Creating a Successful Business from You Art

Two key focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. The art business is a niche all with its own caveats and nuances. If you’re interested in this type of business, it’s important to know how be successful it its unique arena. The following contributed post is entitled, Creating a Successful Business from You Art.

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To build a business with your art there are three things you need to do. Of course, the most important is to be able to create work that people want, but you also need to be able to market what you have produced and put the whole thing on a proper business footing.

Create Appealing Work

This is the first thing you have to do as without any appealing work you will not make any sales. You need to make work, whether that is painting, sculptures or some other art form that people will be prepared to pay for and then you will have taken the first step.

Research Your Target Audience

Once you know the type of work you are producing you will need to do some research to find the audience that is most likely to buy it. There is no point in marketing to consumers that will not purchase items of art, as that will just be a waste of your time and effort.

There are also other things you need to be aware of such as how big is the potential market you will be aiming to engage with, and what competition are you up against? Information like this can affect your marketing strategy and the time spent on research will be well spent.

You also need to know the best places to show your pieces of work. Would that be in a public exhibition space, a commercial gallery or a studio of your own that consumers can have access to?

You can make it simple for fans of your work to connect with you by using the various social media platforms. Posting images of your work on the like of Facebook and Instagram can create a lot of interest in your products. Joining local art groups can also help to build a circle of fans that will hopefully become future customers.

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Develop A Business Plan

Businesses do not just happen; you have to work at them for success. You should start with a business plan to work out how much finance you will need when you expect sales to start to happen and how much work you need to produce each week to make the business viable.

There are other things to consider too, such as how will you move a piece of art to the address of the purchaser. There are specialist art movers that deal with these matters, but you need to have spoken to them and let them know that you may need their services in the near future.

Having Business You Love

It is really good to be able to turn a passion into a business and if you are prepared to work hard and plan every stage there is no reason why this should not work for you. Creating a successful business from your art is a great idea and one that you should start on now and not just leave it as an idea to be forgotten.

Author: anwaryusef

Anwar Y. Dunbar is a Regulatory Scientist. Being a naturally curious person, he is also a student of all things. He earned his Ph.D. in Pharmacology from the University of Michigan and his Bachelor’s Degree in General Biology from Johnson C. Smith University (JCSU). Prior to starting the Big Words Blog Site, Anwar published and contributed to numerous research articles in competitive scientific journals reporting on his research from graduate school and postdoctoral years. After falling in love with writing, he contributed to the now defunct, and the Edvocate where he regularly wrote about: Education-related stories/topics, Science, Technology, Engineering and Mathematics (STEM), Financial Literacy; as well as conducted interviews with notable individuals such as actor and author Hill Harper. Having many influences, one of his most notable heroes is author, intellectual and speaker, Malcolm Gladwell, author of books including Outliers and David and Goliath. Anwar has his hands in many, many activities. In addition to writing, Anwar actively mentors youth, works to spread awareness of STEM careers, serves on the Board of Directors of the Friends of the David M. Brown Arlington Planetarium, serves as Treasurer for the JCSU Washington, DC Alumni Chapter, and is active in the Dave Ramsey Financial Peace Ministry at the Alfred Street Baptist Church. He also tutors in the subjects of biology, chemistry and physics. Along with his multi-talented older brother Amahl Dunbar (designer of the Big Words logos, inventor and a plethora of other things), Anwar is a “Fanboy” and really enjoys Science-Fiction and Superhero movies including but not restricted to Captain America Civil War, Batman vs. Superman: Dawn of Justice, and Prometheus. He is a proud native of Buffalo, NY.

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