hobbies and Interests

One of the other things you can bring into your decision as far as your target audience goes is their hobbies and interests. With sites like google analytics you can monitor what your audience is interested in and this allows you to use their hobbies as part of your marketing campaign. For example let’s say you are a food company and you often share recipes on social media to demonstrate your cookware. You might notice that a lot of the people who follow you and engage with your brand also enjoy Game Of Thrones. Here is the ideal opportunity for you to create some Game Of Thrones style video content such as a recipe for Arya Stark’s Pie, Daenerys’ dragon eggs or the beer which the nightwatch drink at the wall. Think of being relevant and make sure that you can interact with your audience on a meaningful level.

Who will value the product?

When you are trying to gain an insight into who will use your products, think about what everyday problem your product solves. If you are selling a bathroom cleaning product which can make the job much easier, to won’t be targeting this towards teenagers. You would instead be targeting it for new homeowners and anyone who stays at home for work or runs their home full time. Really sit down and think about what your product does, what value it will add to your customers lives, and who would appreciate it the most. This will allow you to narrow down your audience easily to find the ideal one for you.

Choosing Social Media Platforms

When it comes to finalising your target audience and narrowing down the field of who you will market towards going forward, the main way you can do this is to choose a social media platform which fits in with the customers you are looking to target. For example, if you are a fashion brand looking to target women between the ages of 18-30, the best social media site for you would be Instagram, because most of Instagram users fall into this demographic. Think about what social media accounts will suit the type of content you share and who exactly you need to reach out to.

Creating great content

Now that you have chosen your target audience and you are set up on social media, you need to start making content to draw them in. People are visual beings and video content is becoming more and more popular on platforms outside YouTube. If you are struggling to know what kind of content you should create, you can always take a look at your competitors and see what kind of things that they are doing. This can be a huge help and it will give you the inspiration and ability to get out there and reel in your customers.

Could You Start A Sports Club?

Some key focuses of my blog are Business and Entrepreneurship, and Athletics and Sports. While not everyone can go on to play in college and the professional levels, many individuals go on to start their own Sports Clubs. The following contributed post is thus entitled; Could You Start A Sports Club?

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Thinking of starting up your own sports club? Here are a few of the steps you may need to consider to make your club a reality.

Get qualified/licensed

Some sports are governed by an official body – to teach these sports you may need to obtain a license or teaching qualification that is officially recognised. For example, you can’t teach skiing without completing a ski instructor course, whilst you can’t coach a swim team without registering with USA Swimming as a coach. Even in sports where qualifications aren’t necessary, taking some kind of course can be beneficial for helping you to understand the process behind running a club.

Know your competition

Before starting up a club, you may want to check that there aren’t any other similar clubs locally. You may find it difficult to get people to join your club if there’s already a well established club in the area teaching the same sport as you. If you’re starting a club that’s part of a national organisation, you may even be restricted from starting up a club if there’s already one in the vicinity. Either way, make sure to do your research.

Shop around for equipment/venues

You’ll need certain essentials such as equipment and a venue. Shop around to find something that suits you need – you should weigh up factors such as cost, availability and practicality. You may want to design your own equipment in some cases such as custom basketball jerseys. Also consider whether you may need a van to transport equipment in – this may not be necessary with a pilates class but could be much needed if you’re running an outdoor boot camp.

Work out your running costs

On top of upfront costs of equipment, you’ll need to consider the running costs of renting a venue and possibly insurance. Make sure that you’re going to be making enough money to cover these costs. If you’re not making money from your club or only planning on breaking even, you’ll need to to ensure that you’ve got a job that supplies you with a source of income large enough to afford your club’s running costs.

Consider the commitment

A club is a big responsibility. People will expect you to show up and run the club each week, so make sure that you’ve got the time and the personal drive to do this. Quitting the club could let down any members who you build up – it should be something that you plan to be in for the long run.

Do your market research

Market research will help you to understand the demographic of the people that live locally to you and the people that are most suited to your club. If you’re going to be charging high fees, you need to be sure that people in the area are wealthy enough to afford your club. If your club is aimed at children, you may want to check that there are a lot of schools in the area and therefore a lot of kids to market to. This will all help you to realise how feasible your sports club is.

The Ethics Of Uber

Two key focuses of my blog are Business and Entrepreneurship. Uber has become a prevalent means to making money for the lay persons while also providing competition for conventional Taxi services. While Uber has become a convenience for most everyone, are there any drawbacks? The following contributed post is entitled; The Ethics of Uber.

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It goes without saying that consumers are crazy about Uber. From their point of view it has numerous sizable advantages over the conventional taxi model. First of all, it’s cheaper. As a digital intermediary between owner drivers and their passengers, Uber has significantly fewer overheads than your average taxi firm and are able to pass the savings on to their customers. Secondly, since Uber can recruit more owner drivers than your average taxi firm, it’s likely that wherever you are you can get an Uber at your door much more quickly and efficiently than you could get a conventional taxi. But while Uber may seem like the perfect option for those who want to get around quickly and affordably, it does have its ethical caveats.

