Why Presentation Matters in Business

Two of the focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. A common saying that, “Image is everything,” and there’s no other context where it’s more relevant than with your business. You want people to view your business operation in the best light possible. The following contributed post is entitled, Why Presentation Matters in Business.

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In the world of business, presentation matters a lot. If you’re going to be successful, you need to project the right outward image. Sure, you could call that superficial and unfair, but that’s simply the way it is. If you’re going to achieve the things you know you’re capable of achieving, you should first get the presentation side of things right. If you’re still not convinced, here’s more about why the matter of presentation really does matter.

People Are Busy

People have busy daily schedules, especially people high up in business, and those are the one that have influence. They’ll want to make decisions quickly and businesses that aren’t presenting themselves in the right way will often be dismissed before even being considered. You need to account for how busy people are and never take their time for granted when you’re trying to impress them.

Competition is Often Fierce

Competition is often fierce as well. This means that you have to get out there and show what you can do right off the bat. If you don’t, you’ll be left behind and the better presented and slicker rivals you have will steam ahead and leave you in the dust. That’s the last thing you want when you’re trying to build a sustainable business with a strong future.

First Impressions Form Very Quickly

First impressions really do matter and they also tend to form very quickly. That’s something you’ll need to be prepared for. Basic things like cleaning with a Floor scrubber and ensuring desks aren’t messy will make a difference when a person of influence visits your office. If those first impressions are not good, your business will be facing an uphill struggle.

And They Usually Don’t Shift

The thing about first impressions is that they tend to stick. If you don’t show people that your business is doing good things and is able to present itself well, you’ll have problems. They will immediately form a negative opinion of your business that will prove very hard to change. It is possible but your task of impressing people is so much easier when you get it right the first time.

People Want to Work with People They Can Trust

Early impressions and the appearance your business projects to the world will say something to people about how trustworthy your business is. If it seems like your business can’t be trusted, you’re going to run into problems sooner or later and customers or clients will reject you. Any business owner wants their company to be looked at as one that can be trusted by clients and customers, as well as business collaborators.

Image Source – CC0 License

If your business is going to be successful in a competitive market, presenting yourself and those around you well will do a world of good. You need to be able to impress people quickly and show them that your business is one that can and should be taken seriously, so start working on this today.

Author: anwaryusef

Anwar Y. Dunbar is a Regulatory Scientist. Being a naturally curious person, he is also a student of all things. He earned his Ph.D. in Pharmacology from the University of Michigan and his Bachelor’s Degree in General Biology from Johnson C. Smith University (JCSU). Prior to starting the Big Words Blog Site, Anwar published and contributed to numerous research articles in competitive scientific journals reporting on his research from graduate school and postdoctoral years. After falling in love with writing, he contributed to the now defunct Examiner.com, and the Edvocate where he regularly wrote about: Education-related stories/topics, Science, Technology, Engineering and Mathematics (STEM), Financial Literacy; as well as conducted interviews with notable individuals such as actor and author Hill Harper. Having many influences, one of his most notable heroes is author, intellectual and speaker, Malcolm Gladwell, author of books including Outliers and David and Goliath. Anwar has his hands in many, many activities. In addition to writing, Anwar actively mentors youth, works to spread awareness of STEM careers, serves on the Board of Directors of the Friends of the David M. Brown Arlington Planetarium, serves as Treasurer for the JCSU Washington, DC Alumni Chapter, and is active in the Dave Ramsey Financial Peace Ministry at the Alfred Street Baptist Church. He also tutors in the subjects of biology, chemistry and physics. Along with his multi-talented older brother Amahl Dunbar (designer of the Big Words logos, inventor and a plethora of other things), Anwar is a “Fanboy” and really enjoys Science-Fiction and Superhero movies including but not restricted to Captain America Civil War, Batman vs. Superman: Dawn of Justice, and Prometheus. He is a proud native of Buffalo, NY.

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