Two of the focuses of my blog are Financial Literacy/Money and Business/Entrepreneurship. As a ‘Small and Midsize Enterprise’ (SME), it’s critical to understand how to secure all of the services and components your business/company needs without overspending and surrendering significant equity to others. Today there are several technologies available to provide the necessary services in a cost-effective way to entrepreneurs. The following contributed post is thus entitled The Partners Every SME Needs.
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Nope, a partner is not for me. I want to keep my equity. And so you should because the business is your baby and there is no need to give it away without cause. You’ll be glad to hear that the partners that this post talks about are the traditional types you’ll find in the industry. Angels they may not be technically, but they are guardians because they neither ask for a slice of the equity pie nor stick their nose in your affairs. The following trust your judgment and leave to manage the company, for a small fee, of course.
These are the partners every SME needs.
Amazon Seller
In the beginning of life as an entrepreneur, it’s vital that the company creates as many sales and conversions as possible. Without the right amount of finance, the business will cripple under the weight of its debts and outgoings. Amazon Seller might appear to be retro and outdated yet it’s a trusted partner for lots of startups according to brockjrohnson.com. For one thing, over 50% of the giant’s sales come from third-parties such as you say tradegecko.com. By the way, Amazon is the first trillion dollar company. Oh and there’s the fact the click-through traffic is enormous and you get a slice of the pie.
Google Ads
New companies need a digital presence to succeed. With organic, free marketing techniques, it doesn’t seem to pay to fork out for ads. However, SEO is a tricky art to master because of the saturation in the industry as well as the constantly changing rules. PPC is a simpler option as the standards don’t change and you’re guaranteed a top spot on Google’s ranking page. Considering billions of people use this search engine on a daily basis, it makes sense to pay adwords.google.com to generate leads and clicks.
Bitly Analytics
Tracking your marketing strategy is a modern tactic which is essential to success. When there isn’t any data on how the base reacts, there isn’t a way to tweak the plan into a winning policy. Bitly lets users see how many people clicked on your links and when it happened. Plus, it compiles reports on the platforms too. If this wasn’t enough, it shortens links to make them look organic within the content and your website. In conjunction with Open Web Analytics, there isn’t a piece of information you won’t receive. Check out bitly.com for more.
Xero Accounting
Figuring out who to pay and how much to give them is tricky business. Plus there is the tax thing to factor in, which is complicated and dangerous in equal measure. Paying for a qualified accountant is costly, which is why an online version helps. Xero isn’t free, yet it is affordable and does offer summaries of important info. Also, you can access it from any computer so you can do the accounts on the go without missing a payment.
Without partners, it’s tough to get by in this industry. Thanks to new technology, you can find them without paying.
