My blog focuses on Financial Literacy/Money and Business/Entrepreneurship. The hospitality business is very much about appearances and impressions. You really what your hotel to pop relative to the competition. The following contributed post is entitled, How Your Hotel Can Stand Out Among The Competition.
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Running a hotel and being a business owner is not an easy job. However, working in hospitality and showing others a nice time can be quite rewarding.
The reality is that guests have choices when it comes to where to stay when they’re out of town for personal reasons or for business. If you’re going to thrive long-term, then you want to make sure that your hotel is booked and customers are satisfied. Here you can learn more about how your hotel can stand out among the crowd.
Clean & Comfortable Sleeping Room
Your guests are essentially at your hotel because they need somewhere to sleep at night. Therefore, one of the most important aspects is to focus on achieving a clean and comfortable sleeping room. If you want guests to speak highly of your hotel and get a good night’s sleep then be sure to invest in high-quality and cozy hotel bedding. You not only want it to look presentable and attractive but also offer a sense of luxury. Make sure there are fresh towels available and no crumbs or dirt left behind.
Customer Service & A Trained Staff
If you want to run a successful hospitality business, then you must offer exceptional customer service. This will require that you train your staff and confirm that each person you hire knows how to be personable and professional in every interaction. You want each guest that enters through your doors to feel valued and appreciated. It would be wise to remember guests’ preferences when they stay with you in the future. Be proactive in offering assistance to them with their bags or helping them find a local place to eat.
Unique Offerings & Amenities
If your hotel is going to stand out among the competition, then you should have unique offerings and amenities. You may want to work with the local community to set up the option of taking a cooking class, doing an art tour, or going to a wine tasting. As far as amenities go, consider having a spa in your hotel where guests can get massages or get their nails done. You might also want to offer a swimming pool and hot tub, a workout facility, and a few different dining choices. Stand out by having a rooftop garden or themed common spaces that fit with your brand.
Attractive & User-Friendly Website
Many customers go online first to see what a hotel is all about before booking a reservation. Therefore, it’s important to have an attractive and user-friendly hotel website in place. Brand your website, implement SEO best practices, and highlight any special offers or promotions. What’s most critical is that the booking process is painless and seamless. Be sure to include your cancellation policy on your website so guests know what to expect.
Conclusion
These are some top ways your hotel can stand out among the competition. It’s worth the effort to go the extra mile and do what you can to fill hotel rooms. Keep in mind that the better job you do overall, the more positive reviews you’ll receive and the more likely it is that you’ll find success in the hospitality industry.
