Two focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. If you’ve ever had to close down your operations for any reason, there are a couple of things to think about when reopening. The following contributed post is entitled, 5 Ways to Revamp Your Premises for Reopening.
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If you’re planning a grand reopening after a temporary closure, why not take the time to revamp your premises? Whether you can stretch your resources to anything from a lick of paint to structural renovation, it will definitely boost your curb appeal. Reopening is also the perfect opportunity to promote your brand, so get marketing online to draw more customers in to see your decorating efforts. If you run a catering business, salon, or brick-and-mortar store, it’s time to bring your business into the 21st century. Here are five ways to revamp your premises for reopening.
Refresh your decor
Refreshing your decor can be done on a budget. Give your property a lick of paint and decorate with your company branding. Invest in a couple of new plants and bring a bit of life into the place. Take a look at the interior design trends this year for inspiration. One thing that’s important is that your decor represents the personality of your brand. Brainstorm the characteristics that make up your brand personality, whether it’s luxury, artisan, sustainability, or minimalism, for example.
Expand outdoor space
If you have the option it’s the perfect time of year to expand your outdoor space. Make changes to the structure with the help of companies like https://jrcousa.com/sheet-metal/. Outdoor space is very valuable, depending on the type of business you run. If you own a small catering business or bar, find out if you can make use of the surrounding space.
Update your equipment
Bring your business into the 21st century with the latest software and tools. You could consider smart equipment for customers such as self-service kiosks and contactless options. It might be time to get some new tools for your staff as well and more modern appliances. These will improve productivity and efficiency in the long run, allowing you to provide a better service.
New security system
Another smart addition to make to your premises is a state-of-the-art security system. You can’t put a price on peace of mind and you need to ensure your building is always protected. You can upgrade your security with a full smart system including cameras, smart locks, and private access control. Don’t forget to follow cybersecurity best practices as well, as a data breach could be just as harmful to your business as theft or vandalism. Consider outsourcing your IT services to ensure you get access to the best resources and encrypted cloud-hosting options.
Make it a promotional event
Reopening your premises is a fantastic marketing opportunity. The important thing is to be consistent. In order to plan for your success, you need to use the same offers in-store that you’ve been promoting online. Invite your contact list through email marketing to come and take advantage of these offers. You could even host a small event or party to celebrate reopening. Choose the most fitting idea for your business. Reach out to as many customers as possible beforehand and spread the news about your reopening.
