How To Create An Effective Waiting Room For Your Business

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. Depending on the type of business you’re running, you may need a waiting room. That one little aspect can critical to your business. The following contributed post is entitled, How To Create An Effective Waiting Room For Your Business.

* * *

Credit (CC0 License)

Multiple businesses will require waiting rooms to house patient customers. You can already think of many times when this is necessary. Unfortunately, lots of companies get the whole waiting room concept completely wrong. The idea is to create a place where customers feel comfortable and relaxed. They don’t feel annoyed about waiting; they actually enjoy the experience.

Traditional waiting rooms are given hardly any thought. They usually consist of a few chairs and a table with stacks of magazines from a decade ago. You’ve got nothing to keep customers engaged and entertained while they wait. As a result, the waiting process feels like it takes an age.

So, here’s how to create an effective waiting room for your modern business:

Install TV Screens

Having a couple of TV screens in the waiting room is a very good idea to make the experience better for customers. Here, you can display all sorts of things for them to look at. As you can see on, you’re able to buy little TV boxes that stream different channels for customers to view. This includes music TV, but it can also showcase things like funny viral videos.

Alongside this, you can configure the TVs to show digital signage now and then. This helps with your branding strategy, but you could also show things like your latest offers! When combined with the actual videos on the TV, it gives customers something to look at and enjoy while they wait.

Purchase comfortable chairs

Your customers need somewhere comfortable to sit while they wait. Don’t be cheap; invest in some comfortable chairs as it improves the customer experience. They will feel more relaxed while waiting because they’re super comfortable!

You should also ensure you have more than enough chairs for everyone. There’s nothing worse than waiting and seeing that all the chairs are taken up, so you have to stand.

Provide updated reading material

People still like to read things while they wait. The problem is that most waiting rooms contain magazines from many years ago that are irrelevant right now. Instead, provide updated reading material – like the latest newspapers or magazines.

If people want to read, they can. It’s a good way to pass the time, making the wait seem much shorter than it is.

Provide time updates

Finally, the best waiting rooms are those that offer customers time updates. As they sit there, they should look up and see the estimated waiting time on a screen. It lets them know how long they have left to wait.

Also, showing the estimated waiting time in, say, a restaurant will let people know if it’s worth waiting or not. If they see a short wait, they’ll be willing to sit down and relax for a bit.

Ultimately, all of these elements help you develop an effective waiting room that pleases the customer. It’s all about creating a good experience for them as this affects how they might review your business. Similarly, one of the fundamental aspects of a waiting room is to keep people waiting for as short a time as possible! Ensure your business works efficiently to mean your customers aren’t sat waiting for half an hour at a time.

Author: anwaryusef

Anwar Y. Dunbar is a Regulatory Scientist. Being a naturally curious person, he is also a student of all things. He earned his Ph.D. in Pharmacology from the University of Michigan and his Bachelor’s Degree in General Biology from Johnson C. Smith University (JCSU). Prior to starting the Big Words Blog Site, Anwar published and contributed to numerous research articles in competitive scientific journals reporting on his research from graduate school and postdoctoral years. After falling in love with writing, he contributed to the now defunct, and the Edvocate where he regularly wrote about: Education-related stories/topics, Science, Technology, Engineering and Mathematics (STEM), Financial Literacy; as well as conducted interviews with notable individuals such as actor and author Hill Harper. Having many influences, one of his most notable heroes is author, intellectual and speaker, Malcolm Gladwell, author of books including Outliers and David and Goliath. Anwar has his hands in many, many activities. In addition to writing, Anwar actively mentors youth, works to spread awareness of STEM careers, serves on the Board of Directors of the Friends of the David M. Brown Arlington Planetarium, serves as Treasurer for the JCSU Washington, DC Alumni Chapter, and is active in the Dave Ramsey Financial Peace Ministry at the Alfred Street Baptist Church. He also tutors in the subjects of biology, chemistry and physics. Along with his multi-talented older brother Amahl Dunbar (designer of the Big Words logos, inventor and a plethora of other things), Anwar is a “Fanboy” and really enjoys Science-Fiction and Superhero movies including but not restricted to Captain America Civil War, Batman vs. Superman: Dawn of Justice, and Prometheus. He is a proud native of Buffalo, NY.

Leave a Reply

Your email address will not be published. Required fields are marked *