Two of the focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. When running a business of any kind, no one can possibly know everything, and no can has the time to do everything. This underscores the importance of outsourcing. The following contributed post is thus entitled, Things You Should Consider Outsourcing In Your Business.
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When it comes to your business, if you’re like most business owners, outsourcing, although something you know is necessary, is often easier said than done. We business owners will make every excuse in the book, from not wanting to hand things off to someone who may do a bad job, to not being able to afford to hire someone when it comes to outsourcing, but the fact is, that in order to grow and scale your business, learning to let go and outsource the things that in your zone of genius are things that really need to be done.
The thing is about outsourcing is, that it will also free up your time to work on the things you’re good at and that make you money, but it will also help you make more money because even though you’ll be paying someone to do certain things, they’re going to be experts in these things so it will take them less time than it would take you, so you’ll be able to make money doing the things that are actually within your zone of expertise and genius.
If you know you have to outsource, but are struggling to decide which things you should start with, then in this post we’re going to share with you just what things you may want to consider outsourcing in your business.
As much as business owners would like to believe that they’re great copywriters, it’s just not the case for most. This isn’t necessarily a bad thing, because business owners aren’t supposed to be great at everything in their business. However, good copy is essential for your businesses marketing – especially if you want to stand out online, so this is definitely one of the things you should consider outsourcing. Whether it’s the website copy, or your newsletter, copywriters will know what to write to get you noticed as well as the best tools to use, such as plugins for tracking conversions, and newsletter templates from Postman, etc.
Like copywriting, graphic design is a certain skill that just not everyone has, but when done right it’s going to make a big difference in your business, so it’s also a good thing to outsource as soon you as you’re able to since it will be able to help make your business stand out by representing it in a good, positive way.
Admin is not something that’s considered a money-making task in most businesses, yet it’s still a crucial part of the overall business to ensure it stays running as smoothly and efficiently as possible, so having good systems in place for your admin to keep things organized and running well is essential. Since this is likely not going to be your zone of genius or where your efforts are best spent, then outsourcing your admin tasks like replying to emails, setting up appointments and even creating filing systems and templates is definitely something that a good virtual assistant will be able to do for you and will complete in a fraction of the time that you’d be able to.