Marketing Tips You’d Be A Fool to Ignore

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. Arguably the most important part of your business is its Marketing. Properly executing your marketing strategy can cause your business to soar. The following contributed post is entitled, Marketing Tips You’d Be A Fool to Ignore.

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When it comes to your business, you need to be able to move it forward and one of the best ways that you can do that is getting your marketing strategy on point. You need to advertise, you need to attract new customers and clients, and you need to keep building upon the success. So how do you make that happen? Here are some of the marketing tips that you would be a fool to ignore.

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Keeping in contact with customers

Being in contact with your customers and clients will often be one of the most important aspects of marketing. But with so many ways to do it, often the best advice is to stick with convenience. Most people have their mobile phones on them, and so using an SMS delivery option could be the answer. You can then manage your sms marketing online simply and effectively to ensure that you are always delivering the right message and information. This can also work with email marketing and direct mailers, but SMS can be a simple and effective way to get a message seen without the chance of it being ignored.

Focusing on the local area

The next thing you may want to think about would be your local area. There is so much focus around people wanting to use small businesses and shop locally that this can and still could work in your favour. You can start by sponsoring local events. This could be a great advertising opportunity for you but it could also give you the chance to share and sell your products and services. You might also want to consider things such as working with local charities as this can also give you decent exposure. Last of all, advertise in local community magazines, or use social media to get messages across on local community pages or groups.

Having a social media strategy in place

There is no denying that social media is still going to be one of the best choices to make when it comes to how you advertise your business. You need to be able to be in a position where your business is constantly sharing content, and not just in a sales focused way. You also need to consider that you need to have an engaged audience, so making time to think about more topical posts that could interest them will help you stay relevant. This is when a strategy in place for the content can really help you out.

Digital billboards and physical advertising

Finally, digital billboards and physical advertising is also something to think about as this is something that is making a huge comeback. You want to be able to ensure that you get your message seen, but at the same time, you need to be able to pick the right messages and where to advertise in order to be successful. This could be a great move to make for your business.

Let’s hope that these marketing tips have you advertising your business in a more successful way.

Author: anwaryusef

Anwar Y. Dunbar is a Regulatory Scientist. Being a naturally curious person, he is also a student of all things. He earned his Ph.D. in Pharmacology from the University of Michigan and his Bachelor’s Degree in General Biology from Johnson C. Smith University (JCSU). Prior to starting the Big Words Blog Site, Anwar published and contributed to numerous research articles in competitive scientific journals reporting on his research from graduate school and postdoctoral years. After falling in love with writing, he contributed to the now defunct, and the Edvocate where he regularly wrote about: Education-related stories/topics, Science, Technology, Engineering and Mathematics (STEM), Financial Literacy; as well as conducted interviews with notable individuals such as actor and author Hill Harper. Having many influences, one of his most notable heroes is author, intellectual and speaker, Malcolm Gladwell, author of books including Outliers and David and Goliath. Anwar has his hands in many, many activities. In addition to writing, Anwar actively mentors youth, works to spread awareness of STEM careers, serves on the Board of Directors of the Friends of the David M. Brown Arlington Planetarium, serves as Treasurer for the JCSU Washington, DC Alumni Chapter, and is active in the Dave Ramsey Financial Peace Ministry at the Alfred Street Baptist Church. He also tutors in the subjects of biology, chemistry and physics. Along with his multi-talented older brother Amahl Dunbar (designer of the Big Words logos, inventor and a plethora of other things), Anwar is a “Fanboy” and really enjoys Science-Fiction and Superhero movies including but not restricted to Captain America Civil War, Batman vs. Superman: Dawn of Justice, and Prometheus. He is a proud native of Buffalo, NY.

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