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The transportation giant has had its fair share of ethical scandals over the past few years which have faced considerable public scrutiny. While this blog wouldn’t presume to tell you what to do with your money, here are some things that must be borne in mind before you tap the app…

Uber’s practices could push drivers to act unsafely

One would assume that unfettered the of overhead costs that befall most taxi operators, Uber would be able to guarantee a better deal for its drivers. But there’s overwhelming evidence to suggest that this is not the case. In fact, last year the intermediary restructured its pricing and increased its own cut of fares while reducing the drivers’ take home.

This has left Uber drivers having to make more fares to make their operation economically viable. Unfortunately, more fares means faster driving and with faster driving comes more scope for accidents occurring as drivers are more concerned with getting passengers to their destinations quickly rather than safely. You can read more about Uber car accident law online if you have been involved in an incident where this has happened. Suffice to say that Uber will have to either raise its prices or relinquish some of their cut if they are to pursue more ethical standards.

Regulatory ducking and weaving

Unlike other taxi services which are beholden to strict state and federal regulations, Uber has demonstrated some regulatory ducking and weaving over its lifespan that might put the legendary Muhammad Ali to shame. All over the world the app has used a technique called greyballing to deceive authority inspectors in locations such as San Francisco, Boston and Las Vegas. Greyballing was used to prevent officials from accessing Uber drivers by using personal data derived from their devices to mark them out as officials. This has enabled the taxi giant to avoid scrutiny but it’s far from the only measure taken to avoid regulation.

After the giant was effectively banned by London’s transport authority due to potentially unsafe practices and lack of corporate responsibility, Uber managed to dodge regulations which would have irrevocably altered its working practices. The giant has also been hit with a multimillion dollar fine for refusing to reveal its business data to US authorities.
While Uber has tightened up on their background checks for drivers and some territories are actively pushing for the taxi giant to operate with greater transparency and a better deal for its drivers, there are certainly a number of reasons why ethically minded passengers should be given pause.

Healthcare Business Ideas You Can Set Up Yourself

Some of the key focuses of my blog are: Financial Literacy, Wealth Building, and Business and Entrepreneurship. It is predicted that there will be a lot of opportunities for growth in the Healthcare industry. The following contributed post is thus entitled; Healthcare Business Ideas You Can Set Up Yourself.

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If you are looking for a business idea which makes a big difference to people’s lives, you need look no further than setting up a healthcare company. With a rising and ageing population, there is always going to be a demand for a wide range of products and services directly related to people’s health and wellbeing. There is also more of a widespread focus on health and wellness than there has ever been before. However, you may feel like you need a bit of focus when it comes to what sort of healthcare business you would like to establish. To give you a helping hand, here is some inspiration in this regard, here are some possible ideas about the type of company that you could set up.

Home Healthcare Service

Nowadays, there is a greater and greater strain being put on hospitals. And as beds continue to fill up, there is a call for more healthcare at home to pick up the slack. Just some of the types of people who could utilise home healthcare include those recently discharged from hospital, senior citizens, and those in regular need of personal support. Of course, you will need to have all the proper skills and qualifications, as well as equipment like a portable ultrasound machine for sale. With all of this, you could have a very rewarding business concept on your hands.

Medical Records Management/Admin Business

One of the main problems which many medical professionals have is trying to keep up with the mountain of paperwork which regularly comes their way. You could help to alleviate this issue by setting up your own medical records management and administration business. Of course, you will need to have a high level of organisational skills and a keen eye for details to make a success of this particular venture.

Physical or Occupational Therapy Centre

Another area of medicine which comes in for high demand these days is physical or occupational therapy. Pursue this particular business path and you can play a central role in helping patients recover from their injuries, regain a full range of the motions which they had before, and perform some of the tasks involved in daily living. Again, you are going to need to have the correct certification and qualifications in order to pursue a business of this variety.

Nutritionist or Dietician Business

A lot of people are highly concerned with what they are putting in their bodies these days, and if you are one of these people, you could start your own business as a nutritionist or dietician. Since this is becoming a more complex field these days, you could even specialise further to focus on an area such as sports nutrition, weight loss or something else.

As we mentioned at the start, healthcare is always going to be a field which requires dedicated people working to improve it through innovative businesses, and these are just some of the business types which you could set up yourself.

Is Your Company Using Social Media Correctly?

Some of the key focuses of my blog are: Financial Literacy, Wealth Building, Business and Entrepreneurship. A key to effectively doing business in today’s world is the proper and most efficient use of Social Media. The following contributed post is thus entitled; Is Your Company Using Social Media Correctly?

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There is no getting away from the fact that social media has revolutionized the way in which most companies operate these days. If you’re just starting out in the business world; you might struggle to work out how to use those platforms to your advantage. With that in mind, take a moment to read this post, and it should help to point you in the right direction.

Use social media for marketing

Sites like Facebook and Twitter are excellent tools for promoting your business and reaching lots of new customers. There are paid advertising tools on both of those platforms, and there is no minimum spend. So, you can mess around with the targeting options until you find something that works. You can then make a more substantial investment.

Use social media for customer service

Facebook is one of the easiest ways to keep in touch with people these days. So, maybe you should undertake customer service duties on that platform? The infographic below will let you know more about social media and customer service so make sure you check it out!

Use social media to keep up to date

As an industry leader; you need to keep abreast of the latest news. Social media platforms are often the best way to make sure you don’t miss anything, and you’ll usually find the news on those sites first.

Now you know how to use social media correctly; nothing should stand in the way of your success. Remember to take a look at the infographic below for extra tips and tricks.


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