4 Tips Every Start-Up Needs To Become Sustainable

Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. A challenge for every business is to stay open and continue operations. A star-up has it’s own unique challenges. The following contributed post is entitled, 4 Tips Every Start-Up Needs To Become Sustainable.

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Doing business is difficult; it always has and always will be; being an entrepreneur dreaming of creating a brand that becomes a household name is more common than most think. Unfortunately, many entrepreneurs never make it beyond this point; it’s mainly due to fierce competition and industries controlled by influential organizations. Creating something that will compete with leading businesses won’t ever get easier. But, despite all of this, many people have broken through the challenges and created lasting innovative companies supporting them, and thousands of family members relying on an income from them. It shows that it is possible and that no one should abandon their hopes and dreams because of a few failures. Businesses that build an outstanding online presence also give themselves a bigger chance at success in modern times. This article will look at four things every entrepreneur should consider when starting up a new business.

Image by Free-Photos from Pixabay

1 Business Plan

Behind every successful business is a perfectly designed and created business plan; your business plan explains your business’s layout, financials, and goals. It also touches on your industry and your target market. By implementing a well-developed business plan in your day-to-day business activities, you ensure you never stray from what you intended to do. This also doesn’t mean you should stop improvising but rather that your yearly targets never change and what you put in remains on the standard.

2 Website

In the modern-day, there’s nothing that holds more potential for a business than a website; websites are a storefront with the possibility of reaching millions of customers by simply investing in marketing campaigns. However, this does take some skill, and you can’t expect to reach this goal with a mediocre product or service. You can easily create a great-performing website using WordPress; the software uses a drag and drop method, making it possible for anyone to create a website.

3 Start-Up Capital

In any business, to start your plan and to bring your idea to reality, you will need funds. This means either you saved enough money to start this company, or you’ll have to look at financing from a third party. If you have the team, the concept, and the industry under wraps, you could also consider an investment from consumer products VC company. This will enable you to bring your idea to life and start doing business the way you know it should be done.

4 Marketing

Marketing may be one of the most important factors when it comes to the sustainability of your business. You can look at SEO (search engine optimization), Google Ads, and Social Media Marketing. These three methods are great for targeting locals and for boosting sales dramatically. SEO is more a long-term marketing strategy where you capitalize on targeted keywords and phrases. SEO will get your website ranking on the first page in due course, which will increase website traffic. On the other hand, Google Ads provides you with immediate results; you pay per click, and Google gives you an ad placement on the top of relevant searches.

By implementing these concepts into your start-up business, you can create a meaningful, lasting business environment for yourself and others.

Author: anwaryusef

Anwar Y. Dunbar is a Regulatory Scientist. Being a naturally curious person, he is also a student of all things. He earned his Ph.D. in Pharmacology from the University of Michigan and his Bachelor’s Degree in General Biology from Johnson C. Smith University (JCSU). Prior to starting the Big Words Blog Site, Anwar published and contributed to numerous research articles in competitive scientific journals reporting on his research from graduate school and postdoctoral years. After falling in love with writing, he contributed to the now defunct Examiner.com, and the Edvocate where he regularly wrote about: Education-related stories/topics, Science, Technology, Engineering and Mathematics (STEM), Financial Literacy; as well as conducted interviews with notable individuals such as actor and author Hill Harper. Having many influences, one of his most notable heroes is author, intellectual and speaker, Malcolm Gladwell, author of books including Outliers and David and Goliath. Anwar has his hands in many, many activities. In addition to writing, Anwar actively mentors youth, works to spread awareness of STEM careers, serves on the Board of Directors of the Friends of the David M. Brown Arlington Planetarium, serves as Treasurer for the JCSU Washington, DC Alumni Chapter, and is active in the Dave Ramsey Financial Peace Ministry at the Alfred Street Baptist Church. He also tutors in the subjects of biology, chemistry and physics. Along with his multi-talented older brother Amahl Dunbar (designer of the Big Words logos, inventor and a plethora of other things), Anwar is a “Fanboy” and really enjoys Science-Fiction and Superhero movies including but not restricted to Captain America Civil War, Batman vs. Superman: Dawn of Justice, and Prometheus. He is a proud native of Buffalo, NY.

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